528 Marketing Automation Jobs - Page 17

Job Title: Digital Marketing Specialist / Digital Marketing Manager Education & Qualification: • Bachelors/Master’s degree in Marketing, Digital Marketing, Business Administration, or a related field. Technical Skills: • Expertise in SEO, SEM, PPC, Google Ads, Google Analytics, social media advertising, and email marketing. • Strong knowledge of content marketing, lead generation, and conversion rate optimization. • Familiarity with CRM tools, marketing automation platforms, and A/B testing. Experience: • 2-5 years of experience in digital marketing (preferably in the education sector). • Proven track record of managing successful paid and organic marketing campaigns. Job Responsibilities: 1. Content &Campaign Management: Develop and execute digital marketing strategies to drive traffic and lead generation. Create and manage content for websites, blogs, and social media channels. Oversee PPC and social media advertising campaigns. 2. SEO & Data Analytics: Conduct keyword research and implement SEO best practices. Monitor and optimize campaigns using Google Analytics and other data tools. 3. Collaboration &Strategy: Work cross-functionally with design, sales, and content teams to enhance marketing performance. Analyze data and optimize marketing strategies for higher engagement and conversions. 4. Email & Social Media Marketing: Plan and execute targeted email marketing campaigns. Manage social media channels, monitor engagement, and develop audience growth strategies.

Manager / Assistant Manager : Customer Lifecycle Management Experience: 2 - 5 Years Exp Salary : INR 6-12 Lacs per annum Preferred Notice Period : Within 30 Days Shift : 10:00AM to 7:00PM IST Opportunity Type: Onsite (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Marketing automation tools, Marketing automation software, Customer Lifecycle Management, Customer Lifecycle Campaign, customer retention, Push Notification, Push Notification Campaign, Push notifications. Ketto (One of Uplers' Clients) is Looking for: Manager / Assistant Manager : Customer Lifecycle Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About the company: Ketto is Asia's largest tech enabled crowd funding platform with a vision - Healthcare for all. We are a profit making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create large scale impact on a daily basis by taking our product to the next level. Introduction: We at Ketto, strongly believe that digging into the data yields more compelling numbers for our business; hence customer retention management enabled by marketing automation is an extremely important step in our business growth. We are looking for someone who would be a part of our Customer Retention Management team. Responsibilities: Own end-to-end execution of Engagement & Retention campaigns across all owned media email, notifications, SMS, WhatsApp, Push notifications, Product Inventory Structure campaigns & build Journeys for different user segments and business offerings, across multiple channels Track & monitor channel level performance targets of visits, orders, revenue & conversion OKRs achievement specifically on LTV (building repeat usage & adoption of SIP program) and DAUs/MAUs, along with efficiency metrics such as CTRs, Open rates, Clicks & Conversions Optimize marketing automation strategies to drive user conversion & engagement Co-own the responsibility of new features & programs adoption, along with Product & tech teams Cross-functional collaboration with Business Intelligence & analytics, Product and Tech teams to enhance funnel efficiencies & event integrations Work closely with Brand & Content teams to ensure campaign deployment Maintain relations with external solution providers to explore new mechanisms and efficient initiatives to increase both retention & engagement of users Continuously conduct tests across channels for campaigns and journey flows including segmentation, messaging, frequency, send day/time, personalization What you bring to the table: 2+ years of work experience in Customer Retention Management Strong problem-solving skills Strong analytical skills and the ability to churn insights from data Proven competency in MS Excel Prior experience in marketing automation technologies - CleverTap, WebEngage Perks and benefits: Attractive pay package on par with industry standards Flexible and meritocratic work culture Work environment aligned with diversity and inclusion parameters Individuals professional & personal growth via learning & development programs

Lead marketing for 4 brands in Workspaces, F&B, Hospitality and E-commerce. Plan & execute digital campaigns, grow social media, drive leads & sales, manage creatives & hire interns. Hands-on role for a proactive, creative thinker with 2+ yrs exp

We are looking for a Senior Email Marketing Specialist for our Gurgaon team. The person will be responsible for the strategy and execution of the daily marketing emails and lifecycle and targeted/segmented campaigns. In this role, you will be expected to work with the marketing team to identify, prepare and deliver appropriate and engaging content and marketing campaigns to their target market groups. The primary goal is to acquire, retain and convert customers. Professional Skills & Competencies Assist the Email team in planning and managing high-volume, segmented email marketing campaigns Identify customer journey and its relationship with email campaigns Understand and create customer segments of the existing customer database for proper email targeting Create email strategies aligned with customer life cycle stages (acquisition, current, retention, and win-back) Responsible for all aspects of the email marketing process, including planning, briefing, amendments, testing, sign-off, and deployment. Design and implement direct email marketing campaigns Proofread emails for clarity, grammar, and spelling Ensure mobile-friendly email templates Write newsletters including all company updates Upgrade our email templates using graphics, personalization, and advanced features Ensure prompt and accurate communication with clients via email to minimize unsubscribes Create email databases for lead generation Monitor performance of campaigns and provide reports to identify trends and actions to drive performance Grow and maintain our email list organically Ensure emails follow industry policies and best practices Requirements Experience working within a similar role within E-commerce business preferably within the health sector Previous experience in creating email marketing campaigns Self-motivated and independent worker Strong copywriting and communication skills with excellent English skills Analytical skills with an understanding of key email marketing KPIs and an ability to use data to drive decision-making. Experience using Excel and Google Analytics is preferred. Essential (Technical): Experience in working with HTML Experience using Emailing platforms such as Emarsys, dot mailer, Adestra, Klaviyo etc. Job Details - Timings - 10:30- 7:30 PM Working Days- 5 days Location - Udyog Vihar - Phase 4

Seeking a Senior Digital Marketing Specialist with 4–5 years of B2B SaaS experience. For planning, executing, and optimizing full-funnel paid campaigns across Google, Meta & LinkedIn. Strong focus on ROI, analytics, and cross-team collaboration.

Position - Intern- Finance Location- BangaloreType- Internship About Leadsquared One of the fastest-growing SaaS companies in the CRM space, LeadSquared empowers organizations with the power of automation. More than 1700 customers with 2 lakhs+ users across the globe utilize the LeadSquared platform to automate their sales and marketing processes and run highvelocity sales at scale. We are backed by prominent investors such as Stakeboat Capital, and Gaja Capital to name a few. We are expanding rapidly and our 1300+ strong and still growing workforce is spread across India, the U.S, Middle East, ASEAN, ANZ, and South Africa. Among Top 50 fastest growing tech companies in India as per Deloitte Fast 50 programs Frost and Sullivans 2019 Marketing Automation Company of the Year award Among Top 100 fastest growing companies in FT 1000: High-Growth Companies AsiaPacific Listed as Top Rates Product on G2Crowd, GetApp and TrustRadius Responsibilities: End to end involvement in the Order to Cash Process in the Organisation. Advanced Excel, MS Office and accounting skills. Limited commercial review of the contracts, initiation of Contract renewal, Contract booking and provisioning of services. Handling Internal External stakeholders queries and timely resolution related to O2C Operations, Services provisioned, invoicing, renewals, and collections. Complete ownership and accountability of all operations related metrics, TATs and SLAs; manages and mitigates escalations. Building strong cross functional relationships to drive collaboration with internal and external stakeholders. Support continuous process improvement efforts and enhance customer experience. Support in preparing and delivering management reports and analysis. Skills Required: BCom, BBA and MBA (Finance specialization) with 0-1 years of experience. Excellent analytical and problem-solving skills. Excellent verbal and written communication skills. Ability to analyze data, identify trends, and generate actionable insights. Juggle multiple tasks, prioritize activities, and meet deadlines consistently.

Amazon strives to be Earths most customer-centric company where people can find and discover virtually anything they want to buy online. Sellers are a critical part of Amazon s ecosystem to deliver on our vision of offering the Earth s largest selection and lowest prices. Over 2 million Sellers sell on Amazon Marketplace and we obsess over providing world class support to them. Are you experienced in translating complex concepts into clear, concise, and actionable communications to support Amazon sellersDo you enjoy creating and executing impactful communication plansIf you have a proven track record of delivering high-quality content in fast-paced environments and experience with large-scale CRM and marketing automation platforms, this role may be for you. We are seeking a Content Manager to join Amazon s EU Selling Partner Support team. In this role, you will be responsible for developing content and executing marketing strategies, while maintaining a high standard for targeting, key messaging, and impact. You will focus on core KPIs to guide your actions and iterations. You will also seek opportunities to automate and scale marketing workflows where appropriate, while staying closely connected to the Selling Partner Experience. By leveraging tools and solutions, you will continuously raise the bar for how Selling Partners receive, perceive, and act on outreach messaging. Additionally, you will identify and address blockers that hinder Selling Partners ability to take action, engaging with program owners to remove friction points and drive greater engagement with call-to-action messaging. -Create formal documentation, processes, and procedures, including A/B testing strategies. -Develop plans for continuous improvement and optimization of communication campaigns. -Analyze and report on performance metrics of site content to inform enhancement strategies. -Consistently raise the bar on communication quality and enhance the seller experience. -Be self-motivated, eager to learn new topics, and proactive in seeking ways to improve communication strategies. - We operate in a fast-paced environment that requires strong business acumen, high prioritization skills, and flexibility to adapt to new information or changes in planning. About the team The EU Selling Partner Support team assists EU marketplace sellers in complying with EU regulations. We measure the success of the role by providing clear and straightforward content that educates and generates responses about compliance requirements through scalable channels. Given the complex and dynamic nature of the EU legislative landscape, we ensure efficient and effective communication with our sellers. We use data to make informed decisions about our channels, content quality, timing, and frequency. - 5+ years of professional non-internship marketing experience - Masters degree - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience using Microsoft Excel to manipulate and analyze data - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion - Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs - Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation

Title: Campaign Operations Specialist Function: Marketing Level: P3 What You Will Do The Campaign Operations Specialist will play a critical role in supporting Trimble Demand Generation Teams by playing a pivotal role in shaping the future of Marketing automation by managing the systems and processes that support the handoff of leads between Marketing and Sales. This person will play a key role in integrating technologies and leading initiatives that improve the performance of our marketing funnel. Key Responsibilities: Own and influence the Demand Factory . Contribute to Trimble s implementation of its Marketing Transformation (MX) working with marketing operations to optimize and release updates/new models. Own the governance of lead routing and lead flow, and ensure there is no disruption to leads created and routed to Sales. Document lead management process, enrichment, lead routing rules, and supporting technologies and integrations. Implement and administer marketing technologies using best practices that primarily focus on demand creation and capture. Embrace the heart of marketing . Ensure data is properly collected and connected with other systems and find new ways to enrich the marketing data set, cleanse data, and maintain best practices around marketing and data privacy. Build strong working relationships with marketing and cross functional stakeholders. Requirements: 5-8 years of Marketing Operations experience with a deep technical understanding of Marketing automation. Understanding of typical B2B sales and marketing funnels, definitions, and processes. Strong problem-solving skills to identify and address issues impacting lead handoff to Sales. Experience across marketing tech stack including: CRM (Salesforce preferred),, enrichment tools, event management, webinar, and analytics (Domo, Looker). Experience with Marketo to Salesforce custom integrations and API webhooks. Strong familiarity with marketing initiatives including implementing lead ingestion through website form fills, lead gen forms, and running enrichment to support accurate lead routing. Excellent written and verbal communication skills with experience navigating complex organizations to generate buy-in for ideas. About Trimble : Trimble is a leading provider of advanced positioning solutions that maximize productivity and enhance profitability for our customers. We are an exciting, entrepreneurial company, with a history of exceptional growth coupled with a disciplined and strategic focus on being the best. While GPS is at our core, we have grown beyond this technology to embrace other sophisticated positioning technologies and, in doing so, we are changing the way the world works. Those who successfully lead others to meet our objectives are vital to our organization. Leadership at Trimble is much more than simply exercising assigned authority; we expect our leaders to embrace a mission-focused leadership style, demonstrating the strength of character, intellect and the ability to convert ideas to reality. www.trimble.com

Title: Campaign Operations Specialist Function: Marketing Level: P3 What You Will Do The Campaign Operations Specialist will play a critical role in supporting Trimble Demand Generation Teams by playing a pivotal role in shaping the future of Marketing automation by managing the systems and processes that support the handoff of leads between Marketing and Sales. This person will play a key role in integrating technologies and leading initiatives that improve the performance of our marketing funnel. Key Responsibilities: Own and influence the Demand Factory . Contribute to Trimble s implementation of its Marketing Transformation (MX) working with marketing operations to optimize and release updates/new models. Own the governance of lead routing and lead flow, and ensure there is no disruption to leads created and routed to Sales. Document lead management process, enrichment, lead routing rules, and supporting technologies and integrations. Implement and administer marketing technologies using best practices that primarily focus on demand creation and capture. Embrace the heart of marketing . Ensure data is properly collected and connected with other systems and find new ways to enrich the marketing data set, cleanse data, and maintain best practices around marketing and data privacy. Build strong working relationships with marketing and cross functional stakeholders. Requirements: 5-8 years of Marketing Operations experience with a deep technical understanding of Marketing automation. Understanding of typical B2B sales and marketing funnels, definitions, and processes. Strong problem-solving skills to identify and address issues impacting lead handoff to Sales. Experience across marketing tech stack including: CRM (Salesforce preferred),, enrichment tools, event management, webinar, and analytics (Domo, Looker). Experience with Marketo to Salesforce custom integrations and API webhooks. Strong familiarity with marketing initiatives including implementing lead ingestion through website form fills, lead gen forms, and running enrichment to support accurate lead routing. Excellent written and verbal communication skills with experience navigating complex organizations to generate buy-in for ideas.

tabindex="0"> JOB DESCRIPTION Job Attributes + Job ID Req ID CORP03012 Job Type Full Time Job Location Bengaluru, KarnatakaIN In this role you will: Serve as the primary administrator and subject matter expert for our Salesforce Sales Cloud platform. Customize Salesforce objects, fields, page layouts, record types, workflows, validation rules, and approval processes to support dynamic sales processes. Manage user setup, profiles, permissions, roles, sharing rules, and data access. Develop, maintain, and improve dashboards and reports to provide actionable insights to Sales leadership. Monitor data integrity and perform regular audits, deduplication, and data hygiene practices. Automate repetitive tasks using tools like Process Builder, Flows, or third-party integrations. Collaborate with sales leadership to translate business requirements into Salesforce functionality. Support lead assignment rules, campaign tracking, and opportunity pipeline management. Coordinate with IT and third-party vendors for integration projects (e.g., dialer systems, marketing automation tools, data providers). Provide end-user training and ongoing support for sales reps and managers. Stay current on Salesforce platform updates, best practices, and third-party solutions. Assist leadership with oversight and accomplishment of department deliverables through work recommendation/consultation and the support, mentoring, and guidance of junior level staff. We are looking for someone who has: Required Education and Experience Bachelor s degree in Information Technology, Analytics, Business, or closely related field. Equivalent experience may be substituted. A minimum of 5 years of CRM Administration experience, with preference being Salesforce. Salesforce Administrator Certification (ADM 201). Strong knowledge of Salesforce Sales Cloud, including custom objects, process automation, and reporting. Experience working with lead-to-opportunity and pipeline management processes. Proficiency in data management tools (Data Loader, DemandTools, etc.). Preferred Education and Experience Experience at ResultsCX or other high-growth BPO sales environment. Advanced Admin or additional CRM certifications. Familiarity with integrations such as CTI systems, HubSpot, Pardot, or other sales/marketing tools. Understanding of sales metrics like lead conversion rate, average deal size, and time-to-close. Experience with sandbox management and release deployment tools (e.g., Change Sets, Gearset). Familiarity with agile or scrum-based project environments. About ResultsCX Company Overview The Sr. Salesforce Administrator supports and optimizes our Salesforce CRM environment and plays a pivotal role in enhancing our sales teams productivity through CRM customization, reporting, and process automation. The Sr. Salesforce Administrator works closely with sales, operations, and marketing teams to ensure our Salesforce instance is scalable, efficient, and aligned with business goals.

Hello! Youve landed on this page, which means youre interested in working with us. Lets take a sneak peek at what its like to work at Innovaccer. Go to Market at Innovaccer Our GTM team is passionate about healthcare and wants to leave a positive impact in the ecosystem. We are the tip of the spear that leads the organization externally. We care deeply about our customers and want to resolve their challenges with our solutions. If this excites you, lets chat about how you can help us tell our special story. About the Role We at Innovaccer are looking for an Associate Director-Demand Generation (US Market) for a couple of Markets we serve. You will play a pivotal role in driving the success of our products in the market. You will be responsible for developing and executing strategic marketing initiatives to promote our solutions, engage key stakeholders, and drive revenue growth. Working closely with cross-functional teams, you will leverage your expertise in healthcare technology and marketing to position our products effectively and differentiate them in the competitive landscape. A Day in the Life Develop, maintain and execute demand generation plans aligned with business goals Develop a deep understanding of Innovaccer customers, products, and the buyer s journey Develop and execute ABM strategies, working closely with sales to exceed pipeline goals, including 1:Many, 1:Few, and 1:1 account-based marketing programs, leveraging both inbound and outbound channels. Oversee events and field marketing to enhance brand awareness and generate new business opportunities. Own the reporting and analytics for demand generation efforts, focusing on ROI, pipeline contribution, and lead conversion rates. Present actionable insights to leadership. Facilitate cross-functional cohesion to ensure effective campaign messaging and execution Partner with sales leadership, ensuring continuous feedback loops that optimize pipeline velocity, high conversion rates, and shared accountability for pipeline and revenue growth. Leverage marketing automation and lead management to streamline, automate and measure all marketing tasks Lead and mentor a growing team of demand-generation professionals, providing guidance on strategy, execution, and career development What You Need 8-10 years of experience in demand generation for B2B SaaS with a special focus on outbound & events MBA/Bachelors from Tier I college in Business, Marketing, or other related discipline Strong technical aptitude, fantastic management skills with a great track record of working across sales, marketing and technology teams Proactive, decisive, independent thinker and should be data-driven Solution-oriented approach with proven ability producing technically accurate, high-quality results Experience creating task-based and process flow documentation Excellent interpersonal communication skills Strong analytical skills with marketing science We offer competitive benefits to set you up for success in and outside of work. Here s What We Offer Generous Leave Benefits: Enjoy generous leave benefits of up to 40 days. Parental Leave: Experience one of the industrys best parental leave policies to spend time with your new addition. Sabbatical Leave Policy: Want to focus on skill development, pursue an academic career, or just take a break? Weve got you covered. Health Insurance: We offer health benefits and insurance to you and your family for medically related expenses related to illness, disease, or injury. Pet-Friendly Office*: Spend more time with your treasured friends, even when youre away from home. Bring your furry friends with you to the office and let your colleagues become their friends, too. *Noida office only Creche Facility for children*: Say goodbye to worries and hello to a convenient and reliable creche facility that puts your childs well-being first. *India offices Where and how we work Our Noida office is situated in a posh techspace, equipped with various amenities to support our work environment. Here, we follow a five-day work schedule, allowing us to efficiently carry out our tasks and collaborate effectively within our team.Innovaccer is an equal-opportunity employer. We celebrate diversity, and we are committed to fostering an inclusive and diverse workplace where all employees, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, or veteran status, feel valued and empowered. Disclaimer: Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at px@innovaccer.com. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.

Company: Albatroz (India) Private Limited ("Albatroz Solutions") Role.: Digital Marketing Executive Category: Marketing & Communications Location(s): Onsite Worker About Albatroz Solutions Established in 2018, Albatroz Solutions is an esteemed IT services firm that excels in offering consultation, implementation, deployment, and support for enterprise software within the domains of Project & Portfolio Management, Automation, and Business Intelligence. Our company stands at the forefront of the industry, assisting businesses in fully realizing their potential by harnessing the power of technology and optimizing their software investments. Our focus on excellence extends to our digital presence, which plays a key role in showcasing our capabilities, values, and customer success stories. The Website Developer will be pivotal in ensuring our online platform remains modern, secure, optimized, and aligned with our evolving business goals. Role Summary: The Digital Marketing Executive is a mid-level strategic role requiring 46 years of experience, responsible for leading and executing the digital marketing strategy for Albatroz. This individual will play a critical role in shaping the company's overall marketing direction, ensuring brand consistency, lead quality, and market visibility. The candidate will be responsible for creating a unified marketing approach, generating and managing leads, and aligning digital efforts with business goals. The role requires someone who can quickly understand our solution offerings, collaborate with internal teams (such as subject matter experts and web developers), and engage external vendors to optimize messaging and targeting. The Digital Marketing Executive will also be responsible for driving SEO strategy implementation, producing high-quality content, and designing marketing creatives for both digital and in-person campaigns. This includes creating and editing content for blogs, brochures, social media, and physical event collaterals such as backdrops and product literature. Who are we seeking? We are looking for a seasoned Digital Marketing Executive who: Has 4 to 6 years of relevant digital marketing experience, preferably in IT services or B2B SaaS/tech companies. Is proactive and hands-on with both strategic planning and daily execution of campaigns. Has excellent written and verbal English communication skills. Can work independently, collaborate with cross-functional teams, and drive measurable business results. Understands the nuances of marketing to enterprise technology buyers. Education & Experience Requirement: Bachelors or Masters degree in Marketing, Business, Communications, or related field. 4 to 6 years of professional experience in digital marketing with a proven track record of performance-led campaigns Skill & Will Requirement: Strong ability to strategize and execute targeted digital marketing campaigns focused on lead generation, brand visibility, and audience engagement. Proven experience in running LinkedIn marketing campaigns, Google Ads (Search, Display, Retargeting), and cold email outreach as core lead generation tactics. Skilled in refining campaign messaging, identifying the right audience segments, and optimizing content for conversion. Hands-on experience with email marketing tools (e.g., HubSpot, Mailchimp, Zoho Campaigns) and CRM platforms (e.g., Salesforce, Freshworks, Zoho CRM etc) to manage and nurture leads. Ability to create content for blogs, articles, white papers, landing pages, and emailsboth independently and from SME inputs. Proficient in design tools like Canva, Figma, or Adobe Suite to develop social media creatives, brochures, banners, and event backdrops. Strong understanding of SEO and SEM principles to support campaign visibility and website traffic goals. Knowledge or Experience in using WordPress CMS to align site content with campaign objectives and SEO strategy is a bonus. Alternately should be able to collaborate with the website developers to implement the same. Competent in Google Analytics 4, Search Console, and Tag Manager to measure and optimize campaign performance. Excellent English communication skillswritten and verbalfor content creation, campaign planning, and stakeholder communication. Highly organized, creative, and self-driven with the ability to manage multiple initiatives across platforms. Relevant certifications in Google Ads, Analytics, or CRM tools are a plus Roles and Responsibilities: Develop and execute digital marketing campaigns across LinkedIn, Google Ads, and cold email outreach to generate high-quality leads and increase brand visibility. Create and maintain a unified marketing strategy that aligns with business objectives and continuously refines messaging and targeting based on campaign insights. Collaborate with subject matter experts to convert raw inputs into effective marketing content including blogs, articles, landing pages, and white papers. Design and manage marketing creatives and digital assets , including social media posts, banners, brochures, backdrops, and sales collaterals. Work closely with the website development team to ensure SEO strategies are implemented effectively across web content and structure. Plan and manage email marketing campaigns (nurture sequences, cold outreach, newsletters) using tools like Mailchimp, Zoho, or HubSpot. Utilize CRM tools (e.g., Freshworks) to manage and track lead journeys, segment audiences, and analyze campaign performance. Own the execution and performance of LinkedIn Ads and Google Ads campaigns, including budgeting, audience targeting, and conversion tracking. Monitor campaign performance using Google Analytics 4 , Search Console , and other analytics tools; prepare insights and dashboards for reporting. Maintain a consistent brand voice across all digital platforms and ensure marketing assets meet Albatrozs design and quality standards. Stay up to date with digital marketing trends, tools, and best practices to continuously improve performance and innovation. Support physical marketing events by designing and coordinating required collaterals such as brochures, booth graphics, and presentation materials. If you want to fulfill your potential, be acknowledged for your achievements, and be given autonomy to make decisions for the tasks you own and customers you support; if you want to work with a company that respects you as an individual - recognizing both your needs at work, that supports your career aspirations then, Albatroz is where you belong.

Position: Customer Retention and Email Channel Specialist Position Overview: The Customer Retention and Email Channel Specialist will be responsible for creating B2B email marketing strategies and have a proven track record of driving new user acquisition, effective customer engagement, increased conversion, and improved revenue. The ideal candidate will have an excellent communication skill, and the ability to analyse and optimize campaigns for maximum results. Key Responsibilities of an Customer Retention and Email Channel Specialist: Developing and implementing retention strategies: Creating campaigns, designing lifecycle programs, and leveraging email and other marketing channels to engage and retain customers. Improving conversion rates through onboarding campaigns: Designing and executing targeted onboarding email sequences that guide users from signup to activation and ultimately to conversion, especially for SaaS, FinTech and Tax Compliance platforms. Analyzing customer data: Understanding customer behavior, identifying trends, and segmenting audiences to deliver personalized and relevant content. Creating engaging content: Developing compelling, value-driven messaging that resonates with different customer segments and fosters brand loyalty. Managing multiple email marketing campaigns: Planning, designing, executing, and monitoring email campaigns to drive customer engagement and repeat purchases. Measuring and optimizing performance: Tracking KPIs such as open rates, click-through rates, conversion rates, churn rate, and customer lifetime value to continuously improve campaign effectiveness. Collaborating with cross-functional teams: Working closely with sales, customer success, product, design, and content teams to align strategies and improve the overall customer experience. Maintaining a high-quality email list: Regularly cleaning and updating the subscriber list to ensure accuracy, reduce bounce rates, and comply with data privacy regulations (e.g., GDPR, CAN-SPAM). Implementing email deliverability best practices: Using tools and techniques to avoid spam filters, such as maintaining proper domain authentication (SPF, DKIM, DMARC), list hygiene, and email frequency control. A/B testing and experimentation: Running controlled experiments on subject lines, content, design, and send times to optimize engagement and conversion rates. Staying updated with industry trends and compliance: Monitoring changes in email marketing trends, tools, technologies, and compliance laws to ensure strategies are current and effective. Automating workflows: Building and managing automated email sequences such as welcome series, cart abandonment, post-purchase follow-ups, and re-engagement campaigns to nurture leads and customers. Skills and Qualifications: Strong analytical skills: Ability to analyze campaign data, identify trends, and make informed, data-driven decisions. Excellent copywriting and communication: Ability to write clear, persuasive, and audience-specific email content, particularly in regulated industries like FinTech and U.S. Tax. Creative thinking: Ability to develop innovative and engaging strategies that drive results. Industry-specific experience (SaaS): Understanding product-led growth, customer journeys, and subscription models. Project management skills: Skilled in managing multiple projects and deadlines while collaborating across teams. Experience with CRM and marketing automation platforms: Proficiency with tools such as Salesforce, MoEngage, ConvertKit, HubSpot, Mailchimp, or similar platforms. Understanding of digital marketing channels: Familiarity with SEO, social media, paid ads, and content marketing in relation to email campaigns. HTML and email design basics: Knowledge of responsive email templates and design best practices is a plus. Audience segmentation and personalization: Expertise in targeting the right users with the right message at the right time. Compliance knowledge: Understanding of email marketing laws and standards including GDPR, and CAN-SPAM. Regulatory and deliverability knowledge: Deep understanding of data protection laws, compliance requirements, and how to maintain healthy sender reputations.

* Build, plan and implement the overall digital marketing strategy. * Run targeted Google Ads and Meta Ads campaigns * Conduct keyword research, landing page optimization, WordPress, SMM * Track performance via Google Analytics & ad platforms

Associate needs to have knowledge and hands-on experience on campaign builds using Adobe Campaign Classic. Understanding and execution of campaign across various channels like Email, SMS and direct mail. Strong knowledge of marketing automation, campaign management and customer journey is necessary. Primary Skills Adobe Campaign Experience, ACE, SQL 5+ years Job Openings How can we help you Not just heard about it, but experienced it A completely remote onboarding and induction process. You cannot copy content of this page We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.

As a Campaign Specialist, you are responsible for handling clients across industries within the quality space. You will be responsible for managing the complete investigation process related to quality and compliance controls. If you thrive in a dynamic, collaborative workplace, IBM provides an environment where you will be challenged and inspired every single day. And if you relish the freedom to bring creative, thoughtful solutions to the table, there's no limit to what you can accomplish here. Your primary responsibilities include: Build campaign journeys, filter entry audience Build emails using content builder in SFMC Creation email communication by drag and drop Communicate with market point of contacts Investigate journey bugs Create and update data extensions for send and personalization requests Attach creatives to a journey for final deployment Build cloud pages whenever required to connect the email using CTAs Creation of user input form pages Ability to write to Data Extensions Build required automation in Automation Studio whenever required Build error and exception handlers to prevent unhandled risk Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate with 3+ years of experience in Marketing Automation Minimum 2+ years of experience using AMP scripting Minimum 2+ years of responsive HTML, CSS & JavaScript coding experience Basic HTML knowledge Understand campaign brief and campaign flow Able to communicate with market representatives to clarify campaign Preferred technical and professional experience Good Communication skills

Preferred Certifications: Salesforce Marketing cloud Email Specialist Salesforce Marketing cloud Consultant Salesforce Marketing cloud Administrator Salesforce Marketing Cloud Developer Salesforce Marketing Account Engagement Specialist Key Roles and Responsibilities: At least 5+ years of experience in designing and developing custom solutions in the Salesforce marketing space. Leading a POD of marketing Cloud Developers and deliver as per the project timelines and expectations with high quality Requirements Gathering, Technical Documentation, System Configurations, User Training, Data Analysis & Business process implantation/improvement. Provide solutions and ideas on how the Salesforce modules that are listed above can be leveraged and can be used for the business need. Collaborate with cross-functional teams including IT, Marketing, Data to gather and document requirements for new and existing Salesforce solutions. Create and maintain technical documentation, including functional specifications and system diagrams. Develop a deep understanding of the business processes and marketing strategies to help identify areas where Salesforce solutions can add value. Provide user training and support to ensure end-users can effectively use Salesforce solutions. Train marketing stakeholders on how to use the system and perform tasks such as creating campaigns, managing data, and analyzing results. Provide ongoing support and assistance to marketing stakeholders as they learn and adopt the Salesforce Marketing Cloud Translate business requirements into technical solutions that can be implemented using Consult with the Solution Architect to ensure that the proposed solution aligns with the overall technical architecture and best practices. Collaborate with the Solution Architect to provide technical guidance to stakeholders and ensure that the project meets technical standards and requirements. Participate in meetings and discussions with business partners and marketing teams to provide updates on Salesforce projects and gather feedback. Build strong relationships with business partners and marketing teams to foster collaboration and communication. Provide recommendations to improve existing Salesforce solutions and implement new features and functionalities. Developing and implementing best practices for data management, segmentation, and personalization. Conducting demos, training sessions for the business and other team members to ensure they have the skills and knowledge needed to effectively use Salesforce Marketing Cloud. Collaborating with the Salesforce Implementing group and drive the business & development decisions that are beneficial for Customer in the long run. Designing and configuring complex marketing automation workflows, including email campaigns, lead nurturing programs, and customer journeys. Collaborating with developers and other stakeholders to ensure seamless integration between Salesforce Marketing Cloud and other systems. Analyzing and interpreting data to measure the effectiveness of marketing campaigns and make recommendations for optimization. Competencies: Strong understanding of Salesforce Marketing Cloud and its capabilities. Excellent analytical and problem-solving skills. Ability to work independently and manage multiple priorities. Ability to lead a team of Salesforce developers and manage them effectively Thought leadership and ownership Strong written and verbal communication skills. Attention to detail and accuracy. Strong project management skills. Knowledge of data analysis and reporting tools. Ability to work well in a team environment. Strong customer service orientation. Ability to learn quickly and adapt to changing business needs.

Role Overview: As a SaaS Sales, you will be responsible for leading our sales efforts and expanding our client base in the US and UK. You will leverage your expertise in SaaS sales to build relationships, close deals, and drive revenue growth. This role demands a strategic thinker with a proven track record of success in managing high-value accounts and navigating complex sales cycles. What Youll Do: Have complete product knowledge and conduct highly interactive and solution-driven product demos for prospective clients. Develop and execute sales strategies tailored to the US and UK markets to achieve revenue targets and expand market share. Identify and engage potential clients through various channels, including cold outreach, networking, and industry events. Goal-oriented mindset with a focus on achieving and exceeding sales targets. Consult and strategize on marketing automation for prospective clients and convince them of the products capabilities. Solutionize for clients using existing features in the tool. Help and assist clients in the integration and implementation phase. Provide product updates and technical advice to clients. Work with the Sales team to identify and qualify business opportunities. Analyse and leverage a deep understanding of the competition both positioning strategy and technology to create a competitive advantage for the company. Ability to work independently and collaboratively in a team environment.Knowledge of the SaaS industry, market trends, and competitive landscape. Work closely with marketing, product, and customer success teams to align sales efforts with overall company objectives. What youll need: Experience: Minimum of 2 years of experience in SaaS sales, with a proven track record of success in the US and UK markets. Client Management: Demonstrated experience managing relationships with clients in the US and UK, with a deep understanding of their business needs and market dynamics. Sales Skills: Strong expertise in SaaS sales strategies, negotiation, and closing techniques. Communication: Excellent verbal and written communication skills, with the ability to present complex information in a clear and compelling manner. Analytical Thinking: Ability to analyze market data and sales metrics to drive informed decision-making. Team Player: Collaborative attitude with the ability to work effectively across different teams and departments. Education: Bachelors degree in Business, Marketing, or a related field. An MBA or equivalent advanced degree is a plus. Experience in interacting with top-level management like CXO. Thrive on and have a track record of getting things done, within a fast-paced and changing environment. Excellent presentation and demonstration skills to effectively showcase product features and benefits. Highly organized with strong time management and prioritization skills. Location-Delhi NCR,Bangalore,Chennai,Pune,Kolkata,Ahmedabad,Mumbai,Hyderabad

We are looking for a Digital Marketing Executive to develop, implement, track and optimize our marketing campaigns across all digital channels. They will be responsible for increasing the companys client base by applying various digital marketing techniques for brand exposure of the services and products offered by the company & thereby drive lead generation. The candidate should have experience working in the B2B domain. Any customer facing roles will be an added advantage. Responsibilities: Build, plan and implement the overall marketing strategy with emphasis on digital mediums in B2B environments Maintain and refine prospect databases and mailing lists. based on marketing activity. Deploy and manage effective email marketing campaigns, including automated and drip email campaigns Budget, plan and execute PPC and PPM campaigns across multiple channels, with specific emphasis on LinkedIn and Google Drive on-page and off-page (link building) SEO initiatives. Review technical SEO issues and recommend fixes. Perform keyword research in coordination with our business objectives, uncover new keyword opportunities. Manage Social Media accounts on Linkedin, Facebook, Twitter, and other media platforms to be in sync with all marketing messaging. Make sense of data to analyze what's working and what's not, and utilize the insights to continuously optimize performance. Work with designers, content writers and engineering teams to deliver emailers, banners, landing pages, and other artifacts and collateral as required. Qualifications: Should have at least 2-3 years experience, specifically in B2B companies Experience of working in IT services & related go to market Experience in Demand Generation, Email Marketing, Linked In and AdWords Campaigns, SEO, Keyword research and other common digital marketing channels Prior experience of using marketing automation software to generate traffic, convert visitors into leads and then nurture them into converted customers via dynamic workflows Familiarity with HTML / CSS / JavaScript. Contact no. - 9032956160

Job Title Assistant Manager Digital Marketing Noida (Sector 125) | Full-Time | Hybrid | 2-6 Years Experience About Spice Money Spice Money is India’s largest rural fintech platform, empowering underserved communities across 700+ districts through our 1.3 million+ strong Adhikari network. From AEPS and DMT to bill payments, insurance, and UPI through Spice Pay, we bridge the last-mile with a powerful mix of digital and assisted models. If you’re passionate about taking Bharat digital, we want you with us. Role Overview As Assistant Manager – Digital Marketing , you will be the execution engine behind our digital campaigns across Google, Meta, WhatsApp, Play Store, and internal CRM tools. You’ll be coordinating closely with the growth, creative, tech, and business teams to bring every campaign live—on time, every time. This is a role for someone who thrives on process discipline , operational excellence , and multi-team coordination . What You’ll Do Execute and track digital campaigns across Meta, Google, YouTube, WhatsApp, and internal platforms Coordinate with growth, product, and business teams to build targeting inputs and campaign briefs Maintain campaign MIS dashboards, trackers, and asset libraries Liaise with creative teams to ensure timely delivery of assets (videos, banners, copy) Manage content uploads across Play Store, Instagram, YouTube, etc. Troubleshoot execution delays across internal and external teams Support digital campaign workflows for self-serve and assisted user journeys What You’ll Need 2–6 years of hands-on experience in digital marketing operations or campaign execution Familiarity with Meta Ads Manager, Google Ads, CMS tools, and CRM platforms (e.g., MoEngage, Netcore) Strong Excel/Google Sheets skills and a meticulous eye for detail Project management skills to coordinate across functions and ensure deadline compliance Experience in performance tracking and digital content management Success in This Role Means 100% on-time campaign launches Zero execution delays due to asset or process issues Full traceability via updated MIS and campaign documentation Becoming the go-to executor for digital marketing operations in a fast-moving rural GTM setup If you believe that execution is where real growth begins , and you're ready to help us bring Bharat into the digital mainstream—apply now or drop your profile to amaan.khan@spicemoney.com

Marketing Executive - Strategic Thinker & Digital Innovation Leader Join our international boutique agency where strategic thinking meets cutting-edge digital execution. We're seeking a Marketing Executive who doesn't just execute campaigns but architects comprehensive marketing solutions. If you're someone who sees problems as puzzles to solve rather than obstacles to avoid, we want to hear from you. The Role: We need a strategic marketing professional who can think critically, challenge assumptions, and create innovative solutions that drive real business results. You'll lead marketing initiatives across multiple channels whilst managing and developing a high-performing team. Core Responsibilities: Develop and execute comprehensive marketing strategies that integrate paid, organic, and technical solutions Lead and optimise campaigns across Meta platforms (Facebook, Instagram, Messenger) and Google Ads Drive SEO strategies that deliver measurable organic growth Create compelling visual content through graphic design and persuasive copywriting Implement marketing automation and AI-powered solutions to scale operations Manage and mentor a team of marketing specialists, fostering innovation and excellence Build and optimise marketing technology stacks, including CRM integrations and API/webhook implementations Analyse complex data sets to identify opportunities and solve challenging marketing problems Develop project management frameworks that ensure efficient delivery of multi-channel campaigns Essential Requirements: Demonstrated expertise in Meta advertising, Google Ads, and SEO strategy Strong graphic design and copywriting capabilities Proven experience in marketing strategy development and execution Track record of successful team leadership and development Experience leveraging AI tools and marketing automation platforms Project management expertise with ability to juggle multiple complex initiatives Critical thinking skills with a solutions-focused approach Ability to work independently and make strategic decisions Highly Valued Skills: CRM platform expertise (HubSpot, Salesforce, or similar) Technical knowledge of webhooks, APIs, and marketing integrations Social media management and paid social advertising across emerging platforms Advanced data analysis and reporting capabilities Academic background demonstrating research and analytical skills (PhD or equivalent valued) What Sets You Apart: We're looking for thinkers, not just doers. Whether you have 10 years of industry experience or a PhD with minimal commercial experience, what matters is your ability to approach marketing challenges with intellectual rigour and creative problem-solving. We value those who question the status quo and find better ways forward. What We Offer: 100% remote work flexibility International team collaboration and diverse client portfolio Direct access to senior leadership and strategic decision-making Flexible working arrangements that support work-life balance Continuous learning opportunities with cutting-edge marketing technologies Competitive compensation package Ready to Think Differently? If you're tired of being told what to do and ready to shape what should be done, this role is for you. We want someone who can see the bigger picture, connect the dots others miss, and build marketing solutions that genuinely move the needle. Our agency champions diversity and innovation. We welcome applications from all backgrounds, especially those who bring unique perspectives to marketing challenges.

5+ yrs of exp with Mautic, including self-hosted environments Expertise in email marketing, lead lifecycle, segmentation, personalization, data hygiene Proficiency with APIs, custom Mautic development & integrations (Zapier, Salesforce, HubSpot,

Position Overview: We are looking for a Workflow Automation Specialist with expertise in setting up social media and automating marketing processes. This part-time, remote position requires 10-15 hours per week and offers a dynamic opportunity to shape and execute impactful social media strategies for a growing organization. Responsibilities: Create, manage, and support workflows for marketing and social media Automate marketing processes using tools like Make, Zapier, and HubSpot or similar Create and manage video content as a key part of marketing Use AI tools for content creation, scheduling, and analytics Handle one or more workflow automation projects. Requirements: Preferably a young professional early in their career Experience with workflow automation tools (Make, Zapier, HubSpot, etc.). Familiarity with AI tools and their application in marketing. Previous experience managing at least one similar project. Strong skills in content generation and video editing. Experience with SMM (understanding of trending video segments) is preferred What We Offer: A chance to work with a U.S.-based company remotely. Paid vacation after one year of employment. Opportunities to learn and grow professionally. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Remote

About The Role Assistant Manager - MarketingLocation Mumbai Key Responsibilities - Develop and execute Retention and Nurturing strategies and initiatives- Working with various stakeholders across multiple teams (including product, tech, marketing, etc) and managing multichannel marketing campaigns- Monitoring performance of each channel-Notification, Email & SMS, and customer cohorts and taking surgical actions- Performing analysis like sales funnel analysis, content effectiveness measurement, etc. to improve the effectiveness of CRM channels- Develop insights and identify opportunities to drive revenue growth- Develop and implement new strategies to drive objectives like lead nurturing, cross-selling, and upselling- Lead Content Development efforts to improve CRM activities' effectiveness- Creating periodic reports and preparing decks for reviews- Conduct market research to follow trends and competition Qualification :- Minimum experience of 5 years- Should have a basic understanding and interest in Digital Marketing and Communications- A proven record in lead nurturing is desirable- Revenue ownership in the current role is desirable- Hands-on experience with marketing automation tools is an advantage- Creative bent of mind with excellent analytical skills to build marketing strategies for various segment- MBA from a top-tier Institute preferred- Must be comfortable in a dynamic start-up environment (start-up experience is preferred)About Northwest :Northwest is a leading Executive Education company, Co-Founded in 2015 by alumni of Harvard Business School, Berkeley Haas School of Business and IITs. We work on comprehensive Executive Programs from World's Best Universities for senior executives, busy professionals & business owners. Our programs are suited for individuals who want to propel their career to a higher growth path and get an exposure to high quality, international learning environment offered by top of the league institutions in the world, such as- UC Berkeley Centre for Executive Education at Haas School of Business - MIT Professional Education - Harvard Medical School, Executive Education - Chicago Booth School of Business Executive Education - UCLA Anderson Graduate School of Business Executive Education In May 2022, we joined forces with Great Learning - India's largest and most impactful up-skilling & re-skilling platform for professionals & college students, with a global footprint in over 160 countries. Learn more about us and our journey so farWebsite Link - https://northwest.education/executive-education/ This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Product Marketing Brand Manager B2B SaaS Responsibilities: - Design and lead brand awareness campaigns, ensuring they align with business goals and convey our brand message compellingly. - Develop, design, and optimize landing pages to ensure brand consistency and optimize user experience. - Oversee omnichannel marketing efforts, ensuring a seamless and consistent brand experience across all touchpoints. - Craft and manage a social calendar, planning content and campaigns that amplify our brand voice and engage our audience. - Own the customer lifecycle, from awareness and consideration to loyalty and advocacy, ensuring a branded experience throughout. - Implement and refine strategies for social selling, leveraging platforms to drive revenue and strengthen brand positioning. - Analyze brand performance metrics, leveraging insights to refine strategies and drive continuous improvement. - Coordinate with the creative teams to develop branded materials, from promotional collateral to digital assets. - Stay updated with industry trends and competitor strategies, ensuring the organization remains at the forefront of branding excellence. What you bring: - Bring your 4+ years of marketing experience, showcasing your deep understanding of the field. - Leverage your 4+ years of experience in digital marketing agencies, publishers, or ad tech platforms, highlighting your diverse expertise. - Proven experience in marketing, preferably in the technology industry or a related field. - Strong understanding of marketing principles and strategies, with a focus on product positioning, messaging, and go-to-market execution. - Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling customer-centric messaging. - Ability to collaborate effectively with cross-functional teams, including product management, sales, and creative teams. - Analytical mindset with the ability to gather and interpret market data and customer insights to inform brand strategies. - Strong project management skills and the ability to manage multiple priorities and deadlines in a fast-paced environment. - Results-oriented mindset focusing on driving brand awareness, product adoption, and revenue growth. - Proficiency in marketing tools, design software, and platforms, such as CRM systems, marketing automation platforms, analytics tools, and landing page builders. - BS/BA in Marketing, Business Administration, or a related field (or equivalent experience). Apply Save Save Pro Insights