Google & Meta Ads Expert

3 - 4 years

4 - 6 Lacs

Posted:3 weeks ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Traviyo:

Traviyo is a leading travel tech platform providing CRM, itinerary builders, and automation tools to empower travel agencies worldwide. As we expand our reach, we're looking for a data-driven performance marketer who specializes in Google Ads optimization and has hands-on experience with Meta Ads to boost ROI and drive qualified leads.

Job Summary:

We’re hiring a performance-focused Google Ads & Meta Ads with 3–4 years of experience who can independently manage, scale, and optimize paid campaigns. You should be highly analytical, ROI-focused, and comfortable managing ad budgets in competitive markets.

Key Responsibilities:

  • Plan, launch, and optimize high-converting Google Ads campaigns (Search, Display, YouTube, and Remarketing).
  • Set up and manage effective Meta Ads campaigns (Facebook & Instagram), including lookalike and retargeting strategies.
  • Conduct deep keyword and audience research to identify growth opportunities.
  • Continuously monitor campaign performance, adjusting bids, targeting, and creative to improve ROI and reduce cost-per-lead.
  • Create, test, and optimize ad copy and visuals in collaboration with the content/design team.
  • Implement and manage conversion tracking, UTM tagging, and analytics for both platforms.
  • Prepare and present clear campaign performance reports, with insights and action plans.
  • Stay current with the latest advertising trends, tools, and algorithm changes on both platforms.

Requirements:

  • 3-4 years of proven experience managing Google Ads and Meta Ads campaigns.
  • Strong understanding of campaign structure, bidding strategies, quality score, and audience segmentation.
  • Hands-on experience with Google Analytics, Google Tag Manager, and Meta Business Suite.
  • Excellent optimization skills – with a track record of reducing CPL and increasing conversions.
  • Google Ads and Meta Ads certification is a plus.

Company: Traviyo
Website: www.traviyo.com
Location: F-17, Third floor, Sector 6, Noida
Nearest metro station: Noida sector-15
Job Type: Full-Time
Experience Level: 3 to 4 Years
Working Days: Monday to Saturday
Working Timings : 10:00 Am to 7:00 Pm

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹50,000.00 per month

Schedule:

  • Day shift

Application Question(s):

  • Are you available for the face to face interview?
  • What's your Current location?
  • Will you join the company immediately after selection?

Work Location: In person

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