Project Lead (Advertising Agency)

0 years

4 - 6 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Strategy Development:Develop and implement social media strategies aligned with overall marketing goals, focusing on brand building, audience engagement, and lead generation.
  • Content Creation & Management:Create, curate, and manage a variety of social media content, including text, images, videos, and stories, ensuring it's engaging, relevant, and consistent with brand guidelines.
  • Community Management:Engage with followers, respond to comments and messages, foster meaningful conversations, and build a strong online community.
  • Social Media Monitoring:Track social media trends, competitor activities, and emerging opportunities, ensuring responsiveness to customer inquiries and addressing potential reputational risks.
  • Analytics & Reporting:Analyze social media performance metrics, identify key trends, and generate reports to inform strategy adjustments and optimize campaigns.
  • Campaign Management:Plan and execute social media campaigns to promote brand awareness, generate leads, and drive traffic to the website.
  • Collaboration:Work with various departments, including marketing, sales, and customer service, to ensure a cohesive brand experience.
  • Staying Current:Stay up-to-date on the latest social media trends, tools, and best practices to stay ahead of the curve.

Skills & Qualifications:

  • Strong Communication Skills:Excellent written and verbal communication skills are essential for crafting engaging content and interacting with audiences.
  • Content Creation & Editing:Proficiency in creating various types of content, including text, images, and videos, and editing them for social media platforms.
  • Data Analysis & Reporting:Ability to analyze social media data, identify trends, and generate reports to track performance and make data-driven decisions.
  • Social Media Marketing Knowledge:Understanding of social media marketing principles, strategies, and best practices.
  • Project Management & Time Management:Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
  • Customer Service Skills:Excellent customer service skills to respond to inquiries, address concerns, and foster positive relationships with customers.
  • Creativity & Storytelling:Ability to create engaging and compelling narratives that resonate with the target audience.
  • Adaptability & Learning:Ability to adapt to changing social media landscapes and stay up-to-date on the latest trends and tools.

Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person

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