Posted:1 week ago|
Platform:
On-site
Full Time
Job Title: Sales Development Representative
Department: Business Development & Marketing
Location: RajarhatEmployment Type: Full-TimeExperience Required: 5 Years (Mandatory in Diagnostic Center, Polyclinic or Hospital Sales & Marketing)Languages Required: English, Hindi, Bengali (Fluent spoken communication in all three)
Job Summary:
Digga Health Care is seeking a driven and experienced Medical Sales Representative responsible for client acquisition, patient footfall generation, and market outreach. The role demands proactive fieldwork, strong relationship-building skills, and a sharp understanding of local healthcare dynamics. DHC is planning to set up a hospital venture and the candidate will have an important role in the marketing of the same and to increase its footfall.
Key Responsibilities (KRAs):
1. Client Acquisition & Business Development
○ Engage doctors, clinics, and corporate clients to build referral pipelines
○ Onboard new clients for diagnostic and consultation services
2. Patient Footfall Generation
○ Implement strategies to increase walk-ins and service utilization
○ Plan campaigns and execute field-level outreach to drive traffic
3. Relationship Management
○ Maintain strong ties with referring practitioners and partners
○ Resolve issues, follow up consistently, and ensure repeat referrals
4. Territory Coverage & Market Penetration
○ Conduct regular field visits in the designated territory
○ Identify new opportunities and potential partnership zones
5. Marketing & Promotional Activities
○ Organize and support local awareness programs, camps, and events
○ Distribute marketing material and enhance clinic visibility
6. Reporting & Coordination
○ Maintain structured lead and activity logs
○ Share daily/weekly performance and insights with management
7. Target Achievement
○ Deliver monthly patient referral and revenue targets
○ Track personal and team KPIs and ensure consistent growth
Key Performance Indicators (KPIs):
KPI
Target / Expectation
New Clients Onboarded per Month
Minimum 10–15 new clients (GPs, clinics, corporates)
Monthly Patient Footfall Increase
20% MoM growth in walk-ins or bookings from own efforts
Field Visits per Week
Minimum 25–30 structured client visits
Referral Conversion Rate
30–40% lead to appointment conversion
Campaign/Health Camp Participation
2–3 per month minimum
Customer Retention & Repeat Referral Rate
>60% retention of acquired clients
Candidate Requirements:
● 5 years of experience in sales or marketing at a diagnostic center, hospital or polyclinic (Mandatory)
● Strong communication skills in English, Hindi, and Bengali
● Solid understanding of healthcare outreach, patient behavior, and referral systems
● Ability to work independently and manage targets with discipline
● Familiar with local routes, doctor networks, and communities
● Basic knowledge of reporting formats and CRM tools is preferred
INTERESTED CANDIDATTE CONTACT 8001871234
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
Schedule:
Work Location: In person
Digga Health Care
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