Posted:1 week ago|
Platform:
On-site
Full Time
Plan, execute, and optimize paid media campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other digital channels.
Develop data-driven marketing strategies to drive traffic, conversions, and brand awareness.
Monitor campaign performance and continuously optimize for CPC, CTR, ROAS, and CPA.
Conduct A/B testing on ad creatives, landing pages, and targeting strategies.
Use Google Analytics, Facebook Business Manager, and other analytics tools to track performance.
Allocate and optimize marketing budgets effectively to maximize ROI.
Ensure efficient spending on campaigns while maintaining profitability.
Collaborate with the SEO team to enhance organic search rankings and paid search performance.
Implement effective retargeting campaigns to re-engage potential customers.
Work closely with the content, design, and development teams to ensure cohesive marketing efforts.
Stay updated on digital marketing trends and leverage new strategies for improved performance.
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