497 Marketing Automation Jobs - Page 18

Serve as the primary point of contact and trusted advisor for our SMB clients, ensuring their success with our product Develop and maintain deep relationships with SMB clients, understanding their unique needs and goals Monitor client usage and engagement data to identify trends and areas for improvement Collaborate closely with internal teams to advocate for clients needs and contribute to product enhancements Conduct regular one-on-one check-ins with clients to ensure their ongoing satisfaction and success Assist in creating resources / documentation / campaigns to support customer education Assist in creating automated workflows based on customer/user behaviors Assist in conducting webinars/training sessions for the client base based on customer needs Ideal Candidate: Strong customer service background, follow-up, and organizational skills 2-4 years of relevant SaaS Customer Success experience Diplomacy, tact, and poise under pressure when working through customer issues Excellent personal presentation and communication skills & strong client servicing skills Hands on experience with Chat Gpt is preferred Life at WebEngage: We take transparency very seriously. Along with a full view of team goals, get a top-level view across the board with our monthly & quarterly town hall meetings. A highly inclusive work culture that promotes a relaxed, creative and productive environment. Practice autonomy, open communication, growth opportunities,while maintaining a perfect work-life balance Go on company-sponsored offsites, once a year and blow off steam with your work buddies! (Post Pandemic) Perks & Benefits: Learning is a way of life. Unlock your full potential backed with cutting-edge tools and mentorship (Macbook for Engagers!) Get the best in class medical insurance (with Covid Care facilities), programs for taking care of your mental health, and a Contemporary Leave Policy (beyond sick leaves

Develop & execute social media strategies (Facebook, Instagram, LinkedIn, etc.). Create engaging content (posts, reels, ads) & manage campaigns. Analyze performance & optimize for growth. Stay updated with the latest trends & tools.

Develop and execute email strategies using Klaviyo, creating engaging campaigns Collaborate on content, analyze performance, optimize segmentation, and ensure compliance, staying current on industry trends and deliverability metrics.

Execute projects: Exceptional quality Plan collaboratively: Detailed project Liaise with clients: Manage expectations Supervise projects: Ensure & maximize efficiency Maintain standards: Conduct reviews Generate reports: Data insights

We are looking for a skilled Marketing Automation Expert with 8 to 13 years of experience to join our team in Bengaluru. The ideal candidate will have a strong background in managing projects and adhering to processes, with hands-on experience in lead lifecycle, nurturing, and email marketing best practices. ### Roles and Responsibility Manage projects and adhere to processes and methodical approach. Showcase agility and proactivity in working with stakeholders and engage in solution-driven conversations. Execute tactical campaigns across various channels. Coordinate subject matter expertise in Marketing Automation, Digital Marketing, and Marketo platform usage. Liaise with internal and external stakeholders to ensure complete briefing for campaign execution. Support process improvements and educate users on campaign best practices. Define and document functional and technical requirements for executing automated campaigns. Act as a brand champion, ensuring compliance of all external campaigns and online content with the firm’s brand and business strategy. Work towards organizational objectives alongside stakeholders' projects. ### Job Requirements Minimum 8 years of experience in Digital/email marketing Strategic, coordination support role. Strong project coordination skills, including managing internal stakeholder expectations and multiple campaigns. Detail-oriented, organized self-starter who can work well within a team and excel in a fast-paced corporate environment. Ability to review processes and suggest efficiencies and optimization. Exceptional communication skills – both written and verbal – and comfortable presenting to virtual teams. Advanced proficiency with Microsoft Office suite, especially Excel and Microsoft SharePoint. Familiarity with complex, multi-national organizations is highly preferred. Ability to translate business needs into technical solutions in MA platform. Adherence to data integrity rules (such as GDPR, CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it. Strong interest in data management and analytics. Storytelling and consulting skills. Attention to detail. Organized self-starter who can collaborate with a team, and excel in a fast-paced corporate environment, whilst being able to manage multiple priorities and deadlines. Adobe Marketo Engage Expert Certification is plus. Experience with marketing automation platforms, preferably in Adobe Marketo Engage. Familiarity with the latest marketing trends, tools, and best practices, including marketing automation concepts such as lead generation, customer journey, lead nurturing, strategies, and industry standards. Awareness of Marketo API to coordinate between technical teams. Proven strong interpersonal skills with an analytical mindset and problem-solving capability. Familiarity with Agile planning and Agile project management skills. Knowledge of Microsoft Office suite, especially Excel, PowerPoint, and Microsoft SharePoint. Functional knowledge of AEM will be an added advantage for this role.

About the job: Key responsibilities: 1. Design engaging graphics, creatives, banners, and visual content for web and social media using Canva 2. Develop and maintain websites using WordPress (themes, plugins, customizations) 3. Ensure mobile responsiveness and cross-browser compatibility of websites 4. Optimize website performance and contribute to SEO best practices 5. Monitor website traffic using tools like Google Analytics and suggest improvements 6. Design, test, and refine AI prompts to automate tasks, enhance user experience, and support decision-making in real-time 7. Build and maintain intelligent web applications using visual development or low-code platforms 8. Collaborate with marketing and content teams to ensure brand consistency 9. Assist in basic digital marketing tasks when needed Requirements: 1. Bachelor's degree in computer science, IT, marketing, or a related field 2. Minimum 1 year of relevant experience in digital marketing 3. Strong understanding of SEO, content strategy, and performance marketing 4. Proficient in Canva and WordPress 5. Familiarity with technical SEO best practices 6. Experience using Google Digital tools and HubSpot 7. Strong communication and project coordination skills 8. Ability to multitask and deliver in a deadline-driven environment 9. Work samples/portfolio required Who can apply: Only those candidates can apply who: have minimum 1 years of experience are Computer Science Engineering students Salary: ₹ 3,00,000 - 4,20,000 /year Experience: 1 year(s) Deadline: 2025-06-14 23:59:59 Other perks: 5 days a week Skills required: WordPress, Search Engine Optimization (SEO), UI & UX Design, English Proficiency (Written), Canva, Marketing Automation, Prompt Engineering, ChatGPT, Graphic Design, AI Video Generation and AI Image Generation Other Requirements: 1. Candidates must be willing to work in the EST time zone 2. Only full-time work experience after completing education will be considered. Part-time or undocumented experience won't be accepted 3. If you have less than 1 year of experience, you’ll need to do a 3–6 month internship prior to being considered for full-time employment About Company: We are a business consulting company that serves as the intersection of business and technology. We enable 1000+ clients across the globe to create and execute strategies for their digital transformation. We harness the power of the cloud and emerging technologies to help our clients adapt to the digital world. Experience the innovative and customer-centric IT services at Quantazone.

Are you a passionate and driven individual looking for your next big opportunity? We're expanding our dynamic team and hosting walk-in interviews for the following roles. If you're ready to make an impact, we encourage you to step in. Date: 17th May 2025 Registration Time: 10:00 AM to 2:00 PM Venue: Vidushi Infotech SSP Pvt Ltd. Cerebrum IT Park, B-3 Building, 2nd Floor, Office 4-B, Kalyani Nagar, Pune 411014 Work From Office is a MUST. We're Hiring For: WordPress Developer (1-3 Years Experience) WordPress development, theme development, and customization. Bring your expertise in building and tailoring WordPress sites to life! WordPress Developer (4-6 Years Experience) In-depth WordPress development, advanced theme development and customization, coupled with strong PHP experience. Your proficiency in both front-end and back-end WordPress development is highly valued. Digital Marketing Executive (3-5 Years Experience) Driving impactful digital campaigns with a strong background in PPC, marketing automation platforms (HubSpot and Klaviyo), and proven SEO experience. If you're data-driven and know how to boost online presence, we want to hear from you! Magento Developer (5-7 Years Experience) Hands-on expertise in PHP, WordPress, and a deep understanding of Magento 2. Your ability to develop and maintain robust e-commerce solutions is key. Sales and Marketing Executive (0-2 Years Experience) A fantastic opportunity for enthusiastic individuals to kickstart their career in sales and marketing. If you're a great communicator with a drive to succeed, come and explore this role! Any graduate with MBA- Sales & Marketing Commitment of 2 Years for 0-1 years What to Bring: A copy of your updated resume/CV. Any relevant portfolio or work samples (for technical roles). Don't miss this chance to connect with our team and explore these exciting career paths. We look forward to meeting you!

IMMEDIATE JOINERS PREFERRED Location- Bangalore, Karnataka Summary - Are you passionate about optimizing marketing campaigns and ensuring seamless customer journeys? We are looking for a Campaign Monitoring Specialist to join our clients Marketing Automation team and ensure the optimal performance of campaigns within Salesforce Marketing Cloud . Your Future Employer - A worldwide leader in insurance brokerage, risk management, and advisory services, they are committed to assisting communities across the globe. Responsibilities 1. Monitoring email campaigns, automations, and customer journeys in Salesforce Marketing Cloud. 2. Analyzing key metrics to spot trends, anomalies, and areas for optimization. 3. Collaborating with the Marketing Automation team to understand campaign processes. 4. Identifying and fixing issues like delays, errors, or drop-offs affecting performance. 5. Troubleshooting technical issues in SFMC automations and journeys. 6. Working with internal teams and SFMC support to resolve complex problems. 7. Generating and analyzing reports, offering actionable insights and communicating findings to stakeholders. Requirements 1. Bachelor's degree in marketing with experience in managing marketing automation campaigns or conducting marketing analysis in a B2B setting. 2. Demonstrated expertise with Salesforce Marketing Cloud or other platforms (e.g., HubSpot, Eloqua, Marketo). 3. Strong analytical capabilities with the ability to extract actionable insights from data. 4. Effective communication skills, both written and verbal and proficient in Microsoft Excel. 5. Salesforce Marketing Cloud certifications (e.g., Email Specialist) are advantageous. 6. Intermediate to advanced knowledge of HTML, SQL, AMPscript, and JavaScript is preferred and experience in PowerBi is good to have. What is in it for you - Work with top professionals in a global, dynamic team. Contribute to the creation of a leading global content strategy. Gain exposure to a range of high-profile clients and industries. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vanika.arora@crescendogroup.in Keywords - Campaign Monitoring Specialist, SFMC, Marketing Automation, Salesforce Marketing Cloud, Troubleshooting, Eloqua, Marketo, Pardot, PowerBi, automation studio, ampscript and SSJS

Act as a leader in the regional marketing team to assist in establishing brand guidelines to ensure consistent market positioning and messaging within the region, Develop, manage and execute tradeshows, and other external engagement events. Required Candidate profile Minimum have 5yrs of experience in B2B or Industrial Marketing. SEM / SEO & Google Analytics GA4 MQL and SQL Canva or Adobe Photoshop Experience in Hubspot, Salesforce, Hootsuite etc Lead generation

We are looking for an ambitious and outcome-oriented Head of Marketing to lead marketing for a new initiative, this will be focused on fresh graduates across domains. You will be responsible for building and executing the complete marketing strategy to drive awareness, lead generation, and enrollment growth for this high-impact initiative. You'll lead cross-functional teams spanning performance marketing, content, brand, and offline to ensure new initiative becomes the go-to choice for freshers looking for job-oriented training. Key Responsibilities: Design and own the full-funnel marketing strategy for new initiatives to scale reach and enrollments. Build and lead a high-performance team across performance marketing, influencers, content, and offline execution. Drive large-scale paid campaigns across digital platforms (Meta, Google, YouTube, etc.) with strong ROI. Build brand trust and recall among freshers and their parents across Tier 2 and Tier 3 cities. Lead vernacular marketing initiatives to improve accessibility and conversion. Partner with creators, influencers, and career coaches to build credibility and generate high-quality leads. Conceptualize and run offline marketing campaignscollege activations, seminars, banners, etc.to penetrate regional markets. Own marketing analytics, CAC, conversion funnels, and cost-effective scale-up. Collaborate closely with sales and operations to align messaging, timing, and targeting for maximum impact. Continuously optimize campaigns based on data, market trends, and learner feedback. Requirements: 8-12 years of experience in marketing, with at least 2+ years in a leadership role. Proven experience in high-volume B2C or D2C marketing targeting youth or freshers. Strong track record in digital performance marketing and lead generation at scale. Ability to think strategically while executing tactically in a fast-paced environment. Demonstrated experience in building regional/vernacular campaigns and creator partnerships. Deep understanding of lower-funnel conversion metrics and CAC optimization. Hands-on experience working with marketing automation, attribution, and analytics tools. Skills: Must-Have Experience in running integrated marketing campaigns across performance, brand, and influencer channels. Strong leadership and cross-functional collaboration skills. High ownership, bias for action, and strong analytical thinking. Ability to operate in a fast-scaling, metrics-driven environment. Deep understanding of youth behavior and aspirational messaging. Good-to-Have Experience in EdTech, skilling, test prep, or placement-focused products. Regional marketing experience across India. Prior exposure to offline events, roadshows, or college activations. Familiarity with tools like GA4, Meta Ads Manager, Google Ads, and CRM systems. Job Overview Work Location: Hyderabad (On-site) Working Days: 6 days Work Timing: 10 AM 7 PM

At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo. At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo. What Youll Do as Technical Adoption Manager: Develop and implement strategies to increase the adoption and usage of our suite of products, maximizing the return on investment for our customers. Work closely with the Core Customer Success Manager on what engagement and outreach plays to deploy on assigned accounts. Act as a liaison between customer success, technical teams, account managers, and other departments to ensure a cohesive adoption strategy. Facilitate communication and collaboration across teams to achieve adoption goals. Establish trusted advisor relationships with key stakeholders to increase product adoption within the customer organization and assist the customer success manager and the account manager drive value. Closely manage and nurture accounts to identify and eliminate the risk of attrition due to poor product usage. Ensure customers are aware of and educated on new features and releases. Monitor and identify adoption and utilization trends, providing recommendations based on risk and customers business needs. Work across other internal teams (Customer Success, Customer Support, Delivery, Integrations, Onboarding) to support customer requests and drive a cohesive adoption strategy. Capture customer feedback clearly and communicate it internally to enable ongoing improvement of products and services. Maintain extensive product knowledge across all Zoominfo product lines to effectively demonstrate the product and craft solutions for customers business needs. Develop scalable programs and playbooks to drive feature adoption and expand product usage. What You Bring: 3 to 5 years of relevant experience in customer success, technical account management, or solutions engineering in B2B SaaS Willing to work in Night Shift - 5 PM IST to 2 AM IST / 6 PM IST to 3 AM IST Strong analytical skills with experience using data to drive decision-making and strategy Proficiency with customer success platforms, CRMs, analytics tools, and marketing automation software Excellent written and verbal communication skills, with the ability to translate complex concepts for various audiences Knowing how to manage data quality in CRMs is a plus. Self-starter with the ability to work independently and drive results in a fast-paced environment Bachelors degree in Computer Science or a similar discipline Familiarity with product management concepts and Agile methodologies is a plus Having a business education is a plus. This is a Hybrid role - Three Days work from office and Two Days work from Home About us: ZoomInfo (NASDAQ: ZI) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements. For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location.

Develop & implement sales strategies to achieve revenue targets & business growth objectives of educational technology products & services Identify potential partnership with educational institutions, content providers, other relevant stakeholders Required Candidate profile Excellent communication skills. Experience in SAAS Sales. Experience in team handling.

Skill required: NA - Solution Architecture Designation: Solution Enablement Manager Qualifications: BCom/BCA/Bachelor of Arts Years of Experience: 13 to 18 years Language - Ability: English(Domestic) - Expert What would you do? Accenture Operations Solution Innovation is responsible for solution configuration of client requirements and integration with sales to promote growth. We ensure a simplified solutioning process to reduce solution turnaround time, industrialize our ability to respond to RFPs and support sales opportunities.As a Marketing/E-commerce Operations Solution Architect, you will play a pivotal role in designing, implementing, and optimizing digital marketing and e-commerce solutions. Your primary focus will be on integrating marketing technology, CRM systems, and e-commerce platforms to create seamless customer experiences. You will collaborate with cross-functional teams to ensure alignment between business goals, technology infrastructure, and operational efficiency.Design, implement and direct a solution architecture to address specific problems and requirements, usually through the application of technical, business process and/or industry knowledge. What are we looking for? Brand Marketing Digital Marketing Analytics Digital Marketing Campaigns Digital Marketing Written and verbal communication We are seeking a highly skilled and experienced professional with a strong background in marketing automation, CRM, e-commerce platforms, and digital transformation. The ideal candidate should have a deep understanding of marketing and e-commerce workflows, technical integrations, and data analytics. A proactive problem solver with excellent communication and leadership skills will thrive in this role eCommerce Strategy Cloud platforms such as AWS, Azure, or Google Cloud.CRM Knowledge – Adobe, SFMCMarketing technology stack including CDPs (Customer Data Platforms)Market benchmarkingCosting mechanism Roles and Responsibilities: Bridge between sales, client and delivery teamsPrepare the solution end to endRun Solution reviews and approvalsCosting and market analysisWays to optimize the solution and pyramidImplementing required technology Stake holder management Qualification BCom,BCA,Bachelor of Arts

Rootsquare Technologies is looking for Digital Marketing Expert to join our dynamic team and embark on a rewarding career journey Develop and implement digital marketing strategies that align with the overall marketing goals and objectives of the company Conduct market research to identify target audiences, industry trends, and competitive landscape to optimize digital marketing efforts Manage and optimize digital advertising campaigns, including pay-per-click (PPC), display ads, social media ads, and other online advertising platforms Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement Conduct keyword research and optimize website content for search engine optimization (SEO) to improve organic search rankings and increase website traffic Create and curate engaging and high-quality content for digital channels, including websites, blogs, social media platforms, email marketing, and other digital platforms Manage and grow social media presence across relevant platforms, including content creation, community engagement, and performance tracking Utilize marketing automation tools and customer relationship management (CRM) systems to nurture leads, automate campaigns, and track customer interactions Collaborate with cross-functional teams, including designers, developers, and copywriters, to ensure the alignment and consistency of digital marketing campaigns Stay up-to-date with the latest digital marketing trends, technologies, and best practices, and provide recommendations for innovation and improvement

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Oversee multiple eDetail projects of marketing material development for various markets Lead daily communications very effectively with markets and their corresponding agencies Track multiple eDetail projects concurrently & ensure all projects are on schedule Proactively highlight risks/issues to client, Production Director, especially risks associated w.r.t any project missing a deadline Maintain a detailed view of projects & publish daily, weekly & monthly dashboards of all projects handled Prioritize projects and clearly understand the context of various individual tasks Assist Production Director with delivering key projects/initiatives on timely basis Partner with local agencies and ensure timely delivery of project Participate/Facilitate status meetings with relevant stakeholders Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. Identify training needs based on process changes & update all documentation in a timely manner. Manage project status reporting. Maintain and publish issue logs with documented effort to indicate timely closure/mitigation of issues/risks. Create and maintain process diagrams. OE documentation. What are we looking for? Program Project Management Agile Project Management Adobe Experience Manager (AEM) Sites Cascading Style Sheets (CSS) Hyper Text Markup Language (HTML) Ability to perform under pressure Problem-solving skills Detail orientation Adaptable and flexible Agility for quick learning Continuously be focused on delivering results Excellent written & Oral communication skills Good to have Skills Certifications Adobe CC / Graphic Designing Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shiftsnan

Skill required: IX Product Engineering Services - Digital Site Designing Designation: Engineering Services Senior Analyst Qualifications: BE Years of Experience: 5 to 8 years What would you do? Industry X operations enables end-to-end operations integration through data & digital twin to operate client core processes and client product centric operations. Moving to an intelligent operating model powered by data, digital technologies and talent unlocked value at the seams The Digital Site Designing team focuses on building operational sites for desktop and mobile devices. The team uses tools and platforms like Adobe Campaign Modules, HTML, HTML5, CSS, CSS3, JavaScript, jQuery, and JavaScript frameworks to perform their day to day operations. What are we looking for? Studies for 400KV and 275 KV substation connection Short circuit study (3phase and single phase)Boundary creation and assessment for wider networkVoltage studiesThermal studies (Maintain Max and Winter peak Scenario) to Access contingency analysis (N-1,N-2,N-D fault condition) Overhead line, Cables and other assets such as transformer etc. and Examine the reason behind their loading.Studies for transformer Tertiary connection Short circuit study (3phase and single phase)Voltage step changeTransformer contingency (N-1, N-2 fault Condition) Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification BE

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Senior Analyst Qualifications: Any Graduation Years of Experience: 5-8 Years Language - Ability: English - Proficient What would you do? Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client's business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. We're looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership. The campaign management team focuses on planning, executing, tracking, and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to the evaluation of results. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. This Channel requires a good understanding of digital marketing, email marketing, and technologies like Salesforce CRM, Salesforce Automation studio, Google DV360, and Responsys You will be working on Adobe Marketo Engage which is a marketing automation software that helps marketers master digital marketing to engage customers and prospects. What are we looking for? Adobe Marketo Engage Adaptable and flexible Ability to perform under pressure Problem-solving skills Detail orientation Ability to establish strong client relationship Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? ?Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelines?Ensuring Standards and Data Privacy Compliance for every Campaign?Maintain high quality standards for the campaign delivery and ensure timelines are met with Quality ?Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years Language - Ability: English - Advanced What would you do? Requirements:Marketing Automation Strategy execution: Collaborate with marketing teams and project managers to understand business requirements and develop comprehensive execution/workflow for marketing automation strategies using Salesforce Marketing Cloud.Role requires Campaign Tech Lead (Salesforce marketing cloud) What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge and hands-on experience in configuring and utilizing Salesforce Marketing Cloud tools and features, including Journey Builder, Automation Studio, Email Studio, Content Builder, and Audience Builder. Marketing Automation Experience:Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics. CRM Integration:Experience in integrating Salesforce Marketing Cloud with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow. AMPscript and SQL:Proficiency in AMPscripts and SQL to customize email content, create complex data filters, and perform advanced data manipulations. Team Leadership:Strong leadership skills to guide and mentor a team of SFMC developers and administrators. Problem-Solving:Ability to analyze complex technical issues, identify root causes, and propose effective solutions. Communication Skills:Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders. Technical Leadership: Lead a team of SFMC developers and SMEs, providing technical guidance, support, and mentoring. Facilitate technical decision-making and ensure adherence to best practices and standards.SFMC Implementation: Design, configure, and implement various components of SFMC, including journeys, automation workflows, email templates, landing pages, and data extensions, while ensuring scalability and maintainability.Integration and Data Management:Oversee data integration between SFMC and other systems (e.g., CRM, CMS) to enable seamless data flow for personalized and targeted marketing campaigns.Campaign Execution: Collaborate with marketing teams to execute and optimize marketing campaigns, ensuring they are delivered effectively, on time, and meeting the desired outcomes.A/B Testing and Analytics: Utilize SFMC s analytical capabilities to set up A/B tests, track campaign performance, and provide actionable insights to improve marketing strategies.Security and Compliance: Ensure SFMC implementations adhere to data security and privacy regulations (e.g., GDPR, CCPA) and internal security policies.Troubleshooting and Issue Resolution: Act as the technical escalation point for SFMC-related issues and Roles and Responsibilities: Documentation and Training: Create technical documentation, guidelines, and best practices for SFMC usage. Conduct training sessions to upskill the marketing and technical teams on SFMC functionalities.Stay Updated with SFMC Trends: Keep abreast of the latest updates, features, and trends in Salesforce Marketing Cloud to suggest innovative solutions and improvements.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Marketing Automation & Technology Execution Designation: Bus & Technology Delivery Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Minimum of 10 years of experience in technical leadership roles, with at least 5 years in a global or cross-functional capacity.Role requires Digital Marketing Ads & Promotion creation/designThe Global Technical Excellence Manager will be responsible for driving technical innovation and operational excellence across the organization's technology functions. This leadership role will oversee the development and implementation of technical strategies that enhance the organization s technical capabilities, foster a culture of continuous improvement, and ensure the alignment of technology solutions with business goals. The role will work closely with senior leadership, technical teams, and global stakeholders to ensure the delivery of high-quality technical solutions that meet both current and future business needs.In this role, you will be responsible for developing and driving Marketing Automation and Technology Enablement. You will provide business solutions for assisting in marketing response rates and revenues through the management of personalized customer communication strategies and delivery of marketing offers at the appropriate time. You will help plan, execute, monitor, and measure marketing processes through the use of technology designed to increase productivity and repeatability. You will be working closely with Accenture leadership to align on strategies and managing the full innovation and technology management lifecycle (visioning & ideation, concept development, commercialization/scaling, and ongoing product management including learning enablement) What are we looking for? Expertise in cloud technologies (AWS, Azure, Google Cloud)Strong knowledge of software development methodologies (Agile, DevOps)Experience with enterprise architecture, IT infrastructure, and emerging technologiesProficiency in data analytics and automation toolsKnowledge of cybersecurity standards and best practicesFamiliarity with AI/ML and their application in the business contextStrong foundation in software engineering and system architectureProven experience in managing high-performing technical teams and driving organizational-wide technical transformation initiatives.Extensive experience in delivering complex, large-scale technology projects with a strong understanding of both business and technical requirements. Roles and Responsibilities: Lead the development and implementation of the global technical excellence strategy to ensure alignment with organizational goals and priorities.Drive innovation by identifying opportunities for process optimization, technology advancements, and improved technical practices across global operations.Oversee the delivery of critical technical projects, ensuring they meet the highest standards of quality, performance, and compliance.Manage and mentor global technical teams, fostering a collaborative environment that promotes knowledge sharing, skill development, and high-performance culture.Collaborate with senior leadership, business units, and external partners to influence and implement technical initiatives, providing expert technical guidance and thought leadership.Ensure that all technical processes and projects comply with industry standards, regulations, and best practices.Establish key performance indicators (KPIs) for technical excellence, track progress, and continuously assess the impact of initiatives on organizational performance.Proactively identify and manage risks related to technology infrastructure, ensuring the mitigation of technical and operational risks across global projects. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The CRM Advisor will be responsible for managing Client's customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Client's CRM tools and processes deliver measurable results aligned with the company's business goals.Role requires Digital Marketing Ads & Promotion creation/design oA bachelor's degree in Business, Marketing, Data Analytics, or a related field is required.oAdditional certifications in CRM systems (e.g., Salesforce Certified Administrator or Consultant) or data analytics are desirable. Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. What are we looking for? CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of Client's CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Client's CRM strategies, tools, and processes based on market research and customer feedback. Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Strategy Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design The Channel Activation Manager is responsible for driving the effective execution of channel strategies to optimize customer engagement and maximize business performance. This role focuses on operationalizing go-to-market plans, managing cross-channel initiatives, and ensuring that campaigns and activities deliver measurable results. The Channel Activation Manager plays a critical role in bridging strategy and execution, working collaboratively with internal teams and external partners to achieve channel objectives.Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys.experience in channel marketing, sales, or activation roles. Proven track record of managing successful channel activation campaigns. Experience working in cross-functional environments with internal teams and external partners. Familiarity with both traditional and digital marketing channels. What are we looking for? Problem-solving skills Expertise in channel marketing and activation strategies. Proficiency in using CRM systems, marketing automation tools, and analytics platforms. Strong project management skills with the ability to manage multiple initiatives simultaneously. Knowledge of digital marketing techniques, including social media, email campaigns, and e-commerce. Financial skills to manage budgets and analyze return on investment (ROI). Excellent communication and presentation skills. Strong analytical and problem-solving abilities. Ability to collaborate and build relationships across diverse teams and stakeholders. Creative thinking with a customer-centric approach. Organizational skills and attention to detail. Creative thinking with a customer-centric approach. Organizational skills and attention to detail. Ability to collaborate and build relationships across diverse teams and stakeholders. Roles and Responsibilities: Lead the activation of channel marketing campaigns across multiple platforms and touchpoints, ensuring alignment with strategic objectives. Develop and implement initiatives to enhance the efficiency and effectiveness of channel activities. Work closely with sales, marketing, and product teams to ensure seamless integration and execution of channel plans. Monitor and evaluate the performance of channel activities using key performance indicators (KPIs), providing actionable insights for continuous improvement. Oversee the allocation and utilization of resources to deliver channel activities within budget. Collaborate with external partners and vendors to ensure high-quality execution of channel activation initiatives. Ensure that all channel activities are designed to enhance the customer experience and drive satisfaction. Identify and implement new tools, technologies, and approaches to improve channel activation processes. Qualifications Any Graduation

Skill required: Marketing Operations - Marketing Research Analysis Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The B2B Marketing Concepts Analyst will support Client's business-to-business marketing efforts by analyzing market trends, customer insights, and competitive landscapes to identify innovative marketing concepts. This role will focus on delivering actionable insights and strategies that drive Client's B2B growth and enhance customer relationships.Role requires Digital Marketing Ads & Promotion creation/designIn this role, you will be expected to leverage marketing research analytics to use a set of processes to link the producers, customers, and end users to the marketer through information, which will be used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. What are we looking for? oProficiency in data analysis tools (e.g., Excel, Tableau, or Power BI).oExperience with CRM platforms and marketing automation tools.oStrong research and analytical capabilities. oStrategic thinker with an analytical mindset.oExcellent problem-solving skills and attention to detail.oStrong communication and presentation skills.oAbility to work independently and collaboratively across teams.oAdaptability to dynamic business environments.oExperience in the energy sector or a global organization is a plus. Education:oBachelor's degree in Marketing, Business Analytics, Economics, or a related field. A master's degree is a plus. Roles and Responsibilities: Analyze market trends, customer needs, and competitor activities to identify new marketing opportunities for Client's B2B offerings. Develop data-driven recommendations for marketing strategies, product positioning, and customer engagement. Collaborate with product and sales teams to translate insights into effective marketing concepts and campaigns. Monitor the performance of B2B marketing initiatives and provide recommendations for optimization. Conduct qualitative and quantitative research to understand customer pain points and preferences. Prepare detailed reports and presentations for senior stakeholders, highlighting key findings and actionable insights. Stay updated on industry trends and best practices in B2B marketing. Qualifications Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for? Salesforce Marketing Cloud In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsSalesforce Marketing Cloud Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation