Marketing Manager

Job Title: Marketing Manager

Location: Gurugram, Haryana

Position Type: Full-time

Experience: 2+ years

About Us: We are a US based market research firm that provides qualitative and quantitative research data collection services globally.

Candidates with high initiative and a hands-on/can-do approach to business will thrive in this environment and will be met daily with new opportunities to facilitate the company’s growth. Enthusiastic team players will quickly be able to make their mark in our demanding but stimulating environment where creativity, initiative, and superior results are rewarded.

Job Description:

We are seeking a creative and data-driven Marketing Manager to join our growing team. The ideal candidate will have a foundational understanding of digital and traditional marketing strategies, a strong execution mindset, and the ability to drive engagement and brand visibility. This role is suited for someone early in their career, ready to take ownership and grow with the company.

Responsibilities:

• Plan & execute integrated marketing campaigns across email, social, landing pages, and other digital channels
• Build, optimize, and manage email workflows, lead nurturing journeys, and segmentation using HubSpot CRM – Marketing Module
• Own the marketing funnel — from top-of-funnel awareness to qualified lead hand-off to sales
• Analyze campaign performance and deliver actionable insights based on key metrics (CTR, conversion rates, etc.)
• Create compelling marketing content including newsletters, blog posts, case studies, and event invites
• Collaborate closely with sales, design, and product teams to ensure marketing aligns with business goals
• Manage the CRM database and maintain clean, organized, and GDPR-compliant data in HubSpot
• Run A/B tests and continuously optimize campaigns for better results
• Track market trends and competitor strategies to refine our messaging and positioning

Requirements:

• Bachelor’s degree in marketing, Communications, Digital Media, or a related field (preferred).
• Proficiency in HubSpot CRM – Marketing Module (email marketing, automation, workflows, analytics)
• hands-on experience in digital/inbound marketing
• Deep understanding of the lead lifecycle, lead scoring, and customer journeys
• Strong copywriting and content creation skills
• Experience using marketing performance tools like Google Analytics, Hotjar, etc.
• Exceptional organizational and communication skills

Benefits:

• Competitive salary
• Health insurance
• Paid time off
• Flexible work hours

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Leave encashment

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Experience:

• Marketing: 2 years (Preferred)

Location:

• Gurgaon City, Haryana (Required)

Work Location: In person