LinkedIn B2B Lead Generation Specialist

Job Description

Job Title: LinkedIn B2B Lead Generation Specialist Location: Onsite – Greater Noida, India Type: Full-Time Experience: 1–3 years in LinkedIn B2B marketing & outbound lead generation Salary Range: ₹30,000 – ₹50,000/month (based on experience) About Vikava Labs Vikava Labs is a leading D2C and product-based brand consulting firm, helping businesses across fashion, home, FMCG, and lifestyle industries to grow through structured strategy, operations, and marketing. We transform founder ideas into scalable, revenue-generating brands. Role Overview We’re looking for a proactive and strategic LinkedIn B2B Lead Generation Expert to join our in-house team. You’ll be responsible for identifying, connecting with, and nurturing leads via LinkedIn – targeting startup founders, business owners, and CXOs across India and global markets. Key Responsibilities Build and manage B2B lead generation campaigns on LinkedIn Use tools like Sales Navigator, Apollo, PhantomBuster, or Waalaxy for outreach and automation Identify and qualify high-potential leads based on Vikava Labs' Ideal Client Persona (ICP) Craft personalized connection requests, messaging sequences, and follow-up templates Optimize the founder and company profiles to build trust and visibility Track campaign performance: connection rate, reply rate, conversion rate Collaborate with content team for LinkedIn post planning and engagement Maintain and update CRM (Zoho/HubSpot/Notion) for lead tracking and nurturing Schedule and coordinate discovery calls with warm leads Required Skills & Experience 2–3 years of experience in LinkedIn B2B lead generation or social selling Strong knowledge of LinkedIn Sales Navigator and outreach tools Proven ability to generate qualified leads and book discovery calls Excellent written communication and persuasive messaging skills Understanding of B2B buyer journey and founder psychology Basic knowledge of CRMs and funnel tracking Highly organized, goal-oriented, and data-driven Bonus Skills (Preferred but not mandatory) Experience in consulting, D2C, B2B services , or marketing industries Familiarity with email outreach platforms (Lemlist, Mailshake) Ability to repurpose content ideas for founder/company branding Insight into running LinkedIn paid campaigns What You’ll Get Competitive salary + performance incentives Opportunity to work closely with the founder and leadership Access to global client base and business strategy insights Fast-growth environment with full creative freedom Path to scale your role into LinkedIn Marketing Manager Work Schedule & Location Full-time, 6 days a week (onsite) Office: Surajpur , Site b, Greater Noida, Uttar Pradesh Job Types: Full-time, Permanent Pay: ₹30,000.00 - ₹40,000.00 per month Supplemental Pay: Performance bonus Ability to commute/relocate: Greater Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred) Experience: B2B Marketing: 2 years (Preferred) Location: Greater Noida, Uttar Pradesh (Preferred) Work Location: In person Expected Start Date: 01/07/2025