Google Ads, Social Media and SEO Expert

Job Summary:

Google Ads, SEO, and Social Media Ads Expert

Key Responsibilities:

1. Google Ads & Social Media Ads Management:

• Plan, create, and optimize

  Google Ads campaigns

  (Search, Display, Shopping, and YouTube).
• Set up and manage

  Facebook, Instagram, and LinkedIn Ads

  campaigns to drive engagement and conversions.
• Conduct

  keyword research and audience targeting

  to enhance campaign performance.
• Monitor

  ad performance metrics

  , adjust bids, and optimize ad spend for maximum ROI.
• Implement

  A/B testing

  for ad creatives, landing pages, and ad copies.
• Utilize

  remarketing strategies

  to re-engage potential customers.

2. SEO Strategy & Implementation:

• Perform comprehensive

  on-page and off-page SEO

  to improve organic rankings.
• Conduct

  keyword research

  and implement

  SEO best practices

  across website content.
• Optimize

  website structure, meta tags, headings, alt texts, and content

  for search engines.
• Build

  high-quality backlinks

  and execute

  effective link-building strategies

  .
• Conduct

  technical SEO audits

  and resolve issues like site speed, duplicate content, and broken links.
• Optimize

  Google My Business (GMB)

  for local SEO.

3. Social Media Advertising & Strategy:

• Create and manage

  Facebook, Instagram, and LinkedIn Ads

  for lead generation, brand awareness, and conversions.
• Develop

  custom audience targeting strategies

  to maximize ad performance.
• Monitor engagement, optimize ad creatives, and adjust ad placements for better results.
• Use

  Facebook Pixel and LinkedIn Insight Tag

  for tracking and retargeting campaigns.
• Collaborate with the creative team to develop

  engaging ad creatives and landing pages

  .

4. Performance Tracking & Reporting:

• Track campaign performance using

  Google Analytics, Google Tag Manager, and Facebook Business Manager

  .
• Provide

  detailed reports

  on SEO, PPC, and social media ad performance.
• Implement

  conversion tracking and KPI measurement

  .
• Suggest improvements based on

  data-driven insights

  .

5. Client Communication & Team Collaboration:

• Regularly update clients on campaign progress and results.
• Work closely with designers, developers, and content teams to execute marketing strategies.
• Stay updated with the

  latest SEO and paid advertising trends

  to refine marketing strategies.

Skills & Qualifications:Technical Skills:

• Google Ads Certification

  (Preferred).
• Strong expertise in

  Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads

  .
• Proficiency in

  SEO tools

  like

  SEMrush, Ahrefs, Moz, Screaming Frog, and Ubersuggest

  .
• Hands-on experience with

  Google Analytics, Google Search Console, and Google Tag Manager

  .
• Ability to

  set up and optimize remarketing campaigns

  across platforms.
• Familiarity with

  Facebook Pixel, LinkedIn Insight Tag, and UTM tracking

  .
• Experience with

  HTML, CSS, and WordPress SEO plugins (Yoast, Rank Math, etc.)

  .

Soft Skills:

• Strong

  analytical and problem-solving

  abilities.
• Excellent

  communication and reporting

  skills.
• Ability to

  work independently

  and meet deadlines.
• Strong

  attention to detail

  and

  data-driven decision-making

  .

Additional Responsibilities:

• Stay updated with

  Google algorithm updates, social media ad trends, and PPC best practices

  .
• Provide

  insights and recommendations

  for improving

  conversion rates and user experience

  .
• Manage and optimize

  email marketing campaigns

  (if required).
• Handle

  any additional digital marketing tasks

  as needed.

Benefits:

• Competitive salary based on

  experience and performance

  .
• Opportunity to work on

  diverse and high-impact projects

  .
• Supportive and

  collaborative work environment

  .
• Continuous

  learning and upskilling opportunities

  .

How to Apply:

• Send your updated resume and cover letter to

  hr@milliontech.in

  with the subject line.