Online Merchandiser

Job Description:

• Executing the site merchandising calendar for multiple properties across FC platforms.
• This includes new product and season launches, cross-category placements, Maintaining various site pages, developing and executing Firstcry site-wide events and search results.
• Develop merchandising for large site wide properties and work closely with buyers and marketing to schedule promotions
• Regularly develop, test and analyze new merchandising tactics that sell products across all categories and increase conversion rates, documenting the results and sharing best practices with the team
• Experience designing and executing online customer experiences
• Drive the sales and margin through merchandising and content initiative
• Daily engagement with team to evaluate top/bottom selling styles and refine go-forward plan for website and marketing content
• Managing the photoshoot calendar along with model selections , Looks , etc. This also incorporates all the Site level creative requirements.
• Analyze the sell thrus, stock covers, discounts, stock gaps, sales trends
• Collaborates with key stakeholders to plan visual merchandising strategy
• Propose strategies for merchandise and content to increase conversion
• Manages the product setup process, product navigation, onsite search and products cross sells
• Accurately launch products on the website according to delivery dates and business needs
• Liaise with Marketing and Social Media for integrated content planning and execution.
• Review and provide insight to business owners on daily, weekly and monthly KPIs Position Skills and Experience Requirements
• Liaison with Design team to create products catalogue/ digital banners , special campaigns and more.

Required (must have) skills:

Minimum 1-2 yrs. of experience in E-Com Merchandising (Apparels)

Strong numerical and analytical aptitude

Hands on experience with MS excel, MS office

Technical aptitude and agility to learn web-based tools

Able to understand criticality of the task and set priorities, Quick Thinker and able to perform under pressure.