eCommerce Advertorial & Listicle Copywriter

Vysta Paid Media Group is a performance-first growth agency that scales DTC brands with ruthless focus on profit. We manage eight-figure annual ad spend across Google, YouTube, and native networks—and we win when our clients win. Copy is the lever that turns cold clicks into revenue, and we’re hunting for writers who treat every word as an investment.

make sure that traffic converts

• Own the pre-sell narrative:

  Concept, structure, and write long-form advertorials and BuzzFeed-style listicles that prime prospects to buy.

• Research like a fiend:

  Dig into product benefits, customer pain points, competitor angles, and market objections to uncover irresistible hooks.

• Write for the scan:

  Create magnetic headlines, sticky subheads, and snackable sections that keep thumb-scrollers engaged on mobile.

• Marry story with data:

  Use proven direct-response frameworks (PAS, ACCA, 4 Ps, etc.) and integrate supporting evidence—studies, testimonials, visuals—to build credibility.

• Iterate from results:

  Monitor performance metrics, dissect split-test data, and optimize copy blocks, CTAs, and lead paragraphs for higher CTR and CVR.

• Collaborate cross-functionally:

  Sync with funnel strategists, designers, and media buyers to ensure message-to-market match and flawless execution.

• 3+ years writing performance copy

  for eCommerce offers (health, beauty, SaaS, info-products, or similar).
• Portfolio with

  live advertorials/listicles

  that drove measurable lifts in conversion or revenue.
• Mastery of direct-response mechanics—urgency, social proof, risk reversal, and call-to-action choreography.
• Comfortable taking feedback fast and rewriting even faster; ego stays at the door.
• Native-level English, impeccable grammar, and the ability to simplify complex ideas.
• Proficiency with Google Docs, ClickUp (or comparable PM tool), and Loom.

Bonus points for:

• Experience writing for regulated niches (supplements, finance) without tripping compliance.
• Knowledge of CRO testing tools (VWO, Optimizely) and heat-map analysis.
• SEO know-how for long-tail keyword integration without sacrifice to readability.

• Performance pay:

  Royalties or bonuses on pages that crush KPI targets.

• Remote freedom:

  Work anywhere, async; we care about outputs, not online status.

• Direct access to data:

  Real-time dashboards so you can see exactly how your words perform.

• Elite peer group:

  Collaborate with media buyers pushing $100k+ daily spend and designers who ship fast.

• Paid learning stipend:

  We’ll cover courses, books, or events that sharpen your edge.