Business Development Intern

Responsibilities

• Cold Calling & Outreach:

  Reaching out to potential clients across FMCG, D2C, healthcare, and lifestyle sectors via phone, LinkedIn, or email to spark conversations and set up meetings.

• Market & Competitor Research:

  Identifying leads, tracking industry trends, and gathering insights on brand campaigns, seasonal budgets, and potential prospects.

• Pitch Deck Support:

  Assisting in building, refining, and tailoring compelling pitch decks and marketing presentations.

• Creative Input:

  Contributing ideas for campaign themes, brand hooks, or partnership angles that align with Paper Theory’s voice.

• Administrative Tasks:

  Coordinating calls, note-taking in meetings, and supporting follow-ups or email campaigns as needed.

Qualifications

• Education:

  Pursuing or recently completed a Bachelor’s/Master’s degree in Marketing, Business, Mass Communication, Advertising, or a related field.

• Industry Bonus:

  Prior internship or exposure to the advertising, branding, or marketing industry is a major plus.

• Research & GTM Understanding:

  Strong grasp of market research, competitive mapping, and basic understanding of go-to-market strategies.

• Creative Mindset:

  A natural flair for out-of-the-box thinking, campaign ideation, and storytelling that aligns with brand narratives.

• Excel & Tools Proficiency:

  Comfortable with Excel/Google Sheets, basic data sorting, lead tracking, and familiarity with presentation tools like PowerPoint, Google Slides, or Canvas.

• Communication Skills

  : Excellent verbal and written communication abilities & can talk to clients or cold leads with clarity and confidence.

• Networking & People Skills:

  Confident in reaching out, building rapport, and representing the brand professionally.