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Performance Marketing Specialist

3 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description


Job Title:

Marketing Specialist – Performance Marketing

Location:

Connaught place

Experience Required:

2–3 Years

Industry Preference:

Bonus if experienced in

Health, Wellness, or Nutraceutical Brands


About the Role:

Performance Marketing Specialist

Key Responsibilities:

  • Meta Ads (Facebook & Instagram)

  • ROAS

  • e-commerce sales

  • Collaborate with content, design, and tech teams to ensure campaign goals are met

  • Manage budgets and scale campaigns efficiently based on performance data

  • Continuously test, learn, and iterate creatives, audiences, and channels

  • Google Analytics

Requirements

Key Requirements:

  • 2–3 years of hands-on experience running paid marketing campaigns

  • Deep understanding of performance metrics: ROAS, CAC, LTV, AOV, CPC, CPM

  • Strong analytical skills and a love for data-driven decision making

  • SEO

  • wellness, health, or nutraceutical

  • Familiarity with consumer behavior and buying psychology in the online space

Benefits

Why Join Us?

  • Be part of a data-obsessed, high-impact marketing team

  • Opportunity to work on fast-scaling e-commerce brands

  • Ownership, autonomy, and real impact on business growth

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