Social Media Marketing Specialist

About SceneCoding

SceneCoding is a digital foundry where growth marketing, low-code automation and full-stack engineering collide to “build tomorrow’s solutions today.” Alongside our own brand, we manage the social footprints of start-ups, scale-ups and enterprise clients—turning scrolls into stories and impressions into impact.

Role Summary

You’ll plan, create and optimise thumb-stopping social content for SceneCoding and a rotating roster of client accounts. From strategy to scheduling, organic engagement to paid amplification, you’ll ensure every post ladders up to brand goals and measurable ROI.

Key Responsibilities

• Develop multi-brand social strategies and monthly content calendars (LinkedIn, Instagram, X, Facebook, YouTube, WhatsApp).
• Write copy, coordinate visuals and maintain brand tone across diverse industries.
• Collaborate with in-house designers to brief and polish creatives (static, carousel, Reels/Shorts).
• Launch and optimise paid campaigns (Meta, LinkedIn, Google/YouTube) to hit CPL/ROAS targets.
• Track KPIs—reach, engagement, follower growth, lead volume—and distill insights into clear reports.
• Manage social listening and community engagement; respond to comments/DMs with brand-aligned voice.
• Coordinate contests, influencer collaborations and trend-based activations to boost reach.
• Stay current on platform algorithm changes, ad formats and emerging tools; recommend fresh tactics monthly.

Minimum Qualifications

• Skill-first hiring: your results count more than any degree.
• 1 + year running social channels and paid ads with demonstrable growth metrics.
• Hands-on with Meta Ads Manager, LinkedIn Campaign Manager and basic Google Ads.
• Proficient in scheduling/analytics tools (Buffer, Hootsuite, Sprout or similar).
• Strong copywriting ability and eye for design; comfortable using Canva/CorelDRAW/Adobe for quick edits.
• Familiarity with GA4 or similar analytics for traffic attribution.

Added Advantage

• Experience managing multiple brands or agency client portfolios.
• Knowledge of CRM or marketing-automation platforms (HubSpot, Zoho, Mailchimp).
• Basic video-editing skills for reels & shorts.

Equal Opportunity

SceneCoding is proud to be an equal-opportunity employer. We hire on merit and potential—regardless of race, religion, gender identity, sexual orientation, age, disability or any other protected status.

Job Types: Full-time, Permanent, Fresher

Pay: From ₹20,000.00 per month

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Work Location: In person