528 Marketing Automation Jobs - Page 9

We are seeking a skilled and experienced HubSpot Expert to join our team as an Onboarding and Implementation Specialist. In this role, you will be responsible for guiding new clients through the process of onboarding onto the HubSpot platform and implementing it effectively to meet their specific business needs. We are seeking a skilled and versatile professional to join our team as a HubSpot CMS CRM Developer. In this role, you will be responsible for both the web development aspect using HubSpot CMS and the effective implementation of customer relationship management (CRM) strategies using HubSpot CRM. This dual role requires a candidate with expertise in both areas to drive seamless integration and optimal performance. Your expertise in HubSpot s capabilities, coupled with your strong communication and project management skills, will be crucial in ensuring a seamless transition and exceptional experience for our clients. Skills & Experience: Responsibilities Duties Onboard implement the HubSpot portal for new clients. Work with Marketing Hub, Sales Hub, HubSpot DB, Service Hub, and HubSpot CMS. Migrate data into HubSpot CRM, complete data mapping, and segment lists. Provide expertise on how to get the most out of HubSpot and be a trusted advisor. Be the go-to person for any HubSpot-related questions or issues. Design and implement scalable HubSpot and other marketing automation architectures, advanced workflows, and integrations to support marketing, sales, and customer service processes. Define and visualize customer journeys. Analyze data to help clients identify areas where they can grow their revenue. Collaborate with clients and internal sales, marketing, and customer success teams to ensure alignment towards common goals. Use HubSpot and other data sources to uncover hidden insights and make recommendations to improve marketing and sales processes. Segment lists based on behaviors such as past email engagement and website interactions (content downloads, site page visits, etc.). Measure results and optimize lead nurturing workflows to convert leads into customers. Set up deal stages and pipelines. Work alongside Customer Success Managers to build excellent relationships and trust with clients. Develop tests and optimize results. CMS Website Development Design, develop, and maintain visually appealing websites using HubSpot CMS. Customize HubSpot templates to align with rand guidelines and design specifications. Implement responsive designs for an optimal user experience across devices. If having experience in CMS would be a plus point. Create and manage landing pages, forms,workflows, email campaigns, template designs (emails landing pages), calls-to-action, etc within the HubSpot platform. Template Customization Develop and customize HubSpot templates for various website sections. Ensure consistency in design elements and layouts throughout the website Skills and Qualifications Minimum 2+ years of experience in HubSpot CRM, Marketing, Sales, and/or Service Hubs. Must be detail-oriented. Exceptional verbal and written communication skills. Demonstrated experience as a HubSpot user (certifications preferred). Top-notch organizational skills to effectively manage multiple projects and campaigns.

Proven success managing large-scale campaigns with measurable ROI. knowledge of HubSpot, Mailchimp, and CRM automation platforms. Proficiency in using AI tools for marketing (e.g., ChatGPT, AdCreative.ai, Jasper, SurferSEO, Zapier,)

Description Ciklum is looking for a Team Lead Global Inside Sales to join our team full-time in India. We are a custom product engineering company that supports both multinational organizations and scaling startups to solve their most complex business challenges. With a global team of over 4, 000 highly skilled developers, consultants, analysts and product owners, we engineer technology that redefines industries and shapes the way people live. About the role: We re looking for a dynamic Team Lead to join our high-performing Global Inside Sales Team. In this dual role, you`ll not only own your individual sales targets but also lead a growing team focused on UK EU markets. If you`re passionate about driving results, coaching teams, and working closely with international sales leaders this is your opportunity to make an impact. Responsibilities Drive lead generation efforts and consistently achieve individual Team monthly targets Manage and mentor a team of Inside Sales Executives covering the UK EU regions Monitor team performance, provide regular feedback, and support skill development Collaborate with Sales Hunters to align pipeline goals and drive opportunities Lead weekly performance reviews and ensure team KPIs are met Share best practices and build a positive, growth-oriented team culture Requirements 7+ years in IT services Lead Generation with team management experience in Europe UK region Proven track record in inside sales/lead generation, preferably in IT/tech services Experience managing or mentoring a team Strong communication and stakeholder management skills A proactive, data-driven, and collaborative approach Understanding of using CRM, research and other marketing automation tools Whats in it for you Care: your mental and physical health is our priority. We ensure comprehensive company-paid medical insurance, as well as financial and legal consultation Tailored education path: boost your skills and knowledge with our regular internal events (meetups, conferences, workshops), Udemy licence, language courses and company-paid certifications Growth environment: share your experience and level up your expertise with a community of skilled professionals, locally and globally Flexibility: hybrid work mode at Chennai Opportunities: we value our specialists and always find the best options for them. Global impact: work on large-scale projects that redefine industries with international and fast- growing clients Welcoming environment: feel empowered with a friendly team, open-door policy, informal atmosphere within the company and regular team-building events

Job Title:ML8 Solutions Marketing Associate Manager, M+C Management Level :L8 Associate Manager Location:India/Costa Rica/Argentina/Poland Must have skills: Integrated Marketing Good to have skills:Solution and Product Marketing Job Summary :We are seeking a dynamic Solutions Marketing Associate Manager to join our team. The successful candidate will be responsible for coordinating marketing efforts across various functions and practice areas. This role involves acting as a Marketing Subject Matter Expert (SME) and ensuring the effective implementation and optimization of go-to-market (GTM) initiatives. Key Responsibilities: GTM Perspective :Align with relevant business SMEs, Microsoft related stakeholders, across Avanade and Accenture where and when needed to create a holistic perspective married with product knowledge, services, compete, pricing, analyst, perspectives and align with relevant marketing teams to drive execution of the agenda. GTM Capability Readiness & Launch: Ideate, and refine specific go-to-market messages. Conduct market landscape analysis, competitive analysis and message testing to support GTM initiatives. Collaborate with campaigns and thought leadership teams to optimize launch activities. Integrated Campaign planning and activation: Work collaboratively across various marketing functions, ensuring deep alignment with campaign and industry marketing teams, media, analyst relations events and other teams for seamless program execution. Involves coordinating efforts to develop and implement comprehensive go-to-market strategies that resonate with target audiences and drive demand. By fostering strong relationships and maintaining open communication channels with these teams, the Solutions Marketing Associate Manager ensures that all marketing initiatives are cohesive, strategically aligned, and effectively executed to achieve the company's business objectives Annual GTM Planning: Develop and maintain GTM plans for solutions practices, aligning with global and regional marketing functions. Ensure the creation and maintenance of Bill of Materials (BOM) content and client stories across primary market-facing platforms. Support content development including joint research with Microsoft, GitHub or other third parties, relevant to your solution area. Manage the sunsetting and retirement processes for market-facing collateral. Annual Joint Partner Marketing Plan: Interlock with business stakeholders to ensure GTM and demand generation planning are represented in the annual alliance plan. Support the creation of solution-centric Partner Investment Request plans and content to support GTM investments. Event Activation: Participate in event thematics and content build for solution specific events such as Fabric Community Conference, including aligning the launch of new capabilities and making the most of our expert speakers and partner opportunities in our events plan. Support areas/regions with content that can scale across regions for your category where and when possible. You will also align with Avanades practice and Client Solutions leads and other teams to support new capabilities and announcements. Area and Regional Marketing Activation: Work directly with areas and regions to support local market GTM plans and activation. Build and align GTM funding tactics and initiatives with regional teams. Support the creation of content BOMs needed for local market execution. Analyst Engagement and Featured Report Support: Execute briefing cadences with key analysts, influence whitepapers, and share lighthouse wins. Write and commission content for analyst wave, quadrant, and other featured reports. Key Performance Indicators (KPIs): GTM Initiative Success: Measure the effectiveness of GTM initiatives through metrics such as campaign performance, lead generation, and conversion rates. Event Impact: Coordinate with field and industry marketing to evaluate the success of events based on attendance, engagement, and feedback from participants. Regional Activation: Coordinate with field marketing to assess the impact of regional marketing activation efforts through metrics such as regional campaign performance and local market engagement. Analyst Relations: Monitor the success of analyst engagement activities through the number of briefings, whitepapers influenced, and featured reports. Content Performance: Measure the effectiveness of BOM content through metrics such as content engagement, downloads, and usage. Funding Usage: Providing POE proof and performance metrics to support of aligned funding for activation jointly with partners. Qualification Experience: Experience working in a global marketing environment and collaborating with regional teams. Familiarity with the technology industry and understanding of B2B marketing dynamics. Proven track record of successfully launching and managing marketing campaigns. Experience in creating and managing marketing content, including BOMs and sales enablement materials. Strong analytical skills and the ability to interpret data to drive marketing decisions. Educational Qualification: 5-8 years of experience Bachelor's degree in Marketing, Business, or a related field. Proven experience in solutions marketing, preferably in a technology or B2B environment. Strong project management skills and the ability to manage multiple initiatives simultaneously. Excellent communication and collaboration skills. Ability to work effectively with cross-functional teams and stakeholders. Experience with CRM systems and marketing automation tools. Knowledge of market research and competitive analysis. Familiarity with content creation and creative production processes. Ability to conduct market landscape analysis and message testing. Experience in planning and executing events, including funding submissions and event promotion. Strong understanding of sales enablement and the creation of sales learning content.

IDEAL DELIGHT SERVICES is looking for Email Marketing Specialist to join our dynamic team and embark on a rewarding career journey Email Campaign Strategy: Develop and implement email marketing strategies aligned with overall marketing goals and objectives. Define target audiences, segment email lists, and plan campaign content, frequency, and cadence. Email Content Creation: Create compelling and relevant email content, including subject lines, copy, images, and calls-to-action (CTAs). Tailor messaging to different audience segments and campaign objectives while adhering to brand voice and style guidelines. Email Design and Layout: Design visually appealing email templates and layouts optimized for desktop and mobile devices. Ensure emails are responsive, user-friendly, and compliant with email client and browser specifications. List Management and Segmentation: Manage email subscriber lists, segmenting contacts based on demographics, behaviors, preferences, and engagement history. Implement list hygiene practices to maintain data quality and compliance with regulatory requirements. Automation and Workflows: Set up email automation workflows, triggered campaigns, and drip sequences to deliver targeted and personalized messaging at key stages of the customer journey. Use marketing automation platforms (e.g., Mailchimp, HubSpot, Marketo) to streamline campaign execution and tracking. A/B Testing and Optimization: Conduct A/B tests on email elements such as subject lines, content, CTAs, send times, and sender names to optimize performance and improve key metrics like open rates, click-through rates, and conversion rates. Performance Tracking and Analysis: Monitor email campaign performance using analytics tools and metrics dashboards. Track key performance indicators (KPIs) such as delivery rates, bounce rates, unsubscribe rates, and ROI (return on investment). Analyze data to derive insights, identify trends, and inform future campaign decisions. Compliance and Best Practices: Ensure compliance with email marketing regulations and laws such as CAN-SPAM and GDPR. Stay informed about industry best practices, email deliverability standards, and anti-spam guidelines to maintain sender reputation and inbox placement rates.

IDEAL DELIGHT SERVICES is looking for Marketing Automation Specialist to join our dynamic team and embark on a rewarding career journey Develop and implement marketing automation strategies to enhance campaign efficiency. Collaborate with marketing and sales teams to support automation efforts. Monitor and optimize marketing automation campaigns for performance and ROI. Analyze data and generate reports on marketing automation performance. Stay updated on industry trends and best practices in marketing automation. Provide training and guidance to marketing team members on automation tools and techniques. Prepare and maintain documentation for marketing automation processes and activities.

CSS Infotech Pvt Ltd is looking for Online Marketing Executive to join our dynamic team and embark on a rewarding career journey Develop and execute online marketing strategies to drive brand visibility, website traffic, and lead generation Plan and manage digital advertising campaigns, including pay-per-click (PPC), display ads, social media ads, and other online advertising platforms Conduct keyword research and optimize website content for search engine optimization (SEO) to improve organic search rankings and increase website visibility Create and curate engaging and relevant content for digital platforms, including websites, blogs, social media, email marketing, and other online channels Manage and grow social media presence, including content creation, community engagement, and performance tracking Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of online marketing campaigns and make data-driven recommendations for improvement Utilize marketing automation tools and customer relationship management (CRM) systems to nurture leads, automate campaigns, and track customer interactions Collaborate with cross-functional teams, including designers, developers, and content creators, to ensure the alignment and consistency of online marketing campaigns Stay up-to-date with the latest trends and best practices in online marketing, and provide recommendations for innovation and improvement Conduct market research to identify target audiences, industry trends, and competitive landscape to optimize online marketing efforts Exp : 1-3 Year exp ( Fresher do not apply please)

What you will do In this vital role you will in the Global Commercial Capabilities - C360 Campaign Excellence team, directly supports the design of the desired customer experience. The Campaign Excellence Manager brings together cross-functional collaborators to develop engaging customer experiences by integrating selected messages, formats and channels. Amgen provides a collaborative and creative culture in a company with a strong track record of innovation. Our culture encourages open dialogue and diverse views to land on the best solutions, and we help ensure our staff are equipped to excel today and tomorrow. Key Responsibilities Omnichannel Campaign Design and ownership of the Omnichannel Design toolkit The Campaign Excellence Manager is responsible for building capabilities in local brand teams to enable developing engaging omnichannel customer experiences. In this process, the Campaign Excellence Manager facilitates robust campaign design conversations by bringing in key inputs including brand strategy, customer journey leverage / intervention points, key segments with digital affinities and preferences, behavioral objectives per segment, segment-specific insights, hypotheses and drivers / barriers message and content plans. Campaign Analysis In this role, you will be responsible for analyzing the performance of marketing campaigns across various markets, looking at performance of channels and content, extracting actionable insights, and contributing to the optimization of our campaigns. The ideal candidate possesses strong analytical skills, attention to detail, and the ability to translate data into meaningful recommendations. High-level understanding of both strategic and tactical components of campaign planning, advise strategic collaborators on how to leverage marketing technology platforms such as Salesforce Marketing Cloud, VEEVA Sales CRM, Websites and 3rd Party Channel Partners (into the campaign planning process.). Workshop Facilitation Facilitate workshops using the Customer Experience design process to develop omnichannel campaigns including development of campaign objectives, target customer groups, message flows, and customer journeys. Project Management The Campaign Excellence Manager maximises the campaign design process for operational planning requests from the brand to coordinate the execution of the Customer Experience. E.g., they coordinates with brand leads to prepare campaign calendar considering other relevant events (such as medical conferences, new indications for product, etc.). Apply Agile methodologies to coordinate campaign development and deployment details with cross-functional collaborators. Campaign Execution Preparation Ensure operational readiness of campaigns with the Global Service Center, DTI (Digital Technology & Innovation), Digital Operations and Global Data and Analytics partners. Campaign Metrics (Cross-Channel Campaign Measurement & Reporting) - The Campaign Excellence Manager facilitates the definition and documentation of how the success of the campaign will be measured with the Commercial Data and Analytics Data Sciences team. The Campaign Ops Manager also facilitates the design of the Tagging Strategy to enable reporting, measurement and campaign optimization. Desired Skills Strong leadership, collaborating, and influencing skills with a demonstrated ability to achieve goals and results in a highly matrixed environment. Experience facilitating conversations and driving decisions in cross-functional settings. Strong consultative problem-solving skills. Solid understanding of metadata and tagging methodologies for effective tracking of digital marketing campaigns. Solid understanding of Marketing Automation Platforms and proficiency in defining requirements to implement in automation platforms. Direct experience with Salesforce Marketing Cloud . Able to work without guidance, take full ownership of campaigns, deal proactively with queries, present solutions, and contribute. Ability to effectively present ideas and document complex concepts and processes in both written and oral communication. Excellent interpersonal and organizational skills. Thrive in a fast-changing environment. Basic Qualifications: Doctorate Degree OR Masters degree with 4 - 6 years of experience in Campaign Management or related field OR Bachelors degree with 6 - 8 years of experience in Campaign Management or related field OR Diploma with 10 - 12 years of experience in Campaign Management, IT or related field. Preferred Qualifications: 5+ years of techno-functional experience in Digital Marketing Operations, Email marketing, SFMC ecosystem, CMS, CRM, Analytics, and Agile. Demonstrated experience with Marketing Automation platforms (SMFC certification is a plus) Good understanding of data flow and management. Experience working with Brand teams and Senior business collaborators. Also, in working on highly complex projects which involve cross-channel integration, solution designing, implementation and support. Ability to design and consult on end to end journeys involving multiple channels Strong teammate to actively coordinate with different collaborators from Amgen and Global Service Center. Ability to understand the big picture when it comes to related platforms and integrations. Ability to make data-driven decisions around digital marketing using reporting tools like Tableau. Use the latest standard methodology learning from the industry to help Customers ensure that marketing campaigns and solutions are fully integrated and fine-tuned via data-driven insights.

Salesforce engagements as Solution Architect / Technical Architect with Lightning Web component, AURA and Integrations. (Or) Salesforce Pardot (Marketing Cloud Account Engagement)

About the Role: We are looking for a Campaign Executive to manage and execute marketing campaigns across WhatsApp, SMS, and Push Notifications . The ideal candidate should have hands-on experience with CleverTap, Gupshup, or similar CRM tools and a strong marketing mindset to drive creative and effective engagement strategies. Key Responsibilities: Execute and manage multi-channel campaigns (WhatsApp, SMS, Push Notifications) to drive user engagement. Utilize CleverTap, Gupshup, or other CRM tools to set up, track, and optimize campaigns. Create and manage customer journeys and chatbots to enhance communication effectiveness. Analyze campaign performance and suggest improvements based on key metrics. Collaborate with the marketing team to align campaigns with business objectives and audience needs. Ensure timely execution of campaigns with a focus on personalization and automation. Requirements: 0 - 1.5 years of experience in campaign execution and customer engagement. Educational background in marketing or a related field. Hands-on experience with CleverTap, Gupshup, or similar CRM platforms is a plus. Strong marketing perspective with the ability to think creatively while executing campaigns. Basic analytical skills & strong excel skills to measure and optimize campaign performance. Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent thats bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegenes high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work. Campaign Management Lead - SFMC You will be responsible for: Lead the design and implementation of scalable SFMC solutions. Develop and optimize data models, audience segmentation, and automation strategies. Work closely with marketing, sales, and IT teams to gather business requirements. Provide best practice recommendations for marketing automation. Lead and mentor SFMC developers, consultants, and administrators. Work with REST/SOAP APIs, FTPs, and external data sources. Conduct code reviews and enforce development best practices. Experience in Email, Mobile and web studio. Lead design and development of customer journeys on marketing automation platforms. Ability to understand clients business objective and come up with a good campaign plan proposal that includes various options for audience creation, journey and content. Ask right questions and help clients come up with unambiguous campaign objectives. Present information in a crisp and business friendly manner (good presentation skills PowerPoint). Collaborate with project management, content, data engineering and analytics teams in designing campaigns, finalizing assets and other operational activities. Lead and nurture a team of campaign developers while maintaining operational excellence across all email/campaign projects. Drive innovation and thought leadership in the field of marketing automation and multi-channel marketing Critically analysing campaigns and identifying gaps in technical set up. Leverage past experience and come up with robust QA processes for campaign testing. Expertise in creating meaningful cross-channel campaign performance dashboards (in SFMC, Adobe, or externally) to report integrated campaign performance Help business in deriving insights based on metrics reported in campaign dashboards Your impact: About you: Demonstrate good understanding of multi-channel marketing campaigns business processes (pharma experience would be a big plus). Is a very good communicator/articulator who is comfortable is switching between business and technical conversations. Ability to look at bigger picture (while talking to clients) and at the same time be detail-oriented (while working with internal team). Should be SME in audience management, content builder, journey builder and performance management of MCM campaign (email + other integrated channels such as Tele, Website and Social) Good understanding of domain and IP management for Email Engines. Knowledge of SPAM filters, tackling SPAM issues, Domain warm up, IP warm up, Spam filter criteria in major ESPs. Strong experience in SQL and excel is a MUST Has experience in managing a campaign execution technical team (a team of SFMC tech guys) Ability to set up campaign development and QA processes is preferred. Must have: 8 years experience towards multiple marketing automation platforms like SFMC and Adobe campaigns, Marketo, etc. Certified "SFMC Cloud Consultant". Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidates merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

Role Overview: We are seeking a proactive and creative Marketing Engagement Specialist to lead audience engagement through email campaigns, WhatsApp communication, and website content, with a focus on blogging and push notifications. This role involves creating impactful strategies to enhance customer interaction, drive traffic, and maintain a consistent brand presence across digital channels. Key Responsibilities: Email Marketing: Design and execute email campaigns for customer engagement, promotions, and updates. Develop audience-specific email templates with personalization and dynamic content strategies. Conduct A/B testing on subject lines, content, and designs to optimize open and click-through rates. Manage email lists, ensuring accurate segmentation and compliance with data protection regulations. Analyze email campaign performance and provide actionable insights for improvement. WhatsApp Communication: Create and manage WhatsApp campaigns to connect with customers in real time. Implement automation tools for timely and personalized responses. Track customer interactions on WhatsApp to refine messaging and engagement strategies. Maintain WhatsApp Business accounts, ensuring consistent branding and tone. Campaign Management & Coordination: Plan and execute integrated campaigns across email, WhatsApp, and website platforms. Ensure consistency in messaging and design across all channels. Work closely with cross-functional teams to align digital content with overall marketing goals. Analytics & Reporting: Track and report KPIs such as email open rates, click-through rates, WhatsApp engagement, and blog traffic. Measure the impact of push notifications on user retention and engagement. Generate insights to continuously improve campaign and content effectiveness. Qualifications: Bachelors degree in Marketing, Communications, or a related field. Proficiency in email marketing tools (e.g., Mailchimp, HubSpot), WhatsApp Business, and website analytics platforms. Preferred Skills: Knowledge of CRM systems, Google Analytics, and WhatsApp Business API. Creative thinker with data-driven approach to marketing strategies .

Campaign Management - End to End campaigns design & implementation Lead Generation to Lead Conversion Online fulfillment- Nurturing & assisting leads along with the tele-calling teams till closure Developing alliances , new digital channels and online product offerings to generate business Manage online alliances and conduct joint campaigns to increase leads and conversions Co-coordinating with the sales team & increasing the online business Specialized skills in managing the mobile app with marketing & download plans Manage loyalty programs for existing customers Functional Competencies: Sales driven Exposure o the online medium and understanding of the E-commerce channels Agency Management Media Planning Skills, Analytical Skills etc. Google Adwords Certification

We are looking for a data-driven and creative Digital Campaign Specialist to lead the planning, execution, and optimization of performance-based digital campaigns across multiple channels. The primary focus of this role is to generate high-quality Marketing Qualified Leads (MQLs) that feed into the sales funnel and support pipeline growth. You will work closely with marketing, sales, content, and design teams to craft compelling, targeted campaigns that resonate with our audience and drive measurable business results. Roles and Responsibilities Build a strong sales pipeline by generating leads/enquiries through sponsored updates and digital campaigns (LinkedIn, Twitter, YouTube, Google AdWords, etc.). Develop, implement, and manage our social media and paid marketing strategy for webinars/events and thought leadership content. Conduct LinkedIn Lives, Podcasts, Webinars to generate marketing qualified leads. Leverage tools such as Google Ads, LinkedIn Campaign Manager and HubSpot to execute and monitor campaigns. Manage & measure the success of every social media & paid campaigns. Monitor and analyze MQL volume, cost per lead, and conversion rates across channels. Ensure seamless integration and tracking of leads via CRM and marketing automation platforms. Perform A/B testing on campaign elements to improve lead quality and performance. Collaborate with copywriters and designers to ensure content is informative and appealing. Deliver regular reports and insights to stakeholders with actionable recommendations. Collaborate with sales to ensure MQL handoff is timely and aligned with SLAs. Communicate with industry professionals and influencers via social media to create a strong network. Manage and facilitate social media communities by responding to social media posts and developing discussions. Required Skills: 6-7 years of experience in digital marketing with a strong focus on lead generation and campaign management. Proven record of achieving MQL and lead conversion targets. Familiarity with ABM (Account-Based Marketing) strategies. Strong knowledge in diverse types of SMM techniques (ad campaigns, tools, etc.). Good Knowledge of marketing automation, analytics, and AI-based marketing tools. Ability to work both independently and in a collaborative environment.

About The Role Role Purpose The purpose of the role is to support process delivery by ensuring daily performance of the Production Specialists, resolve technical escalations and develop technical capability within the Production Specialists. ? Do Oversee and support process by reviewing daily transactions on performance parameters Review performance dashboard and the scores for the team Support the team in improving performance parameters by providing technical support and process guidance Record, track, and document all queries received, problem-solving steps taken and total successful and unsuccessful resolutions Ensure standard processes and procedures are followed to resolve all client queries Resolve client queries as per the SLA’s defined in the contract Develop understanding of process/ product for the team members to facilitate better client interaction and troubleshooting Document and analyze call logs to spot most occurring trends to prevent future problems Identify red flags and escalate serious client issues to Team leader in cases of untimely resolution Ensure all product information and disclosures are given to clients before and after the call/email requests Avoids legal challenges by monitoring compliance with service agreements ? Handle technical escalations through effective diagnosis and troubleshooting of client queries Manage and resolve technical roadblocks/ escalations as per SLA and quality requirements If unable to resolve the issues, timely escalate the issues to TA & SES Provide product support and resolution to clients by performing a question diagnosis while guiding users through step-by-step solutions Troubleshoot all client queries in a user-friendly, courteous and professional manner Offer alternative solutions to clients (where appropriate) with the objective of retaining customers’ and clients’ business Organize ideas and effectively communicate oral messages appropriate to listeners and situations Follow up and make scheduled call backs to customers to record feedback and ensure compliance to contract SLA’s ? Build people capability to ensure operational excellence and maintain superior customer service levels of the existing account/client Mentor and guide Production Specialists on improving technical knowledge Collate trainings to be conducted as triage to bridge the skill gaps identified through interviews with the Production Specialist Develop and conduct trainings (Triages) within products for production specialist as per target Inform client about the triages being conducted Undertake product trainings to stay current with product features, changes and updates Enroll in product specific and any other trainings per client requirements/recommendations Identify and document most common problems and recommend appropriate resolutions to the team Update job knowledge by participating in self learning opportunities and maintaining personal networks ? Deliver NoPerformance ParameterMeasure1ProcessNo. of cases resolved per day, compliance to process and quality standards, meeting process level SLAs, Pulse score, Customer feedback, NSAT/ ESAT2Team ManagementProductivity, efficiency, absenteeism3Capability developmentTriages completed, Technical Test performance Mandatory Skills: Adobe Campaign. Experience5-8 Years. Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention. Come to Wipro. Realize your ambitions. Applications from people with disabilities are explicitly welcome.

About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL, BSE: 532809, Reuters: FISO.BO, Bloomberg: FSOL:IN), is a specialized global business process services partner, providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With an established presence in the US, the UK, India, Mexico, Australia, South Africa, and the Philippines, we make it happen for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our real-world practitioners work collaboratively to deliver future-focused outcomes Brief description of the role: Oversees and manages all aspects of digital marketing campaigns, including strategy development, execution, and performance analysis. Works closely with various teams to ensure that digital marketing efforts align with the overall business objectives and brand guidelines. Core KPIs: Campaign effectiveness and efficiency, prompt tracking and reporting of performance and budgets, set-up error rate, engagement, refine campaign processes from requirements to reporting, adherence. Responsibilities: Overseeing all digital marketing efforts across various channels, such as Paid/Display/Social Ads and email. Oversees the campaign processes, tools, and governance, and monitor KPIs. Builds, supports and refines workflows, for digital campaigns (email, organic search, paid campaigns), ABM etc. Leads the campaign QA: Audit/Test campaign assets (forms, templates, links, UTM, workflows etc.) and the set-up, adherence to internal checklists etc, and oversees UAT. Managing budgets and allocating resources for digital campaigns. Oversees optimisation of campaigns basis business goals, KPIs and benchmarks with focus on ROI and attribution: Focuses on ROI and attribution. Manages customer data and fine tunes engagement strategies. Monitors quality and velocity of digital inbound lead generation from the campaigns. Uses A/B testing and CRO. Focuses on rapid experimentation for velocity in user acquisition and conversion. Collaborating with cross-functional teams to ensure brand consistency and cohesive marketing efforts. Building and maintaining relationships with key stakeholders and external partners. Leverage the workflow platform for intaking campaign requests and managing delivery priorities and managing team capacity. Analysing digital marketing data to inform strategic decisions and optimize campaigns for maximum impact and ROI and delivering to stakeholders the insights into whats working and not working. Ensure compliance to data protection and privacy regulations, such as GDPR, CCPA, etc., and email regulations. AI and Innovation: Leverage AI to improve effectiveness and efficiency through identification of and implementing AI-enabled or AI-led automation in campaigns. Key qualifications, experience, and skills: Bachelor's degree in marketing, business administration, or a related field, with a preference for a master's degree. In overall experience, at least 10 years of managerial experience in digital marketing, with a proven track record of running successful campaigns. Proficiency in marketing automation tools such as HubSpot, SEO/SEM, Google Analytics, CRO and display ad ecosystems viz. Google, Meta, and LinkedIn, and CRM software such as Salesforce. Use of dashboards to visualize and analyze the performance of campaigns and generate actionable insights. Ideal candidate would be tech-oriented, knowledgeable about current marketing trends and strategies, and able to manage and coordinate with different team members effectively. Strong leadership, analytical, and communication skills.

Role not for you, but know the perfect person for it? Refer a friend, and make Rs 10K if successfully placed :) Refer & Earn! We are looking for a data-driven and digitally savvy Marketing Manager to drive growth, performance, and visibility for the product and service verticals. This role is focused on campaign execution, customer acquisition, digital marketing, and channel performance. You will work at the intersection of strategy and execution planning, implementing, and optimizing marketing initiatives across online and offline platforms. You ll collaborate closely with Brand, Content, Product, E-commerce, Tech, and Clinic teams , ensuring our offerings reach the right audience with the right message at the right time. Strong program management skills are essential, as youll be coordinating efforts across content, tech, and offline experiences like AyurvedaGram and physical clinics . You will also be responsible for marketing metrics, reporting, and extracting actionable insights to inform ongoing efforts. This includes setting up marketing tech infrastructure from analytics and CRM to consumer insights tools to support smarter decision-making. The role demands meticulous quarterly and monthly planning , as well as effective stakeholder management across departments. Key Responsibilities Reporting & Analytics Generate regular marketing reports with actionable insights for internal stakeholders. Evaluate performance across campaigns and suggest experiments, A/B tests, or channel diversification. Preferred Qualifications Hands-on experience in healthcare, wellness, beauty, or Ayurvedic categories. Experience in managing budgets and optimizing spends for ROI. Understanding of performance creative strategy and user journey mapping. Basic knowledge of marketing automation tools and campaign reporting dashboards.

Lead Generation - Marketing Manager (Demand Gen, Growth Strategy, ABM) Location: Bangalore Experience: 6-10 years in B2B demand generation, growth marketing, or digital strategy Role Summary We are seeking a data-driven and growth-oriented Marketing Manager to lead Aereo s lead generation function across digital, inbound, and offline channels. This leadership role will be responsible for owning the demand generation strategy, driving pipeline growth, and managing a high-performing team. The ideal candidate will ensure strong alignment between marketing and sales while overseeing campaign execution, performance tracking, and continuous optimization. Key Responsibilities Build and execute the end-to-end lead generation strategy for enterprise and mid-market accounts in target geographies. Own Aereo s Email Campaigns, LinkedIn Ads, Google Ads, Webinars, Events, SEO-driven inbound strategies, and Account-Based Marketing (ABM). Lead and mentor a team of marketing specialists to drive measurable business outcomes across lead generation, brand visibility, and campaign execution. Collaborate with content and design teams to launch high-impact campaigns, aligned with buyer personas and decision journeys. Track and report on marketing KPIs including MQLs, SQLs, CAC, funnel conversion, and ROI. Ensure alignment with Sales by refining lead qualification, handoff, and nurturing processes. Continuously optimize campaigns through A/B testing, data analysis, and market insights. Oversee the use and effectiveness of CRM (Zoho), marketing automation, and website performance tools. Support regional growth initiatives in international markets including GCC, Brazil, and Australia through targeted lead gen strategies. Core Traits & Skills Strategic & Analytical Thinker - Balances data, creativity, and business acumen to drive demand. Leadership & Team Management - Demonstrated ability to lead cross-functional teams to success. Strong Knowledge of Performance Marketing - Familiar with paid ads, inbound, and lead funnel dynamics. Process-Oriented & Tech-Savvy - Skilled in CRM, automation platforms, analytics dashboards, and MarTech stacks. AI-Fluent - Comfortable using AI-powered tools for campaign optimization, targeting, content, and workflow automation. Collaborative & Results-Oriented - Works effectively with sales, content, and operations teams to deliver growth. Strong Communication - Ability to translate technical insights and campaign data into clear, executive-level reports. Behavioral Traits Growth Mindset - Constantly seeks to improve strategies, skills, and performance through feedback and experimentation. Go-Getter - Takes ownership, drives execution, and pushes boundaries to achieve ambitious goals. Initiative-Driven - Proactively identifies opportunities, solves problems, and brings new ideas to the table without waiting to be asked. Outcome-Focused - Keeps business impact at the center of all initiatives, measuring success by results rather than activity. Team-First Attitude - Values collaboration and leads by example to create a supportive, high-performing environment. Adaptable & Calm Under Pressure - Thrives in fast-paced environments and adjusts priorities with agility. Customer-Centric - Always focused on the needs of the customer and sales team, tailoring messaging and campaigns accordingly. Ideal Background 6-10 years of experience in B2B lead generation, demand generation, or growth marketing roles. Proven track record of driving pipeline growth for SaaS, enterprise tech, or B2B services. Experience managing email campaigns, LinkedIn Ads, Google Ads, webinars, events, and inbound strategies. Proficient in Zoho CRM, HubSpot, or similar platforms, and campaign performance tools. Demonstrated fluency with AI marketing tools for campaign execution, personalization, and automation. Experience managing cross-functional marketing teams and working with sales leadership. Exposure to international markets including GCC, Brazil, and Australia is a plus.

ACHNET Inc is seeking a highly motivated and enthusiastic Marketing Intern to join our dynamic marketing team. This internship offers a valuable opportunity to gain hands-on experience in various aspects of marketing, including social media marketing, traditional marketing, and digital marketing strategies. The ideal candidate will possess a strong understanding of marketing principles, excellent communication skills, and a passion for learning and contributing to a fast-paced environment. Key Responsibilities Assist in the development and execution of marketing campaigns across various channels. Support the creation of engaging content for social media platforms, websites, and other marketing materials. Conduct market research and analyze data to identify trends and opportunities. Assist in the organization and coordination of marketing events and promotional activities. Collaborate with the marketing team to develop and implement marketing strategies. Monitor and analyze the performance of marketing campaigns, providing regular reports and insights. Provide administrative support to the marketing team as needed. Educational Qualifications Currently pursuing or recently completed a Bachelors degree in Marketing, Communications, or a related field. Must-Have Skills Strong understanding of social media marketing principles and best practices. Excellent written and verbal communication skills. Familiarity with traditional marketing concepts. Ability to work independently and as part of a team. Strong organizational and time-management skills. Good-to-Have Skills Experience with digital marketing tools and platforms (eg, Google Analytics, SEO).

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 7.5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. You will oversee the development process and ensure successful project delivery. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process- Coordinate with stakeholders to gather requirements- Ensure timely delivery of projects Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of marketing automation platforms- Experience in designing and implementing marketing campaigns- Knowledge of CRM systems integration- Hands-on experience in troubleshooting and resolving technical issues Additional Information:- The candidate should have a minimum of 7.5 years of experience in Adobe Campaign Classic- This position is based at our Chennai office- A 15 years full-time education is required Qualification 15 years full time education

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your day will involve overseeing the application development process and ensuring seamless communication within the team and stakeholders. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process effectively- Ensure timely delivery of projects- Provide guidance and mentorship to team members Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of application development processes- Experience in configuring and customizing applications- Knowledge of software development lifecycle- Excellent communication and leadership skills Additional Information:- The candidate should have a minimum of 5 years of experience in Adobe Campaign Classic- This position is based at our Bengaluru office- A 15 years full-time education is required Qualification 15 years full time education

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your day will involve overseeing the application development process and ensuring seamless communication within the team and stakeholders. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process effectively- Ensure timely delivery of projects- Provide guidance and mentorship to team members Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of application development processes- Experience in configuring and customizing applications- Knowledge of software development lifecycle- Excellent communication and leadership skills Additional Information:- The candidate should have a minimum of 5 years of experience in Adobe Campaign Classic- This position is based at our Bengaluru office- A 15 years full-time education is required Qualification 15 years full time education

LocationsPune, Indore, Bangalore, Hyderabad Contract duration6 months to 1 year 1. Must have worked on development of Customer Service & marketing Modules 2. Having knowledge of CRM integration with other backend & frontend systems. 3. Knowledge of different API for integration 4. Good to have knowledge of different modules. Looking for immediate joiners.

As an Adobe Experience Platform (AEP) and Adobe JourneyOptimizer (AJO) Developer, you will be instrumental in designing andimplementing data-driven customer experiences. This role involves collaboratingwith cross-functional teams to develop data integrations, audiencesegmentation, and insights that enhance personalized customer journeys andimprove engagement metrics. You will report to the Lead AEP Developer andcontribute to shaping the future of clients digital experiences. Responsibilities Develop and deploy complex journey workflows and real-time customer interactions within the Adobe Journey Optimizer platform. Design, build, and integrate seamless data flows to connect AJO with AEP and other data sources. Partner with marketing and analytics teams to translate business objectives into personalized, data-driven journeys and automated workflows. Conduct regular audits and optimizations of existing journeys to maximize efficiency, scalability, and relevance. Lead innovative projects that enhance personalization and marketing automation within the AJO ecosystem. Requirements Hands-on experience with Adobe Journey Optimizer (AJO) and/or similar customer journey orchestration platforms. Experience implementing and managing XDM schemas and datasets. Strong understanding of RESTful APIs, data integration techniques, and audience segmentation strategies. Proficiency in configuring journey flows, event triggers, and multi-channel communications. Familiarity with Adobe Experience Platform (AEP) and its data governance and customer profile features. Good understanding of SDLC methodologies (Agile, SCRUM).

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.