Digital Marketing Executive in Gurgaon

2 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

  • Plan, execute, and optimize paid campaigns across Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, YouTube)
  • Monitor campaign performance and KPIs; adjust targeting, bidding, and creative for maximum ROI
  • Collaborate with the content and design team to create effective ad creatives, videos, and visual assets
  • Conduct keyword research, audience segmentation, and campaign testing
  • Support video content editing and motion design for short-form promotional formats
  • Analyze campaign data and prepare weekly performance reports
  • Coordinate with platform, events, and sales teams to align digital campaigns with broader business goals

Requirements

  • 1–2 years of experience in digital marketing with a focus on paid media
  • Proven experience with Meta Ads Manager and Google Ads platforms
  • Ability to create and manage ad sets, audiences, lookalikes, and conversion tracking
  • Working knowledge of video editing tools (e.g., Adobe Premiere Pro, CapCut, or similar)
  • Understanding of performance metrics such as CTR, CPC, ROAS, and engagement rates
  • Strong analytical skills and attention to detail
About Company: The Knowledge Center is a dedicated physical space designed exclusively for the architectural and design industry. Our mission is to address the everyday challenges faced by professionals and future professionals in architecture and design. We provide streamlined solutions by offering convenient access to all material samples and catalogs in one place, enhancing efficiency and collaboration in the creative process. The Knowledge Center aims to bridge the gap between educational and professional journeys for future professionals.

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