Performance Marketing Executive

0 years

0 Lacs

Posted:13 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Roles & Responsibilities

  • Plan, execute & optimize paid campaigns across

    Meta (Facebook & Instagram)

    and

    Google Ads (Search, Display, Shopping, YouTube)

    .
  • Collaborate with creative teams to produce

    scroll-stopping ad copies & creatives

    tailored for lifestyle and premium consumer audiences.
  • Implement

    A/B testing, audience segmentation, and landing page optimization

    to improve campaign efficiency and ROAS.
  • Manage

    CRM & WhatsApp API campaigns

    for customer engagement, retention, and lifecycle marketing.
  • Monitor & analyze

    key performance metrics (CAC, ROAS, CTR, conversions)

    and deliver actionable insights.
  • Stay updated with

    latest performance marketing trends, platform updates, and best practices

    relevant to lifestyle brands.
  • Build & maintain performance dashboards for quick reporting and decision-making.


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