Influencer Marketing Specialist

2 - 4 years

2 - 4 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview:
We are looking for an Influencer Marketing Specialist with 2–4 years of experience in identifying, managing, and scaling influencer partnerships. You should be able to plan and execute creator-led campaigns that drive both awareness and conversions.

Key Responsibilities:

→ Identify and onboard relevant micro and macro influencers across Instagram, YouTube, and emerging platforms
→ Build and manage end-to-end influencer campaigns — from outreach and briefing to execution and reporting→ Negotiate rates, timelines, and deliverables with creators and agencies→ Coordinate with internal teams (content, design, product) to ensure aligned messaging→ Monitor campaign performance and analyze ROI using clear metrics→ Maintain and grow a strong network of influencers in the beauty, wellness, and lifestyle space→ Stay updated on platform trends, viral formats, and creator strategies

Requirements:

→ 2–4 years of hands-on experience in influencer or creator marketing
→ Strong understanding of digital marketing and brand positioning→ Experience with influencer marketing tools and campaign tracking platforms→ Excellent communication and negotiation skills→ Comfortable working in a fast-paced, deadline-driven environment→ Experience with beauty, personal care, or D2C brands is a plus

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

  • Health insurance
  • Paid sick time

Work Location: In person

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