We are looking for an experienced and strategic Head of Content to lead our content team and drive the development and execution of a content strategy that supports business objectives, brand awareness, customer engagement, and lead generation. You will oversee all content initiatives, across platforms and formats, ensuring alignment with our brand voice and goals.
Key Responsibilities:
- Content Strategy & Leadership
- Develop and own a comprehensive content strategy aligned with overall marketing and business goals.
- Define KPIs and measure the performance of content initiatives.
- Collaborate with SEO, product marketing, design, and social media teams to ensure content is optimized and impactful.
- Lead brainstorming and creative sessions to generate compelling content ideas.
- Team Management
- Build, manage, and mentor a team of writers, editors, and content creators.
- Oversee recruitment, training, and performance evaluation of content team members.
- Manage workloads, deadlines, and content calendars.
- Content Creation & Oversight
- Oversee creation of high-quality content including blogs, whitepapers, case studies, landing pages, newsletters, scripts, and more.
- Ensure consistency in voice, tone, and style across all content.
- Manage content audits to identify gaps and opportunities.
- Stakeholder Collaboration
- Partner with internal teams (Product, Sales, HR, PR) to support cross-functional content needs.
- Liaise with external agencies, freelancers, and partners as needed.
- Brand & Messaging
- Act as the guardian of brand voice and messaging across all content.
- Ensure content adheres to brand guidelines and reflects company values.
Requirements:
- Bachelor’s or Master’s degree in English, Communications, Marketing, Journalism, or a related field.
- 6+ years of experience in content creation and strategy, with at least 2 years in a leadership role.
- Excellent writing, editing, and proofreading skills.
- Deep understanding of SEO, content marketing trends, and digital channels.
- Experience managing content teams and working in a fast-paced environment.
- Strong organizational and project management skills.
- Proficiency with CMS platforms (e.g., WordPress), analytics tools (Google Analytics), and content planning tools (e.g., Trello, Notion, ContentCal).
Preferred Qualifications:
- Experience in [industry-specific experience, e.g., SaaS, B2B marketing, e-commerce, etc.]
- Familiarity with video content, podcasting, or multimedia storytelling.
- Strong portfolio demonstrating impactful content campaigns.
share cv:treesa@bbp-india.com
Job Type: Full-time
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
Schedule:
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Work Location: In person
