Assistant Manager - New Product Development

Job Description: The candidate will be responsible for delivering innovations to the market for personal & home care and should be able to run independently 5-7 project at any time point Roles and responsibilities: Delivering new product development initiatives; with end to end responsibility from ideating on a new product concept to formulating prototypes to launch Understanding consumer- primary & secondary research to get into the mindset of parents to identify gaps in the market Benchmarking competitor products Closely monitor and analyze sales volumes, market share trends & competitive activity for the company Plan the key elements of each product category: name, purpose, variants, star ingredients, size, price, cost & packaging Managing product portfolio & relationship with over manufacturers, suppliers and laboratories Creating product briefs basis consumer requirement and brand positioning Evaluating the samples, collating feedback and sharing it with vendor to get a desired product Identifying packaging options for NPD. Negotiation on cost and order quantities with product & packaging manufacturers Creating packaging brief for design team, work with content & brand team to finalize a structure for artwork Coordinating with testing labs to get desired certifications and claims verified Coordinates with all important interfaces (marketing, procurement, legal and project leaders) in executing the project and delivering the formulation with excellence and scheduled timing Meet new product cost targets, improve existing products gross margin Well versed with Factory audits and product QC He/She need to be self-starter for ongoing improvement of existing products on parameters that matters to consumer (benefits, cost, sensory) Skills: Sourcing, Vendor Development, New Product Development, New Product Launch Category experience - Personal Care/Home Care Show more Show less