Real Estate Digital Marketing Manager

CANDIDATES HAVE TO ATTEND F2F , IF THEIR PROFILE GETS SHORTLISTED .

Position : Digital Marketing Executive

Location : Hyderabad

Job type : Full-time

Company : Ark group

Company Description :

The Ark Group specializes in multi-dwelling expertise with extensive industrial projects and exceptional home spaces. With over 30 years of infrastructure development experience, the company's projects in Hyderabad and Bengaluru showcase exceptional craftsmanship and unique design language. Recent projects include collaborations with TATA Boeing, Mahindra CIE, and Department of Atomic Energy.

Role Description

We are seeking a skilled and creative Digital Marketing Executive to join our dynamic real estate team. The ideal candidate will be responsible for planning, executing and optimizing online marketing campaigns to drive brand awareness, lead generation and sales growth. A strong understanding of the real estate industry and digital marketing trends is essential.

Key Responsibilities :

Digital Campaign Management:

 Plan, execute, and monitor paid advertising campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn.

 Develop strategies to increase sales and branding. SEO and Website Management:

 Optimize website content for SEO to improve search engine rankings and organic traffic.

 Track website performance using tools like Google Analytics and implement improvements.

Lead Generation:

 Develop and manage lead generation campaigns to attract potential property buyers and investors.

 Maintain and nurture leads through CRM systems and targeted communication.

 Oversee the the tele-sales team.

Market Research:

 Conduct market research to identify trends, competitor activities, and customer preferences in the real estate industry.

 Analyze data to make informed marketing decisions and improve campaign performance.

Reporting and Analysis:

 Prepare detailed performance reports for digital marketing campaigns.

 Use insights from data to refine strategies and achieve marketing objectives. Qualifications

 Bachelors degree in Marketing, Business Administration, or a related field.

 Proficiency in digital marketing tools such as Google Ads, Facebook Business Manager, email marketing platforms and familiar with CRM Software.