On-site
Full Time
Job Overview :
- RedCrabs Creative Works is a creative marketing agency that blends innovation with storytelling to deliver high-impact brand strategies and campaigns. We turn ideas into market-winning narratives that drive awareness, engagement, and growth.
- We're seeking a results-driven Marketing Manager with a passion for strategy, storytelling, and full-funnel campaign execution. If you know how to position products that people remember and lead GTM strategies that drive conversions, this role is for you.
Key Responsibilities :
- Develop and execute integrated marketing strategies (digital + offline).
- Own brand positioning, product messaging, and Go-To-Market (GTM) planning.
- Lead SEO, PPC, email marketing, and lead generation efforts.
- Collaborate with creative, content, and sales teams to build impactful campaigns.
- Analyze trends, track campaign performance, and optimize for growth.
- Manage product launches and drive competitive differentiation.
Requirements
- 5+ years in marketing, product marketing, or brand management (ATL & BTL).
- Proficient in SEO, paid media, CRM tools, and performance analytics.
- Experience managing multi-channel campaigns and storytelling at scale.
- Strong leadership, analytical thinking, and cross-functional collaboration skills.
Job Type: Full-time
Pay: ₹50,000.00 - ₹83,333.00 per month
Benefits:
Schedule:
Work Location: In person
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