Branch Manager - South 1&2

ROLEPURPOSE & OBJECTIVE

• Thisrole is responsible for driving the entire business targets forliabilities assigned to the branch; Manage exceptional customerservice, proactive sales environment and efficient branchoperations, while adhering to regulations / compliancerequirements; Focus on retaining existing customers, increasingthe customer base and cross-selling Ujjivans products andservices; Oversee branch operations, cash management and servicequality; work closely with product and marketing teams to drivecampaigns at their branches.
• Theincumbent monitors daily performance of branch staff and managesa team of 5 to 7 employees.
• Thisrole is applicable only to Gold & Silver Branches.

FINANCIALSIZE

NON-FINANCIALSIZE

• Entireliability target for the branch
• CASABook as per the branch
• TASCBook as per the branch
• BB-FIGBook as per the branch
• Segmentwise book (NR, Senior Citizen, HNI etc) as per the branch

• Numbertarget for all the respective products.
• CA
• SA
• TASC
• SnrCitizen
• HNI
• NR

KEYDUTIES & RESPONSIBILITIES OF THE ROLE

Business

• Implementbranch specific marketing & communication strategies tocontinuously strengthen the Ujjivan brand.
• Thisrole is responsible for driving the entire business targets forliabilities assigned to the branch.
• Manageexceptional customer service, proactive sales environment andefficient branch operations, while adhering toregulations/compliance requirements
• Focuson retaining existing customers, increasing the customer base andcross-selling Ujjivans products and services
• Overseebranch operations, cash management and service quality; workclosely with product and marketing teams to drive campaigns attheir branches.
• Monitordaily performance of branch staff.
• Tomanage a team of 5 to 7 employees.
• Cascadetargets the branch targets to the respective staffs and ensureachievement is tracked through periodic reviews.
• Ensureall deferrals taken are cleared within the specific period.
• Monitorthe overall portfolio of the branch; ensure adherence tocompliance and regulatory norms are met.

Customers

• Ensurecustomers are educated about all products/services offered byUjjivan
• Ensurecourteous customer service is offered to customers by the branchstaff
• Reducecustomer attrition by guiding CCR(s) on exit interviews, customerengagement programs etc.
• Leadcustomer connect initiatives in the branch vicinity

InternalProcess

• Overseeand ensure efficiency in branch/ATM operations through adherenceto TAT for various internal and customer end processes; driveutilization of alternate channels
• Ensurecompliance with banking guidelines, quality framework and auditrequirements; ensure speedy resolution of any audit observationsand take necessary steps to prevent recurrence, ensurecompliance with Know Your Customer (KYC), Anti- Money Laundering(AML), audit and other regulations & applicable laws in thebranch

• Monitor,control & minimize all expenses in the Branch, such astelephone, consumption of stationery, computer consumables,electricity and other overheads without sacrificing quality
• Overseeaccurate cash management and tallying of accounts in the systemthrough the Cashier
• Accountablefor branch safety including security of cash/vault etc.

Learning& Performance

• Ensurethat all members of the Branch staff are up to date on allrelevant circulars and all products/services offered in theBranch
• Ensureadherence to training man-days/ mandatory training programs forself and reportees
• Ensuregoal-setting, mid-year review and annual appraisal process withinspecified timelines for self and reportees
• Monitorperformance of staff against defined goals/metrics and takecorrective action wherever required; undertake disciplinary andattendance monitoring for liabilities sales team and branchoperations team
• Coordinatewith state HR on people related matters; support branchactivities to foster teamwork and continuously make Ujjivan agreat place to work
• Ensurecoordination between staff of different teams, to build acollaborative spirit and shared sense of purpose (which couldalso enable cross-sell and overall target achievement)

Qualifications

• Graduatein Commerce/Business/Economics or related subjects. PGDM/ MBAfrom a Tier 2 or 3 college preferred

Experience

• Shouldhave overall experience of 7-12 Years in core banking sales withgood knowledge of banking products and regulatory requirements inbanking/micro-finance.
• Shouldhave worked as a Branch Manager for at least 1-2 years.

FunctionalSkills

• Sales& marketing skills across multiple products.
• Shouldhave managed a deposit book of 25 to 75 Cr.
• Knowledgeon liabilities products & unsecured loans products
• Knowledgeof basic accounting and finance administration
• Analyticalskills
• Process& Compliance Orientation: Knowledgeable on KYCnorms/guidelines for liabilities & unsecured loans

BehavioralSkills

• ManagingCustomer Relations and excellent service orientation andrelationship management skills
• CommunicationSkills - fluent in the local language & English
• Abilityto manage teams and drive performance. Should have managed a teamof 7 to 15 staff.
• Achievement/Performanceoriented
• Productknowledge