Head of Marketing

🟣 Head of Marketing – Nutriwel Health India Pvt Ltd

Location: Delhi

Experience: 8+ years

Function: Marketing, Brand, D2C Growth

Type: Full-time

⸻

🧩 About Us

OneHealth by Dr. Shikha Sharma, under Nutriwel Health India Pvt Ltd, is a renowned wellness brand dedicated to transforming lives through Vedique Nutrition—a blend of Ayurveda and modern science. With over 25 years of experience and 53,000+ success stories, OneHealth specializes in weight management, chronic diseases, and lifestyle disorders. Our expert-led programs offer personalized nutrition plans, doctor and nutritionist consultations, and yoga and wellness coaching. Join us in our mission to promote better health and longevity.

⸻

🎯 What You’ll Own

• Brand Unification

Develop and execute a roadmap to unify brand narratives across Dr. Shikha Sharma, Vedique, Unitus, and Nutriwel into a cohesive, compelling identity.

• D2C Growth Strategy

Own CAC, LTV, retention, and conversion funnels across advisory services and consumer products. Build the D2C playbook for preventive wellness.

• Performance Marketing

Scale Meta, Google, WhatsApp and referral-led acquisition strategies while optimizing for ROI and high-LTV segments.

• Organic & Community Growth

Build an owned media engine—SEO, content, email, influencer partnerships—that aligns with our trust-based health positioning.

• CRM & Retention

Work closely with the CRE and service delivery teams to improve renewal and rejoin rates. Build loyalty and win-back programs.

• Cross-Functional Leadership

Collaborate with Product, Sales, and Ops to align messaging, positioning, and monetization.

⸻

💡 We’re Looking For Someone Who

• Has 8–12 years of experience in D2C marketing in India, preferably in health, wellness, FMCG, or beauty

• Has experience building or scaling a consumer brand, especially in an omnichannel or multibrand context

• Can build and manage a team across performance, content, CRM, and design

• Has a sharp understanding of Indian consumers across HNI metro and Tier 2–3 markets

• Is hands-on with MarTech tools (GA, Meta, HubSpot, Shopify, etc.) and knows how to brief creative and media teams clearly

• Has a founder mindset—low ego, high curiosity, systems thinker

⸻

📍 Bonus If You

• Have experience in wellness, Ayurveda, or nutrition brands

• Understand compliance, claims, and ethical marketing in health

• Have helped scale from ₹5Cr to ₹50Cr ARR

Interested Candidate Can share resume on hr@nutriwel.co & 9355138289