Digital Marketing Executive

1 - 2 years

0 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Digital Marketing Executive

We are seeking a creative, analytical, and results-oriented Digital Marketing Executive to join our growing e-commerce team. If you're passionate about digital trends, SEO, online advertising, and content strategy, this is an exciting opportunity to build a solid foundation in digital marketing within a fast-paced, performance-driven environment.

Key responsibilities:-

  • Plan and execute paid marketing campaigns across platforms including Google Ads, Meta (Facebook & Instagram), and other digital ad networks.
  • Monitor, analyze, and optimize campaign performance using tools such as Google Analytics, Meta Business Suite, and other performance dashboards.
  • Collaborate with content and design teams to create SEO-optimized ad creatives, copies, and landing pages.
  • Conduct thorough keyword research and implement on-page SEO best practices to improve organic search visibility.
  • Manage and grow brand presence across key social media platforms: Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and Pinterest.
  • Schedule, publish, and optimize social media content to drive engagement, reach, and conversions.
  • Assist in the planning and execution of email marketing campaigns, newsletters, and customer lifecycle strategies using tools such as Mailchimp, Klaviyo, or similar platforms.
  • Stay updated with the latest digital marketing trends, algorithm changes, and e-commerce innovations, and proactively apply insights to improve campaign performance.

Requirements:-

  • Strong understanding of digital marketing concepts including SEO, SEM, PPC, content marketing, email marketing, and social media strategy.
  • Hands-on experience or working knowledge of tools such as Google Ads, Google Analytics, Meta Ads Manager, and design platforms like Canva or similar.
  • Experience managing an Amazon store is required.
  • Excellent written and verbal communication skills, along with strong organizational and time management abilities.
  • Basic proficiency in Excel or Google Sheets for performance tracking and reporting.
  • A proactive, detail-oriented mindset with the ability to multitask and adapt in a fast-moving environment.
  • Candidates must have 1 to 2 years of experience.

What you’ll gain:-

  • Practical, hands-on experience managing real digital marketing campaigns and budgets.
  • Access to mentorship and training in performance marketing, analytics, SEO, and e-commerce platforms.
  • Opportunities for cross-functional collaboration with creative, development, and product teams.
  • A clear and fast-paced career growth path within a digital-first, performance-driven company.
  • Experience in scaling digital marketing strategies across both D2C websites and online marketplaces.

Qualifications:-

  • Bachelor’s degree in any field (Marketing, Business, Communications, or related discipline preferred).

Benefits:-

  • Competitive salary and performance-based incentives.
  • Family-friendly work culture and flexible working environment.
  • Dynamic career growth opportunities in a rapidly evolving organization.

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