Marketing And Public Relations Specialist

About Company

Torfac signifies growth for every individual part of our team. We are a global organization with a vision of providing best in class service by harnessing synergies derived from combining cutting edge technology and human intelligence. The success of every organization depends on the team, and we are proud to say that, here at Torfac, we have some exceptionally talented individuals whose growth has been fantastic to watch. Torfac is constantly growing in numbers; today, we have built a highly client-centric business connected with deep-rooted foundational values, integrity, honesty, client first, and respect.

Torfac is one of the world's leading providers of market research services, panel, and data collection. We are proud to be known as a provider of quality, reliable data. We have built innovative solutions to conduct end to end market research projects. We proudly serve over 800 clients including but not limited to, marketing agencies, universities, market researchers, media and advertising agencies, healthcare and consulting firms across North America, Europe and Asia Pacific. Come be a part of this young and enthusiastic organization!

For more information, go to https://torfac.com/

Job  Responsibilities:

• Develop and implement integrated marketing plans for sports events and products.
• Build and maintain strong relationships with media, influencers, and key sports communities.
• Oversee PR campaigns and manage media relations for events and product launches.
• Ensure all marketing materials and communications adhere to brand guidelines.
• Identify and secure sponsors and partners.
• Collaborate with sponsors to deliver marketing value and strengthen partnerships.
• Develop and manage marketing budgets effectively.
• Manage digital campaigns across SEO, SEM, social media, email marketing, influencer partnerships, and more.
• Oversee content creation for digital platforms—website, blog, social channels.
• Analyze web and campaign data for insights and continuous improvement.
• Launch new products through multi-channel marketing efforts.
• Develop positioning and messaging that resonates with target audiences.
• Drive e-commerce sales and retail marketing in collaboration with sales teams.
• Manage relevant MIS for the top management

Scope of Responsibilities:

• Drive the above responsibilities for all group companies in India and globally and not restricted only to Torfac India Private Limited.
• Involve the internal / external stakeholders to achieve the annual goals.

Required skills and qualifications:

• Five or more years of experience in Marketing & PR function
• Bachelor's degree in Sales & Marketing from institutions of repute.  Masters degree preferable.
• Excellent leadership skills, with steadfast resolve and personal integrity.
• Knowledge of Challenges in the sponsorship and delivering expectations from Sponsors
• Creative thinker with a passion for sports and an understanding of sports culture.
• Experience in managing the role independently for the organization
• Exceptional verbal, written, and visual communication skills.

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