Digital Marketing Executive

Company Description

At Mecpower Solutions Limited, we believe renewable energy isn’t just the future — it’s our responsibility. For over 30 years, we’ve been helping businesses, industries, and communities across India harness the power of the sun through smart, sustainable, and reliable solar solutions. With more than 60 MW of installed capacity and over 10,000 successful projects, we offer award-winning solar solutions tailored to your needs. Recognized among Gujarat’s top EPC solar companies, we pride ourselves on our core values of Excellence, Integrity, Sustainability, Reliability, and Teamwork.

Role Description

This is a full-time role for a Digital Marketing Executive. The Digital Marketing Executive will be responsible for executing and optimizing digital marketing campaigns, managing social media platforms, creating web content, analyzing web analytics, and communicating marketing strategies and results to the team. Daily tasks include developing marketing strategies, implementing SEO practices, monitoring social media trends, and reporting on campaign performance.

• Supporting the Marketing Manager.

• Performing administrative tasks to ensure the functionality of marketing activities.

• Conducting market research and analyzing marketing surveys.

• Employing online marketing analytics to gather information from web and social media pages. • Preparing promotional presentations and organizing promotional events.

• Composing and posting online content for the company’s social media page and website.

• Building strong relationships with customers.

Digital Marketing Executive Requirements:

• Bachelor’s degree in Marketing, Business or related field (6 months experience required).

• In-depth knowledge of marketing techniques and databases.

• Proficient in MS Office and marketing software.

• Knowledge of CRM tools, Google AdWords, and online analytics.

• Understanding of advanced marketing principals.

• Ability to multi-task and meet strict deadlines.

• Excellent communication and interpersonal skills.

• Good understanding of office management.

• Ability to follow instructions and work independently on projects