Social Media Performance Mktg Manager

Job Title: Social Media & Performance Marketing Manager
Location: Goregaon, MumbaiType: Full-timeExperience Level: 2–4 years preferred⸻About the Role:We’re looking for a strategic and creative Social Media & Performance Marketing Manager tolead our digital presence across Instagram, Facebook, LinkedIn, and U.S. social accounts. Thisrole blends content creation, influencer coordination, and paid media management to drivegrowth, engagement, and conversions. You will own end-to-end execution—from reels to reach,from strategy to ROI.⸻Key Responsibilities:Social Media Strategy & Content Creation

• Plan and execute monthly content calendars across Instagram, Facebook, and
• LinkedIn (India + US).
• Design engaging static posts, Reels, carousels, and short videos aligned with

brand tone and platform trends.Canva, Adobe Suite, etc.Influencer & UGC CollaborationU.S. Social Media Managementinsights.Performance Marketing (Paid Social)Ads).and creatives. Monitor ad performance (CPC, ROAS, CTR, etc.) and continuously optimize forconversions.Analytics & Reportingtargeting.⸻Key Skills & Requirements:optimization.

• Work independently or with designers to create platform-specific content using
• Identify, onboard, and manage relationships with UGC creators and influencers.
• Coordinate briefs, timelines, and deliverables for collaborations.
• Track influencer content performance and optimize ongoing partnerships.
• Customize content and campaigns for the U.S. market.
• Schedule posts, engage with community, and report performance with regional
• Monitor U.S. competitor and trend landscapes to stay ahead.
• Plan, set up, and manage paid campaigns on Instagram and Facebook (Meta
• Coordinate with internal or external teams to define target audiences, budgets,
• Collaborate with content and design teams to A/B test creatives and messaging.
• Track organic and paid performance metrics across all platforms.
• Use insights to optimize content, boost high-performing posts, and refine
• Deliver monthly performance reports and growth recommendations.
• 2+ years experience in social media and/or performance marketing.
• Strong grasp of Meta Ads Manager, audience targeting, and campaign
• Proficient in social tools like Canva, Later, Meta Business Suite, etc.
• Excellent communication and writing skills.
• Experience working with influencers and creators.
• Comfort managing accounts across time zones (India + US).

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Work Location: In person

Application Deadline: 10/07/2025
Expected Start Date: 01/07/2025