Influencer Marketing Manager

Position: Influencer Marketing Manager

Experience: 3+ years

Location: Shivajinagar, Pune

Influencer Marketing Manager

Key Responsibilities

1. Campaign Strategy & Execution:

-Design and execute end-to-end influencer marketing campaigns to align with brand goals and target audiences.

-Develop innovative strategies to maximize reach and engagement.

2. Influencer Identification & Partnerships:

-Identify and onboard influencers, content creators, and brand ambassadors across relevant social media platforms.

-Build and nurture long-term relationships with influencers to ensure consistent brand representation.

3. Content Development & Coordination:

-Collaborate with influencers and internal teams to create high-quality, engaging, and brand-aligned content.

-Ensure timely and impactful delivery of influencer-driven campaigns.

4. Performance Tracking & Optimization:

-Monitor and analyze campaign performance metrics, including engagement, reach, ROI, and brand sentiment.

-Optimize campaigns based on insights and trends for continuous improvement.

5. Budget Management:

-Plan and manage the influencer marketing budget effectively, ensuring optimal utilization and ROI.

6. Trend Analysis:

-Stay updated on industry trends, emerging platforms, and influencer marketing best practices.

Provide recommendations to maintain a competitive edge.

Key Skills:

-Sales-Driven:

-Outgoing and Extroverted:

-Trend-Oriented:

-Proactive with Digital Media

-Fluent in English and Hindi:

Qualifications:

Experience:

Education:

Feel free to reach at mrunali.khairnar@imagicaaworld.com