Financial Controller

About The Wellness Shop:

Finance Controller

Role Summary:

The Finance Controller will be responsible for overseeing all financial activities of the company, including budgeting, accounting, compliance, cost control, and strategic financial planning. You will play a critical role in supporting decision-making, improving profitability, and preparing the business for scale across retail and digital channels.

Key Responsibilities:

Financial Planning & Strategy

• Lead annual budgeting, forecasting, and business planning cycles
• Drive unit economics, margin analysis, and cost optimization
• Build financial models for retail expansion, new product launches, and channel profitability

Accounting & Compliance

• Oversee day-to-day accounting, TDS, GST filings, and compliance
• Ensure timely closing of monthly, quarterly, and annual books
• Coordinate with CA firms, auditors, and regulatory bodies

Inventory & Supply Chain Finance

• Implement and manage systems for inventory valuation, COGS, and SKU-level costing
• Track vendor payments, purchase cycles, and supply chain efficiency

Cash Flow & Working Capital Management

• Monitor and optimize cash flows, receivables, and payables
• Manage banking relationships, credit lines, and fund flow planning

MIS & Business Reporting

• Develop dashboards and KPIs to track performance across channels (D2C, marketplaces, retail)
• Prepare board reports, investor decks, and fundraising support documents

Key Requirements:

• Qualification:

  CA / MBA (Finance) or equivalent

• Experience:

  10+ years of experience in finance roles, preferably in D2C / FMCG / Retail startups
• Strong knowledge of accounting principles, GST, and Indian taxation
• Hands-on experience with Tally/Zoho/QuickBooks + Excel/Google Sheets
• Strong business acumen and ability to work cross-functionally
• High integrity, attention to detail, and a proactive approach to problem-solving

Preferred Plus:

• Experience in fundraising, investor relations, or managing due diligence
• Familiarity with tools like Tally, Zoho Books, SAP, or Netsuite
• Exposure to retail distribution finance (margin structures, retailer incentives, etc.)

Why Join Us?

• Be part of a high-growth, mission-driven D2C brand reshaping wellness in India
• Lead and shape the finance function end-to-end
• Work closely with founders in a fast-paced, ownership-driven culture
• Salary+Bonus+Shares