Digital Marketing Manager

Marketing Manager – RO Spare Parts Manufacturing Company: VSV Technologies Location: Vesu Surat Reports To: Senior Management / CEO Job PurposeDevelop and execute comprehensive marketing strategies to enhance brand visibility, drive demand, and support business growth in the RO spare parts sector. Key ResponsibilitiesStrategic Planning: Develop and implement marketing strategies aligned with company objectives to increase brand awareness and market share. Campaign Management: Plan, execute, and monitor multi-channel marketing campaigns, including digital, print, and events, to generate leads and drive sales. Market Analysis: Conduct market research to identify trends, customer needs, and competitive landscape, informing strategic decisions. Content Creation: Oversee the creation of engaging marketing content, including brochures, presentations, and online materials, ensuring consistency with brand identity. Budget Management: Develop and manage the marketing budget, ensuring cost-effective allocation of resources. Team Leadership: Lead and mentor the marketing team, fostering a collaborative environment and ensuring professional development. Performance Analysis: Monitor and analyze campaign performance metrics, providing regular reports and recommendations for optimization. Stakeholder Collaboration: Work closely with sales, product development, and other departments to align marketing efforts with business goals. Brand Management: Maintain and enhance the company's brand image, ensuring consistency across all marketing channels. QualificationsEducation: Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field. Experience: Minimum of 5 years in a marketing role, with at least 2 years in a managerial capacity, preferably in manufacturing or industrial sectors. Skills: Strong leadership, communication, and analytical skills; proficiency in digital marketing tools and platforms; experience with budget management and campaign analytics. Knowledge: Understanding of the RO industry and its market dynamics is a plus. Company Perks Competitive Salary: Attractive pay based on experience and performance. Health Benefits: Comprehensive medical insurance coverage. Paid Time Off: Vacation days, public holidays, and sick leave. Training & Development: Opportunities for skill enhancement and career growth. Work-Life Balance: Supportive environment promoting personal well-being. Flexible Working Hours: Adaptable schedules to accommodate personal commitments. Employee Assistance Programs: Access to counseling and support services. Retirement Plans: Pension schemes with company contributions. Performance Bonuses: Incentives based on individual and team performance. Recognition Programs: Acknowledgment of employee achievements and mileston