Digital Marketing Lead

We are looking for a Digital Marketing – Team Lead to oversee and execute multi-channel digital marketing campaigns. In this role, you will lead a team of marketing professionals and collaborate with internal departments to plan, execute, and refine performance-driven marketing strategies. The ideal candidate will bring strong analytical thinking, leadership skills, and a hands-on approach to digital media planning and execution.

RESPONSIBILITIES

 Lead, mentor, and manage the digital marketing team to deliver high-performing 

campaigns

 Develop and implement integrated digital marketing strategies across SEO, SEM, 

social media, email, display, and content marketing

 Create digital marketing plans aligned with business goals and client objectives

 Manage and optimize digital media campaigns across platforms

 Oversee full-funnel marketing initiatives, from awareness to conversion

 Collaborate with design, content, tech, and product teams for cross-functional 

campaign execution

 Track campaign performance and prepare detailed reports with insights and 

recommendations

 Stay current with digital trends, tools, and best practices

REQUIRED SKILLS

 4 years of hands-on experience in digital marketing and SEO

 Strong understanding of digital channels (Google Ads, Meta, SEO, email 

marketing, display, etc.)

 Proven leadership skills and experience managing a digital marketing team

 Excellent planning, communication, and organizational abilities

 Proficiency in data analytics and performance tracking tools (e.g., Google 

Analytics, GA4, Search Console)

 Familiarity with marketing funnels, A/B testing, and conversion rate optimization

 Ability to manage multiple campaigns and projects simultaneously

 Strong presentation and reporting skills