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Urgent Opening For Manager- Sr Manager-Strategy Planning

Urgent Opening For Manager- Sr Manager-Strategy Planning

Expertiz

4 - 8 years

16 - 20 Lacs

Mumbai

Posted:1 day ago| Platform:

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Skills Required

sales strategic planning marketing account planning brand positioning digital marketing project management branding brand communication client servicing business development advertising brand strategy brand management atl media planning btl

Work Mode

Work from Office

Job Type

Full Time

Job Description

Urgent Opening for Manager- Sr Manager-Strategy PlanningPosted On 24th Aug 2017 07:50 AM
Location Mumbai Role / Position Manager/Sr Manager-Strategy Planning Experience (required) 4-8 yrs Description Our Client:
Our Client is a leading advertising agencyDesignation: Manager / Sr Manager - StrategyPlanning
Reporting to National Head - Strategy PlanningLocation: Mumbai
Exp: 4 / 5 Years in Brand / Strategic Planning with a creative agency.
:

Create the communication strategy for an advertising campaign which includes targeting the right audience, as well as setting the tone and message of the campaign

Write the formal brief and provide the ideal environment for creative development.

Combine market data, qualitative research and product knowledge within a brief to enable the creative team to produce innovative ideas that will reach consumers.

Work closely with the local office account teams and managing directors to identify business development opportunities.

Liaising with clients to identify specific business problems and develop ideas;

Gaining a comprehensive context for advertising strategies by analysing a wide range of information in great detail, including demographics, socio-economics and the market for the client's product and market share.

Finding an 'angle' on a specific product or service on which to base an advertising campaign;

Researching the product or service to be advertised, which may involve gaining technical or specific knowledge;

Reconciling the differences between consumers' current perceptions of the brand and the way the client wishes the brand to be perceived;

Analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.

Project management of website development, digital campaigns, search and online advertising campaigns and email marketing programs, as well as making recommendations regarding emerging digital and new technologies.

Ideate innovative ideas that bridge web, mobile, creative and digital media and provide solutions to drive growth opportunities

Maintain social media and other digital campaigns

Job specifications:

Bachelor's / Masters degree in advertising or a closely related field

Min 7- 8 years of relevant experience in account planning with agencies of repute

Strong body of strategy oriented work portfolio

Strong knowledge of brand positioning and industry trends

Deep understanding and familiarity with technology and technology trend

Must be able to handle numerous projects at one time and meet fast turnaround deadlines

Ability to track results and ROI.

Superior written and verbal communications skills

Advanced organizational skills

Knowledge of the "Creative Brief" process

Team player, collaborative

Please let me know whether you would be interested Send Resumes to girish.expertiz@gmail.com -->Upload Resume

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Urgent Opening For Manager- Sr Manager-Strategy Planning