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3.0 - 4.0 years
5 - 6 Lacs
Gurugram
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. About Essence Mediacom: A Leading WPP Media Brand A Leading WPP Media Brand, Essence Mediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Digital media planning among the brands that are market leaders and have cult like following among its fan bases. Person should have a good understanding on the digital media and sound knowledge of the performance media search, social, affiliates and all the comes with it. Reporting of the role Group Head 3 best things about the job: Working on a cult brand and the global market the playfield Digital core to the business, but not e-business Evangelize Tech innovation to build efficiencies In three months: Work with all constituents of digital eco-system under one single roof Introduce digital channelsacross media and get the \u2018optimum performance media mix across existing clients In six months: Learnt about effectively pitching 360digital productsto clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond In 12 months: Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishersand channel partners Responsibilities: Understand client objectives, category/competitive trends for various product categories Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Understand client objectives, category/competitive trends for various product categories Develop and strike partnership deals with key publishers and large affiliates Ability to steer client review meetings on regular basis Skills & Experience Minimum 3-4 years in digital media planning and buying Excellent written and oral communication skills combined with outstanding presentation skills Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Problem-solving skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, andwerejust as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events.\u202F WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens whenweretogether, fostering creativity, collaboration, and connection. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide.\u202F While we appreciate all applications received, only those candidates selected for an interview will be contacted.\u202F\u202F ",
Posted 5 days ago
3.0 - 4.0 years
5 - 6 Lacs
Gurugram
Work from Office
": " About WPP Media : WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 3 best things about the job: 1. A role where there are no limits to good ideas 2. Client that supports and encourages innovative and exciting work 3. Learn from the best in the business if you are willing to go over and above regular work In three months: \u00B7 You would be leading the conversations with the client. \u00B7 Total understanding of the various agency functions \u00B7 Adapt to the client requirements & timelines given and efficiently deliver on the same In six months: \u00B7 You will be responsible in pitching to the existing clients apart from the ongoing work \u00B7 Establish good relations with the Client, media houses and internal Group M agencies and partners In 12 months: \u00B7 Independently work on the client requirements along with recommendations \u00B7 Learning and experience across traditional, digital, on-ground, and branded content planning \u00B7 Worked on end-to-end award-winning solutions \u00B7 Train and mentor new recruits Skills and Experience : At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: o Be Extraordinary by Leading Collectively to Inspire transformational Creativity. o Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. o Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. What you will need: \u00B7 Plan and execute digital & social media campaigns \u00B7 Co-ordinate with internal and external stakeholders for campaign management & optimization including deliveries, creatives, content and copies \u00B7 Interact with client for briefs, approvals and feedbacks \u00B7 Reporting and responding to queries on brands social media pages \u00B7 Experience in campaign management & domain knowledge is a must \u00B7 Domain expertise of various digital media platforms including Google, Social and Performance partners, from campaign planning to setup and management \u00B7 Deep knowledge and experience with multiple communication channels and their role in \u00B7 brand marketing \u00B7 Communication Development: Working closely with agency partners to create compelling \u00B7 consumer communication backed by strong insights \u00B7 Develop the go-to-market digital plan, owning the entire India digital marketing budget and \u00B7 deciding on the optimum spend allocation to deliver the agreed business goals \u00B7 Responsible for driving smooth day-to-day operations including liaison with internal stakeholders as well as client servicing \u00B7 Monitor performance of each platform; identify and implement opportunities for improvement \u00B7 SPOC for managing relationship with Client and partner agencies \u00B7 Platform knowledge and certification is a must. Life at WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. ",
Posted 5 days ago
4.0 - 6.0 years
6 - 8 Lacs
Mumbai
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . About EssenceMediacom : A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Reporting of the role This role reports to: Group head / Director 3 best things about the job: 1. Get to work on one of the largest FMCG accounts in India 2. To work & learn from Best Talent in the Industry in Media Buying 3. Opportunity to explore & implement opportunities across traditional & Digital Media In this role, your goals will be: In three months: To work closely with immediate Manager & understand clients business and current Media strategy. Take immediate Charge of All Data, Reports & Trackers that is shared regularly with clients. Deal Evaluation & Closures on frequency channels as per benchmarks given by Immediate Senior In six months: Briefing Channels on grids as per parameters, Evaluation & Closures on deals along with Group Head Client interaction - for report sharing, Upgrades, conversions & also lead impactful activations (stings, Non FCT, vignettes etc) Talking to Media Partners on under-deliveries, MGs, Upcoming Properties, etc In 12 months: To understand & provide data backed analysis for Next Years Annual Approach Participating in pitch work - data collection, analysis and segregation What your day job looks like at GroupM: Reporting & Campaign Management Identifying new Media opportunities for client Analyzing Media trends Skills and Experience What youll bring: Willingness to learn and drive to succeed Solid understanding of all media channels and with knowledge of strengths and weaknesses of each channel First-class negotiation skills delivery of a balanced approach to the marketplace Well networked in the market Extremely flexible attitude and an ability to read between the lines. Quick turnaround time & sharp analytical skills Ability to work well under pressure. Able to handle tough situations with clients, auditors, internal stakeholders & media owners. A passion for all things media, with a strong understanding of industry trends in media A strong commercial negotiator - able to gauge good value for our clients and influence senior people within large media companies to deliver it Excellent interpersonal and communication skills both written and verbal. Proven ability to motivate and develop staff and delegate effectively. Minimum qualifications: Grad/PG degree majoring in marketing or media preferred. Experience in understanding a commercial business. 4-6 yrs years of experience in media buying/planning. Client Management experience Excellent presentation skills Strong communication skills Willingness to be hands-on and a team player.
Posted 5 days ago
1.0 - 4.0 years
3 - 6 Lacs
Anand
Work from Office
Responsibilities: Design visually appealing graphics for digital and print materials, including social media posts, website banners, brochures, posters, event creatives, presentations, and advertisements . Collaborate with the marketing team to develop engaging and brand-aligned designs for university campaigns. Create motion graphics, infographics, and other multimedia content for social media and digital platforms . Ensure all designs align with the university s brand guidelines and visual identity . Work with content writers, video editors, and other stakeholders to create cohesive marketing materials . Stay updated with design trends and industry best practices to enhance creative output. Optimize graphics for various digital platforms to ensure high-quality visuals across all devices. Manage multiple design projects while meeting strict deadlines . Review and refine designs based on feedback to achieve the best possible outcome . Requirements: Bachelors degree in Graphic Design, Visual Arts, or a related field . Proven experience as a Graphic Designer , preferably in education, marketing, or corporate branding . Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) . Strong portfolio showcasing creative design skills across various formats. Ability to create engaging static and motion graphics . Knowledge of UI/UX principles and familiarity with tools like Figma or Adobe XD is a plus. Understanding of print production processes and digital media formats. Strong attention to detail and the ability to translate ideas into effective visual communication . Excellent communication and collaboration skills to work within a team. Ability to multitask and manage time effectively in a fast-paced environment.
Posted 5 days ago
2.0 - 7.0 years
4 - 9 Lacs
Mumbai
Work from Office
3 best things about the job: You will be the owner oftransforming the agencys digital media buying from \u201Cmanual\u201D insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin. Its Programmatic. The world is moving in that direction. You will be charged with driving that for the largest media agency in India working across all the publishers, vendors and start-ups creating disruption to \u201Ctraditional\u201D way of doing business Working with cross-functional teams to drive efficiency and automation at scale. In this role, your goals will be: In 3 months: Bed down and understand the programmatic setup across the business Build out a road-map for what is required to grow the programmatic buying business moving forward In 6 months: Participate in business proposals, leading the programmatic element and supporting in group pitches. Ensure that we offer a coordinated and integrated operation with the wider business Isolate new business prospects and help grow revenue for existing client In 12 months: Establish your position as a thought leader, with demonstrable thought leadership including a deep awareness of programmatic platforms and industry trends. Ensure at least one strategic win by secure the programmatic buying business for one of the key current clients What your day job looks like at GroupM: Develop strong relationships with counterparts in GroupM regional teams Lead the training and growth of your local programmatic team Enforce DV360 and TrueView best practices with a focus on platform expertise, consistency, and quality of work delivery Be accountable for consistent work delivery to GroupM regional teams by ensuring a high quality of output Serve as point of escalation for your team and take ownership of resolving challenges Provide career development and coaching for your team Line manage 2-5 direct reports with as many as 10 indirect reports Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done Provide support to in capacity planning & resource management for the team Present strong and effective communication across all level What youll bring: Working experience in Agency, Trading Desks or Programmatic Tech Partners Actual Campaign execution experience with most of the local programmatic players as well as measurement providers Familiar with DSP and exchange revenue streams and be able to negotiate trading benefits Existing relationships with publishers, programmatic product partners, as well as data providers in the local market Knowledge of different programmatic trading models and their implications to both advertisers inventory quality and publisher monetization strategies Being able to articulate difficult technical concepts to non-technical people such as explaining lookalike modeling and cookie mapping to the lay person Minimum qualifications: 2 years professional experience with digital media preferably within a media agency/trading desk Experience in Google Marketing Platform (DV360, CM, GA360). Experience in top AdTech & MarTech platforms. Experience in Client Decks, Programmatic Strategy, New Pitches, etc. Hands on experience and knowledge on programmatic platforms. Clear thought process & strategy to build on existing businesses. Competent in all Microsoft office software
Posted 5 days ago
3.0 - 8.0 years
5 - 10 Lacs
Mumbai
Work from Office
": " GroupM is the worlds largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager - Ecommerce to join us. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role :- Reporting: Ecommerce - Account Leader 3 best things about the job: Opportunity to work with one of the fastest growing industries in India - Indian e-commerce market is expected to reach $120 billion by 2026 from as low of $38 billion in 2021 It will foster your entrepreneurship skills One of the unique divisions within the ecosystem which will foster your entrepreneurship skills by providing unlimited opportunities to build & run ecommerce business Opportunity to work with some of the biggest brands across industries In this role, your goals will be: In three months: Liaises with UL SPOC to design and execute Monthly Plans across ecommerce platforms. Leads and manages all operations E2E to ensure smooth execution of Search campaigns. In six months: Complete understanding of Search ads on platform. Demonstrates expertise in navigating ad account dashboards to deploy and manage campaigns. Manages ad budgets effectively to allocate resources efficiently across campaigns and placements. Monitors and optimizes campaigns & spend performance to deliver business goals. In 12 months: Conducts comprehensive keyword analysis to identify relevant search terms and refines campaign based on performance data and trends. Sound understanding of bid optimization and automation tools to drive bidding strategies. Undertakes campaign analysis to deliver findings and recommendations. Dissects data at all levels to deliver actionable insights driving performance efficiency. Leads review for assigned set of accounts to share Weekly/ Monthly performance with UL. Liaises with Ecommerce platform SPOC to understand best practices and benchmarks. Responsible for performance reporting and prepares reports as needed. What youll bring: Entrepreneurial mindset with a willingness to go the extra mile to deliver results Strong project management and planning skills, with the ability to conceive strategy and drive execution in a fast-paced environment. Go-getter and self-starter attitude. Problem solving and strong analytical skills. Ability to interpret data to drive actionable insights and decisions. Ability to work effectively within a fast paced, complex matrix and changing environment. Proficient in Excel. Minimum qualifications: 1.Tech or MBA 2.Minimum 3 years of experience executing PPC/ Search ads on Ecommerce marketplaces 3.Experience with tools for campaign management and Bid optimization.
Posted 5 days ago
3.0 - 5.0 years
5 - 7 Lacs
Gurugram
Work from Office
As a Senior Manager Investment , youll be at the forefront of one of Indias most dynamic media accounts Google. Youll get hands-on experience across the entire buying ecosystem from TV, Print, Radio, Events, Digital Reservations, Branded Content, and OTT Integrations. Role Summary and Impact Own and execute end-to-end media buys across offline and digital platforms for one of the countrys top-spending advertisers. Negotiate with top media partners to drive efficiencies, innovation, and measurable impact. Collaborate with internal teams planning, ad ops, and mPlan to deliver 360\u00B0 integrated campaigns. Track live campaigns, implement mid-flight optimizations, and ensure delivery KPIs are met. Drive value through deal evaluations, event integrations, and custom content solutions. Work with data to track CPRPs, inflation benchmarks, and buying ROI. Ensure 100% compliance with internal and client-facing processes. What Youll Get Google Account Exposure: Work on one of the most respected and demanding global brands. 360\u00B0 Buying Experience: From tactical buying to event activations, branded content, and sponsorship deals. Digital Buying Development: Build your expertise across reservation-based digital media including OTT platforms. Learning & Leadership: Be part of a high-performance, future-facing investment team with access to top tools, platforms, and learning frameworks. At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . \u202F Skills and Experience 3-5 years of media buying experience with strong negotiation, vendor management, and CPRP fluency. Experience across TV, Print, Radio; digital buying is a major plus. Data-first mindset comfortable with YUMI, BARC, MAP, and basic digital tools. Strong eye for detail with a get-it-done attitude. Someone who thrives in a fast-paced, collaborative environment and isnt afraid to challenge the norm.
Posted 5 days ago
5.0 - 10.0 years
7 - 12 Lacs
Mumbai
Work from Office
": " Job title: Associate Director Reporting to: Business Director Location, Country: Mumbai Brief role description : Wavemaker is an agency of GroupM, the worlds largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Associate Business Director to join us. 3 best things about the job: Get in-depth understanding of the clients business and work on multi-media strategy Learning across traditional & digital media Be a part of award winning and historic campaigns About Wavemaker We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers brand decisions and experiences through media, content, and technology. We have one single attitude Positive Provocation. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We always make sure we have each others backs through our inclusive culture. We do our best work for brave brands and people who want to be challenged to go further and faster. We know its not easy, but if its in you, we will get it out of you. Our attitude of Positive Provocation is enabled by: The deep Knowledge we have of our clients business. The confidence to Challenge whats gone before. The Support to go further than we thought possible. Core responsibilities: Understand clients business and current Media strategy deployed. Be responsible for clients day-to-day deliverables. Be responsible for clients deliverables and understanding whats working and what is not working from a strategic lens Reviews, AOPs Be able to plan multi-media (Traditional & Digital) Analyse media, business & competition learnings to form next years approach Be able to bring integrated (Traditional & Digital) learning and conversations with client Additional responsibilities: Client Management Optimizations Reviews Identifying new Media opportunities for client Understanding new platforms Analysing Media trends The Candidate: Analysis for weekly meetings & Monthly meetings Campaign Insights & application of the same in future campaigns Platform updates Educating clients on various formats and benefits of same 5+ Years of experience in Media Digital and TV understanding Postgraduate Client servicing Familiarity with online and offline planning software Background in strategy will be given preference. We are a part of GroupM, WPPs global media investment management company. Discover more on wavemakerglobal.com , Twitter and LinkedIn We are an equal opportunities employer. All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age. More about GroupM India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale. At GroupM India, theres never a dull moment between juggling client requests, managing vendor partners, and having fun with your team. We believe in tackling challenges head-on and getting things done. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity its about belonging. We celebrate the fact that everyone is unique and thats what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. ",
Posted 5 days ago
5.0 - 9.0 years
7 - 11 Lacs
Bengaluru
Work from Office
": " ABOUT WPP & OPENDOOR At WPP, were constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPPs impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a clients specific needs and challenges, providing easy access to the right capabilities. And thats why weve built OpenDoor for Amazon . OpenDoor is a unique integration of the best of WPP and Amazon building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact for them to innovate, learn, thrive, and occasionally fail too. The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoors values are built from Amazons own 16 Leadership Principles , and WPPs core values of Open, Optimistic and Extraordinary. Together, when WPPs Creative Transformation meets Amazons next-level customer centricity, our people come together to challenge and impact whats done today and build a better future. By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPPs top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earths most ambitious opportunities in marketing, tech, media, business, and creativity. ABOUT THE ROLE We are seeking a dynamic Group Head Programmatic Media Planning for the Amazon XCM team. This role is ideal for a digital media expert with 59 years of hands-on programmatic planning experience, ready to drive campaign excellence for Amazon XCM. If you are passionate about audience strategy, campaign innovation, and team leadership, we invite you to join our team. RESPONSIBILITIES Planning Initiatives: You will lead the programmatic media planning process for A.in, Amazon Pay and Amazon Fresh, continuously refining audience targeting and developing channel mixes that align with campaign KPIs. Campaign Excellence: You will oversee the execution and optimization of campaigns across major DSPs, including DV360, The Trade Desk, and Google Ads, ensuring each campaign meets its performance, pacing, and targeting objectives. Team Mentoring: As a mentor to a team of planners, you will provide training on planning tools, encourage knowledge sharing, and foster cross-brand learning to elevate team capabilities. Data & Insights: You will analyze campaign data to generate actionable audience insights, drive advanced reporting, and translate learnings into strategic recommendations for future campaigns. Innovation: You will champion innovative campaign approaches by leveraging new beta features, inventory sources, and technology integrations to keep Amazon XCM at the forefront of digital media. Governance & Efficiency: You will be responsible for ensuring budget accuracy, comprehensive campaign documentation, and implementing SOPs, templates, and QA processes for efficient and scalable campaign delivery. QUALIFICATIONS With 5-9 years of relevant work experience. Bachelors degree in marketing, Communications. Understanding of Media TV, Print, Radio & Digital Display. Industry Software Knowledge & usage BARC, Yumi, IRS, TGI, MAP. Understanding of digital tools like ComScore, Multi-screen planning, etc An Innovative Approach : in use of media, exploration of new forms of media and communication . Understanding of brand and performance objectives. Strong business process mapping, analytical and problem-solving skills Ability to question & challenge team at all levels with confidence, to arrive at a clear and unambiguous view of requirements Excellent communication and stakeholder relationship management skills . Meticulous process & execution management Proactiveness in address and escalate when needed, on any issue that compromises the quality and timeliness of deliverables BONUS POINTS Postgraduate is a plus. Agency experience is preferred. Experience of working on a large client BENEFITS OF OPENDOOR Unparalleled Access: Gain direct experience working with one of the worlds most innovative and influential companies. Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon. Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open. Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making. Global Impact: Be part of a team that is shaping the future of marketing on a global scale. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. #LI-India ",
Posted 5 days ago
5.0 - 8.0 years
7 - 10 Lacs
Mumbai
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. About EssenceMediacom: A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact In this role, you will be responsible for a range of work on prestigious brands and dealing with the partners and handling internal teams. Your understanding & inclination towards understanding client business & data insights will be added advantage on as youll be working closely with an integrated team. Reporting of the role This role reports to: General Manager- Investment Strategy 3 best things about the job: Opportunity to grow both personally and professionally. Opportunity to innovate, The opportunity to work across key projects & accounts. What your day job looks like at EssenceMediacom: Building Data Insights from industry tools/platform data Support on reviews/AOPs Build narrative for key digital platforms/partners Work on a detailed BAU digital Investment transformation Work closely with business teams/ investment team to understand key challenges and design data-driven solutions Build and share knowledge around key trends/shift in landscape Measure Of Success: In three months: You would have started understanding the role requirement You would have understanding of key challenges that we will need solve Knowledge of key partners and expectations Meetings with all internal teams In six months: Start owning key projects related to the role . Be able to build narratives/story for client queries/ internal requirements Be able to create detailed analysis around key trends/landscape shifts in digital space. In 12 months: You should be able to drive annual digital investment strategies for key clients You should be able to build whitepapers Be able to create a brilliant basics of digital investments. Skills and Experience What youll bring Thorough Digital media understanding and strategic mindset Extremely flexible attitude and an ability to read between the lines Quick turnaround time & sharp analytical skills Ability to work well under pressure. Able to handle tough situations -internal stakeholders & media owners Help team with market intelligence & structured data Willingness to learn and drive to succeed. Minimum qualifications: Overall experience of at least 5-8 years Experience on Digital planning/strategy (Biddable & Non-Biddable). Eye for detail Good communication, presentation making, storytelling & analytical skills Understanding of tools like Comscore/Similarweb/Data.ai etc. Good connect with publishers
Posted 5 days ago
6.0 - 12.0 years
8 - 14 Lacs
Gurugram
Work from Office
VDO.AI is a global advertising technology innovator, providing brands with intelligent high impact solutions that win the war for consumer attention. Our solutions drive the right outcomes for brands by combining creativity, reach, and targeting across devices, enabling the upper- and mid-funnel brand objectives that all brands and agencies require, turning awareness into performance. We develop impactful connections by curating customized video-driven experiences that convert brand awareness into measurable response. What you will do: Own and exceed monthly/quarterly ad revenue targets across assigned sectors and accounts. Develop and manage strong relationships with direct clients and media agencies, becoming their go-to digital advertising partner. Pitch, negotiate, and close deals across Programmatic and performance-based campaigns Identify, qualify, and convert leads into long-term revenue-generating partnerships. Collaborate with internal teams (creative, product, delivery) to deliver the campaign objectives. Track and optimize campaign performance to ensure client KPIs and ROI are achieved. Stay current with digital media trends, innovations, and new ad formats. Regularly report on the sales pipeline, revenue forecasts, and client insights to senior leadership. What we are looking for: 6-12 years of experience in digital ad sales, with expertise in sales of performance marketing campaigns Proven ability to consistently meet or exceed revenue targets and nurture long-term client partnerships. Deep understanding of the digital ad ecosystem, including ad tech, performance models (CPL, CPA), and attribution strategies. Strong lead generation and client acquisition skills capable of independently sourcing and converting new business. Excellent communication, negotiation, and presentation skills. A strong network across NBFC, Insurance, and Real Estate sectors is highly desirable. Proactive, self-motivated, and results-oriented with a strong sales-driven mindset. Existing high value relationships with brands, agencies would carry an advantage
Posted 5 days ago
7.0 - 12.0 years
9 - 14 Lacs
Gurugram
Work from Office
": " About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact We are seeking an experienced Associate Media Planning Director with a strong background in digital media and performance marketing to join our team. The ideal candidate will be well-versed in managing App Campaigns for Install (ACi) and App Campaigns for Engagement (ACe), SEM with a solid understanding of B2C brand dynamics to drive performance goals (DMP, DSP, 3P partners) and e-commerce marketing. This role involves developing and executing strategic media plans that drive user acquisition, engagement, and revenue growth for our digital products. Reporting of the role - Media Planning Director Some of the things wed like you to do: Independently manage the planning, execution, and optimization of digital media campaigns across various channels. Ensure campaigns are strategically targeted to drive installs, user engagement, and revenue growth. Adept understanding of Marketing funnel and is able to differentiate media strategies based on business and campaign objectives such as awareness vs lower funnel conversions Good understanding of B2C publishers for India to help drive performance driven campaigns: audience signals, measurement of campaigns, data passback Good hands on experience on Google ads - SEM, YT campaigns, app based campaigns and as well as 3P DSP platforms Audience research and analytics on 1st party data sources and 3rd party data sources Apply a strong measurement mindset to assess campaign performance. Understand channel-level incrementality and leverage Advertising Data Hub (ADH) to gain insights into campaign effectiveness and make data-driven decisions. Analyze campaign performance metrics and provide actionable insights. Prepare regular reports and presentations for stakeholders, highlighting key results and recommendations for improvement. Creative spec management Creation of tactical plan presentation and supporting media plan templates Creation of campaign analysis plan templates Oversee the successful launch of campaigns using the \u201CLaunch Tracker\u201D Maintain accuracy and timely updates of deliverable tracking documents for team QA of media plan set up conducted by various Activation team members Adherence to team quality standard for reporting template and delivery Use understanding of campaign and marketplace to contribute ideas for campaign experiments and also prioritize experiments contributed by other team members Use understanding of campaign performance to contribute content to campaign wrap-up presentations Manage accurate forecasts, media plans, and all key media planning documentation Skills and Experience : At least 7 years experience in digital media and performance planning, advertising, marketing and experience handling app-based performance clients largely Team handling experience Knowledge of typical B2C platforms, use of 1P data, DMP sources and DSP partners to drive performance goals Working knowledge and effective vocabulary across search, app campaigns, social, display, video, branding campaigns and/or programmatic media buying Experience with Media Research Tools (Comscore, GWI, TGI, YouGov) Excellent communication and presentation skills Ability to provide and meet forecasts of expected return of media investment Strong organizational skills with a keen ability to prioritize and multitask Proven problem solving skills and ability to think outside of the box Ability to work independently and collaborate in a team environment Detail oriented and responsive, deadline-driven with strong reasoning skills Lead by example while motivating and coaching juniors on the team Manage Performance Development Cycle and Review process for juniors Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Please read our Privacy Notice (https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. ",
Posted 5 days ago
9.0 - 10.0 years
30 - 35 Lacs
Gurugram
Work from Office
": " About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary And Impact Digital media planning among the brands that are market leaders and have cult like following among its fan base. Person should have a good understanding on the digital media and sound knowledge of the performance media search, social, affiliates and all the comes with it. Reporting of the role - Sr. Director - Digital 3 best things about the job: Working on a cult brand and the global market the playfield Digital core to the business, but not e-business Evangelize Tech innovation to build efficiencies In three months: Work with all constituents of digital eco-system under one single roof Introduce digital channels across media and get the \u2018optimum performance media mix across existing clients In six months: Learnt about effectively pitching 360digital productsto clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond In 12 months: Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners Responsibilities: Understand client objectives, category/competitive trends for various product categories Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Understand client objectives, category/competitive trends for various product categories Develop and strike partnership deals with key publishers and large affiliates Ability to steer client review meetings on regular basis Skills & Experience: Excellent written and oral communication skills combined with outstanding presentation skills Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Problem-solving skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills 9-10 years of relevant experience Life At WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why weve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. ",
Posted 5 days ago
9.0 - 10.0 years
30 - 35 Lacs
Gurugram
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Lead the Digital planning portfolio for HMCL_IBU business portfolio, strategically guiding a team to achieve client media KPIs. Reporting of the role Reports to the client lead for the business. 3 best things about the job: Become a recognized category expert in the 2-wheeler segment, leading strategic conversations across various platforms. Grow your leadership style within an agency committed to nurturing talent. Evangelize Tech innovation to build efficiencies Measures of success In three months: Work with all constituents of digital eco-system of Group M under one single roof, bring them together as one offering for the client Introduce digital channels across media and get the \u2018 optimum performance media mix across existing clients Lead the team of planners In six months: Learn about effectively pitching 360 digital products to clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond Be ready to lead and deliver reviews In 12 months: Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners Responsibilities of the role: Media Planning & Strategy Work closely and in-depth with a team of digital planners, with the ability to guide on media planning with Platform depth Strategic mindset considering audience deep dive, creating an approach note and bringing GroupM vertical offerings while stitching the final approach/presentation to client Client Success Understand client objectives, category/competitive trends for various product categories Ability to steer client review meetings on regular basis Work towards delivering client delight and success by stitching all media offering including - Digital media, Offline media, content marketing, brand associations Manage Campaign Supervision Team Manage and supervise a team of campaign supervisors Must know platform nuances and details to lead a team of Supervisors efficiently Guide the team on regular basis for Optimization of campaigns Work with the Planning team delivering time to time reports, Campaign and business reporting Work with the team of planners and reporting experts to build and deliver camping reports and Post Campaign analysis time to time Have the foresight to tie back media delivery and reports with business objectives Work on automation of reports with the automation experts in GroupM Team Management Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Develop and strike partnership deals with key publishers and large affiliates Skills and Experience Minimum 9-10 years in digital media planning and buying Excellent written and oral communication skills combined with outstanding presentation skills Team management skills Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Problem-solving skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. \u202F\u202F WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why weve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. ", "hiringOrganization": { "@type": "Organization", "name": "WPP Media", "logo": "https:\ / \ / app.jobvite.com\ / logo\ / WPPMedia_1748890911574.jpg" }, "employmentType": "Full-Time", "industry": "Client Services", "identifier": "oS9lwfwC", "jobLocation": [ { "@type": "Place", "address": { "@type": "PostalAddress", "addressLocality": "Sector 20, Udyog Vihar, Phase-III, Gurgaon", "addressRegion": "Haryana", "addressCountry": "India" } } ], "title": "Director - Digital", "baseSalary": { "@type": "MonetaryAmount", "currency": "", "value": { "@type": "QuantitativeValue", "minValue": "", "maxValue": "", "unitText": "" } } }
Posted 5 days ago
10.0 - 15.0 years
35 - 40 Lacs
Gurugram
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized. Reporting into the MFG India Client Lead, this role acts as our clients (Google India) senior partner and expert for paid media. This role is responsible for delivering best in class media campaigns to meet our clients KPIs. Success in this role involves providing strategic insight across a breadth of client stakeholders and platforms, owning best practice and optimization strategies within the products verticals, and leading a team of 15+ highly driven and skilled activation specialists (including ultimate responsibility for quality of work within this team). Skills and Experience : An experienced and exceptionally talented individual, you will be passionate about digital media and have a desire to be at the cutting edge of online advertising. At least 10 years experience within a digital-centric role with a track record of leadership and business growth Strong understanding of the digital landscape, suppliers, and technology Strong analytical skills. Able to analyze and draw conclusions from data and comfortable presenting quantitative information in a client context. Demonstrate the ability to present your strategic recommendations to external/internal clients. Eager to learn new concepts and challenge the existing business framework. Highly developed interpersonal, team building and relationship management skills. Demonstrated experience in senior stakeholder relationship building and management. Proven capability in building, developing and mentoring people and teams. Experience in managing profitability in the context of agreed scope of work. Experience in setting work quality standards and consistently delivering against them. 3 best things about the job: A fun environment that combines the best of being entrepreneurial whilst at the same time being part of the largest marketing services group in the world Working within a proven, fast growing Media specialists servicing some of the biggest brands in the region A revenue driving role with the market leader in a high growth sector of the marketing services industry What your day job looks like at EssenceMediacom: Lead in Media Activation business development, support client onboarding and in the creation, roll out, and adherence of best practices across channels Serve as point of escalation for Media Activation across clients for Google India Identify new platforms, partners & integrations, evaluate these (and existing platforms) over time and maintain a POV here Develop strong relationships with your client, and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit, and provide them with useful insight, working independently Develop thought leadership pieces & case studies throughout the course of the year to demonstrate role within wider industry as a Media expert Deliver quarterly, semi-annual, or annual updates on work quality as it relates to owned workstreams Gain a strategic understanding of the clients business and KPIs, and how campaign optimizations meet those KPIs Support the Client Lead, Planning Teams & Media Activation Practice Lead in capacity planning & resource management for the team Lead through vision, values, and model leadership behaviors while championing and facilitating change in a positive manner Thoughtfully craft career development plans for your reports and contribute to the development of training materials for the department Manage a team of 2-5 direct reports, a larger team of 15+
Posted 5 days ago
10.0 - 15.0 years
35 - 40 Lacs
Gurugram
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About EssenceMediacom: A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Lead the Digital planning portfolio for HMCL_IBU business portfolio, strategically guiding a team to achieve client media KPIs. Reporting of the role Reports to the client lead for the business. 3 best things about the job: Become a recognized category expert in the 2-wheeler segment, leading strategic conversations across various platforms. Grow your leadership style within an agency committed to nurturing talent. Evangelize Tech innovation to build efficiencies Measures of success In three months: Work with all constituents of digital eco-system of Group M under one single roof, bring them together as one offering for the client Introduce digital channels across media and get the \u2018 optimum performance media mix across existing clients Lead the team of planners In six months: Learn about effectively pitching 360 digital products to clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond Be ready to lead and deliver reviews In 12 months: Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners Responsibilities of the role: Media Planning & Strategy Work closely and in-depth with a team of digital planners, with the ability to guide on media planning with Platform depth Strategic mindset considering audience deep dive, creating an approach note and bringing GroupM vertical offerings while stitching the final approach/presentation to client Client Success Understand client objectives, category/competitive trends for various product categories Ability to steer client review meetings on regular basis Work towards delivering client delight and success by stitching all media offering including - Digital media, Offline media, content marketing, brand associations Manage Campaign Supervision Team Manage and supervise a team of campaign supervisors Must know platform nuances and details to lead a team of Supervisors efficiently Guide the team on regular basis for Optimization of campaigns Work with the Planning team delivering time to time reports, Campaign and business reporting Work with the team of planners and reporting experts to build and deliver camping reports and Post Campaign analysis time to time Have the foresight to tie back media delivery and reports with business objectives Work on automation of reports with the automation experts in GroupM Team Management Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Develop and strike partnership deals with key publishers and large affiliates Skills and Experience Minimum 10 years in digital media planning and buying Excellent written and oral communication skills combined with outstanding presentation skills Team management skills Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Problem-solving skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills
Posted 5 days ago
10.0 - 12.0 years
50 - 100 Lacs
Mumbai
Work from Office
": " EssenceMediaCom is an agency of GroupM, the worlds largest media investment company, and is part of WPP. We are currently looking for a Senior Business Director- Digital to join us. In this role, you will be responsible for demonstrating success in managing media planning businesses for a large brand. Reporting of the role This role reports to the Client Lead 3 best things about the job: Working with an exciting client known to be bold, ambitious, and creative. Working with a passionate, driven, and highly capable team. Opportunity to grow and learn with clients that lean forward with innovations. In this role, your goals will be: In 3 months: Have a thorough understanding of the clients businesses (KPIs, key challenges, and how they differ from other brands). Understand the key tools and processes critical to the everyday running of the account. Managing the day-to-day output of the team with high quality and high responsiveness to client requests In 6 months: Thorough knowledge of the media landscape of brands handled Establish relationships with key media owners. Embedded yourself into the internal team and understood the different specialist teams you work with Built a strong, collaborative relationship with your clients, acting as the senior contact across clients. Improve outputs and presentation of reviews/planning sessions Suggest improvements in ways of working or processes of any clients In 12 months: Begin to consult with clients on their business and how MediaCom can influence business outcomes Drive incremental revenue and drive profitability for the team, including but not limited to fee and contract negotiations. Lead and deliver all client responses to brief the team in a strategic way Lead planning response from insight and strategy through to execution Provide enough and timely feedback/appraisal to direct reports in a thorough and professional manner What your day job looks like at EssenceMediacom: Managing and being responsive to client requests, appropriately delegating tasks to individual team members. Guide team members to develop strategic thinking and media planning skills Work closely with the specialist teams to ensure you are up to date with their latest offerings Work closely with media partners on responses to briefs or pro-actives. Ongoing learning of the clients category/competitive activity as well as the changing media landscape Attending meetings internal, client and cross-agency Attending conferences/seminars to keep up to date with trends, insights, and clients business categories. Always questioning using the insights at our disposal, either through the strategy team or business science, consider how this might affect the overall communications for clients. Take part in new business pitches and provide insightful and comprehensive communication solutions for the agency and its clients What youll bring: This is a leadership role requiring proactivity and a determination to create change. You are expected to have experience in digital strategy, communications planning, digital consultancy, and execution wherever possible in an agency environment. Understanding of programmatic landscape viz, trends, technologies (DMP, DSP, SSP, etc.) Preferred Curiosity always asking meaningful questions, challenging the brief if necessary High attention to detail to ensure the teams output is of the highest quality Proven experience in managing people and ability to adapt management style Strong team player Ability to navigate difficult client situations/manage expectations in a diplomatic way Enterprising ability to identify and drive revenue opportunities Minimum qualifications: 10-12 years of media agency/marketing/brand management experience Strong understanding of Digital media , Digital Planning, Performance marketing Leadership skills/potential Excellent communication, presentation, and negotiation skills Strong analytical skills (quantitative and qualitative) Passion for learning and openness to new challenges
Posted 5 days ago
11.0 - 12.0 years
35 - 40 Lacs
Gurugram
Work from Office
": " About EssenceMediacom: A Leading WPP Media Brand A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy \u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact We are currently looking for Senior Business Director to join us. You will be responsible for Media Planning among the brands that are market leaders. You should have a well-rounded understanding of media strategy and planning. Reporting of the role Head of the Business 3 best things about this job: Working on a cult brand and the global market the playfield Digital core to the business, but not e-business Evangelize Tech innovation to build efficiencies Media Planning & Strategy Work closely and in-depth with a team of Integrated planners, with the ability to guide on media planning with Platform depth Strategic mindset considering audience deep dive, creating an approach note and bringing WPP Media vertical offerings while stitching the final approach/presentation to client Client Success Understand client objectives, category/competitive trends for various product categories Ability to steer client review meetings on regular basis Work towards delivering client delight and success by stitching all media offering including - Digital media, Offline media, content marketing, brand associations Manage Campaign Supervision Team Manage and supervise a team of campaign supervisors Must know platform nuances and details to lead a team of Supervisors efficiently Guide the team on regular basis for Optimization of campaigns Work with the Planning team delivering time to time reports, Campaign and business reporting Work with the team of planners and reporting experts to build and deliver camping reports and Post Campaign analysis time to time Have the foresight to tie back media delivery and reports with business objectives Work on automation of reports with the automation experts in WPP Media Team Management Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews. Develop and strike partnership deals with key publishers and large affiliates In three months: Work with all constituents of integrated media eco-system under one single roof, bring them together as one offering for the client Introduce digital channelsacross media and get the \u2018optimum performance media mix across existing clients Lead the team of planners In six months: Learn about effectively pitching all integrated media productsto clients Worked with a diverse team of media buyers and planners across 360-degree media and beyond Be ready to lead and deliver reviews In 12 months: Emerged as a coveted champion and go-to person on digital marketing solutions Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners Skills and Experience : Minimum 11-12 years in media planning and strategizing Excellent written and oral communication skills combined with outstanding presentation skills Team management skills Comfortable with client business metrics data and be able to use the same to craft media strategy Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) Preferred Applied knowledge of 3rd party ad serving, website and tracking and associated technologies Preferred Intermediate to advanced analytical skills, specifically relating to performance data and metrics Preferred Strong interpersonal and communication skills Abreast with the latest technology that will affect digital advertising Worked closely with publisher partners to elevate industry standards in-line with client needs. Exposure to affiliate and programmatic technologies People managing skills
Posted 5 days ago
15.0 - 20.0 years
45 - 55 Lacs
Mumbai
Work from Office
": " About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values:\u202F Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact We are currently looking for a Planning lead. Reporting of the role This role reporting into the AOR Lead, and dotted line reporting to Non-biddable, GroupM Nexus IndiaHead. 3 best things about the job: You have an influencing role in shaping and managing dynamic young Media specialists servicing some of the biggest brands in the region Opportunity to lead a high performance and proven team with an excellent supporting network with development opportunities within GroupM India Scope to demonstrate thought leadership qualities and add value in the system by adopting best-practised templates, contribute to automation, team building and set benchmark for efficiency and effectiveness Measures of success In 3 months: Understanding of Nexus functioning and working closely with Account Implementation HEAD Become the effective bridge between Activation team, strategy team and buying team. Ensure quality and process optimization around key deliverables with the Activation team, such as tactical strategy, brief response and scheduling strategy, reach point enhancement, integrated media solutions and planning etc Establish confidence in the team through your contribution and value adds Effective Prioritization and Work distribution across Pods within the cluster and or including floor support wherever required Periodic structured reviews with the activation team Handle conflict resolution with various stakeholders Provide technical perspective wherever specific expertise is required be it strategic weights and inputs or implementation planning process or otherwise In 6 months: Demonstrate thought leadership within the team as well as key stakeholders Ensure delivery of KPI by the activation team as aligned with buying and Clients media team Motivate and build confidence in the team to handle the clients requirements Ensure effective Agency Relationship Management is maintained with key stakeholders Work with the activation team in meeting the implementation and planning strategy execution, and reporting requirements. Be the lead contact and trusted advisor for any Non-Biddable expertise/ support in the system and to the client Ensure retention of the team members and minimize fall-out or losing out members Create and implement talent enhancement and leadership program plans in Skill upgrade, Building team, Career planning for the aligned team and ensure its implementation Master the art of Optimization and prioritization of workflow in case of activity load being higher than team bandwidth to manage the activity volume across aligned business Ensure timely reporting of media deliverables through Activation Specialists and Reporting team In 12 months: Ensure Plan QC & process optimization around key deliverables & initiate smooth Project Management practices right through the year with the Campaign Delivery Team Establish solid relationships with the client and the Nexus/Strategy/buying team internally Build Leadership with key star performers across teams/ groups Train and build Product and planning delivery champions within your team in collaboration with the activation team lead Ensure 100% Key Account Reviews are done as per aligned SOP, frequency and within the stipulated time-line Achieve 100% GroupM nexus compliance and adherence to aligned GroupM nexus process across the business and for the client Ensure contribution for new GroupM Nexus tool creation/ enhancement to achieve higher efficiency compared to previous annual efficiency benchmarks Lead a team to raise the quality of deliverables to the client Responsibilities of the role: Following are the responsibilities of the GroupM NexusProduct and Planning Lead and the varying degree of complexity is subject to individual job level: Work collaboratively with all Agency partners, Implementation head and other other kye stakeholders to ensure shared accountability to deliver value to clients Proactively identify opportunities to improve and enhance campaign delivery benchmarks or efficiency and advise and build activation Team on the same Provide best in class knowledge of Non-Biddable media to GroupM Agencys stakeholders, Campaign Delivery Team and Activation Specialist team Lead the Product planning team in meeting the strategy input, planning, execution, and reporting requirements along with the activation team Coach and mentor managers Review output from the activation Team before delivering to the client to ensure a best in class response Establish solid relationships with the client and the activation team and buying team internally Platform Strategy is effectively embedded in the plan structure based on the aligned process while activation Team is delivering the plans Ensure understanding and 100% compliance with both GroupM and finance processes, policies and procedures Promote knowledge share and continuous learning around POVs, trends, relevant skills, media channels and technologies to continue nurturing a high-performing team Skills and Experience 15+ years of relevant work experience with a minimum of 10+ years of people management experience Thorough knowledge of media planning at strategic as well as implementation levels Extensive knowledge in traditional and Non-Biddable digital media Strong analytical, problem-solving and time management skills Ability to manage key stakeholders, their competing priorities and effectively solve potential conflicts Leadership skills demonstrated as the ability to anticipate and remove a barrier to productivity, drive teams towards clear goals, take effective decisions and challenge the status quo. Strive for excellence demonstrated by setting high standards for yourself and others, holding teams accountable, focusing on continuous optimization while mitigating risks. Ability to build and maintain a productive collaboration across teams Persuasive and effective communicator with excellent stakeholder relationship management skills Creative and inspirational team leader Strong business process mapping, analytical and problem-solving skills with an eye for detailing Ongoing interest in digital marketing, industry trends, best practices and emerging technologies
Posted 5 days ago
15.0 - 20.0 years
45 - 55 Lacs
Mumbai
Work from Office
Role Summary and Impact The West Lead - Planning & Implementation is a critical leadership role responsible for overseeing the strategic media planning, execution, and optimization of non-biddable media campaigns across the West region. This role requires a seasoned media professional with extensive experience in traditional as well as digital media channels, a strong understanding of integrated media strategies, and a proven track record of driving client success. The Regional Lead will collaborate closely with GroupM client teams, the media investment team, and internal stakeholders to ensure campaigns are aligned with client objectives, delivered efficiently, and optimized for maximum impact. They will also play a key role in new business pitches and contribute to the development of innovative media solutions. Reporting of the role This role reporting into the National Head, Non-Biddable, Nexus India 3 best things about the job: Shape and manage a team of dynamic media specialists working with top regional brands. Lead a proven, high-performance team with strong support and development opportunities within GroupM India. Demonstrate thought leadership, contribute to automation and team building, and set benchmarks for efficiency. Responsibilities of the role: Regional Leadership: Lead and manage a team of media planners and implementers across the west region, providing guidance, mentorship, and performance management. Foster a collaborative and high-performing team environment, encouraging innovation and knowledge sharing. Ensure consistent application of best practices and adherence to company standards across all regional campaigns. Act as a point of escalation for complex media planning and implementation challenges. Integrated Media Planning & Implementation: Lead the development and execution of integrated media plans across non-biddable channels (e.g., TV, Radio, Print, Digital) that align with client objectives and target audiences. Oversee the implementation of media plans, ensuring accurate execution, timely delivery, and adherence to budget. Collaborate with cross-functional teams to develop holistic media planning strategies. Stay abreast of industry trends and emerging media opportunities, proactively identifying innovative solutions for clients. Collaboration with GroupM Client Teams & Media Investment: Work closely with GroupM client teams to understand client needs, develop strategic recommendations, and present media plans. Partner with the media investment team to negotiate favorable rates and secure optimal media placements. Ensure seamless communication and collaboration between client teams, the media investment team, and internal stakeholders. Efficiency & Optimization: Drive efficiency in media planning and implementation processes, identifying opportunities for automation and streamlining workflows. Develop and implement optimization strategies to improve campaign performance and maximize ROI. Analyze campaign data and provide actionable insights to clients and internal teams. Implement and oversee the use of media planning tools and technologies to enhance efficiency and accuracy. New Business Development: Support new business pitches by developing compelling media strategies and presentations. Contribute to the development of innovative media solutions that differentiate the company from competitors. Participate in client meetings and presentations to showcase the companys expertise and capabilities. Budget Management: Oversee the management of media budgets, ensuring accurate tracking and reporting. Identify opportunities to optimize media spend and improve ROI. Ensure compliance with financial regulations and company policies. Skills and Experience Deep understanding of media planning principles, strategies, and best practices across non-biddable channels. Proven ability to lead, motivate, and develop a high-performing team. Ability to effectively communicate complex information to clients and internal stakeholders. Ability to analyze data, identify trends, and develop actionable insights. Experience using media planning software, ad serving platforms, and analytics tools. Ability to negotiate favorable rates and secure optimal media placements. Familiarity with the media landscape, regulations, and cultural nuances of the region. Eagerness to embrace new technologies and automation tools to improve efficiency and effectiveness. Proven ability to build and maintain strong relationships with clients and internal stakeholders 15+ years of relevant experience in media planning and implementation, with a focus on non-biddable channels. Masters or Bachelors degree in Marketing, Advertising, Communications, or a related field.
Posted 5 days ago
3.0 - 5.0 years
25 - 35 Lacs
Mumbai
Work from Office
Kokan Ngo is looking for Social Media Manager to join our dynamic team and embark on a rewarding career journey Must be able to work with designers to get the creatives produced Execution and delivery of digital content across all social media channels Plans and execute a content strategy that is not only engaging but also in line with the brands' image and objective Develop social media strategy Provide data analysis and metric reporting for clients Proficiency in many social media platforms Fluency in Microsoft Office suite
Posted 5 days ago
2.0 - 4.0 years
1 - 4 Lacs
Mumbai
Work from Office
Kokan Ngo is looking for Front-End Web Developer to join our dynamic team and embark on a rewarding career journey Website and software application designing, building, or maintaining. Using scripting or authoring languages, management tools, content creation tools, applications, and digital media. Conferring with teams to resolve conflicts, prioritize needs, develop content criteria, or choose solutions. Directing or performing Website updates. Developing or validating test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types. Editing, writing, or designing Website content, and directing team members who produce content. Maintaining an understanding of the latest Web applications and programming practices through education, study, and participation in conferences, workshops, and groups. Back up files from Web sites to local directories for recovery. Identifying problems uncovered by customer feedback and testing, and correcting or referring problems to appropriate personnel for correction. Evaluating code to ensure it meets industry standards, is valid, is properly structured, and is compatible with browsers, devices, or operating systems. Determining user needs by analyzing technical requirements
Posted 5 days ago
4.0 - 6.0 years
10 - 12 Lacs
Mumbai, Bengaluru, Delhi / NCR
Hybrid
Identify clients in lifestyle, fashion, luxury, travel, hospitality sectors for ads/sponsorship deals Drive Digital/print media sales IP Development - Biennale, Awards, Bespoke Event Activations Execute effective sales strategies for revenue growth Required Candidate profile 4-6 yrs Sales & Brand Solutions exp Preferably in Media/Publishing/Advertising Strong industry knowledge- Lifestyle/Fashion/Luxury/Travel/Hospitality Skilled in IP Development Client Relationship Mgmt
Posted 5 days ago
7.0 - 12.0 years
14 - 22 Lacs
New Delhi, Gurgaon/Gurugram, Delhi / NCR
Work from Office
Roles and Responsibilities Media Planning & Strategy (Full Funnel / Organic & Paid) Understand client goals, market, competitors to strategically plan and create media plans to achieve defined goals. Assessing the impact of strategies implemented in the curated plan and recommend edits to achieve set goals. Amalgamation of Real-time Strategies/ Changes in the ongoing media plan as per clients immediate needs. Lead strategic initiatives for the clients and derive key insights as per actions overtaken periodically (Weekly, Monthly, Quarterly) Media Innovation & Team Growth Be the centre point of innovation and adapt new marketing technologies & media channels within the company. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Explore and implement new channels to our media mix. Demonstrate results basis the innovation, driven within the company. While leading the innovation within the organization, facilitate / conduct periodic trainings to help upskill respective teams. Client Retention/ Strategic Relations: While driving results via planning & innovation, ensure the clients are satisfied & continue to collaborate with us efficiently as they scale. Periodically set up strategic meetings with clients to drive better engagement & long term retention. Team Collaboration & CXO Engagement Closely engage with CXOs to drive long term organization vision & goals. Collaborate with cross functional team to drive results throughout the client funnel. Lead innovative projects within the ecosystem to improve overall delivery & results across the organization. What we need Graduate/ Postgraduate in any Specialization 6+ years of experience in the media planning and strategy. Ability to drive strategic discussion with clients. Proven experience of managing a large team and fast growing business. Professional Attributes Hands-on, action-oriented approach to problem solving A team player with strong leadership and project management capabilities Strong verbal and written communication Strong analytical and problem-solving skills Personal Attributes Persistent with a high sense of ownership Strong interpersonal and influencing skills, with a closure mindset Demonstrate ability to work in a fast paced, hyper-normal growth environment Join us and write the future of Digital Marketing.
Posted 5 days ago
4.0 - 5.0 years
4 - 8 Lacs
Mumbai
Work from Office
Senior Content Writer Location: Mumbai (Hybrid) Employment Type: 2 month Fulltime Freelance Contract We are looking for a versatile, creative, and analytical Senior Content Writer who can ideate and write compelling content tailored for both social media and SEO. The ideal candidate has a deep understanding of digital culture, brand tonality, search behavior, and content marketing best practices. You ll work closely with our design, strategy, and performance marketing teams to drive engagement, traffic, and brand recall. Key Responsibilities Craft creative and platform-appropriate content for Instagram, LinkedIn, Twitter/X, Facebook, and YouTube Write sharp captions, post copy, stories, reels scripts, and engagement-based content Co-create content calendars in collaboration with social media managers and designers Conceptualize campaign ideas that align with ongoing trends, cultural moments, or business objectives Maintain a consistent brand voice across all platforms while tailoring tone per channel Research and incorporate insights from social trends, pop culture, and competitor activity Conduct keyword research using tools like Ahrefs, SEMrush, or Google Keyword Planner Write SEO-optimized blog posts, long-form articles, landing pages, product descriptions, FAQs, and more Collaborate with SEO teams to improve content structure, readability, and search performance Refresh old website/blog content to improve organic traffic and engagement Create pillar-cluster strategies and content hubs for long-term SEO wins Partner with design, social, and marketing teams to brainstorm creative content ideas Own content briefs end-to-end: from understanding objectives to final delivery Participate in brainstorms, brand workshops, and client calls as required Suggest new content formats and ideas think memes, carousels, newsletters, or podcasts Track performance of published content (reach, engagement, SEO ranking, CTR, etc.) Use analytics tools to optimize future content based on past learnings Test different content formats, tones, and hooks to improve outcome Review, refine, and elevate content, ensuring alignment with brand identity, platform standards, and regulatory norms. Drive partnerships with creators to bring the brand vision to life Understand the digital media plans to manage creation of critical creative assets for timely execution of the proposed plan. Lead the exploration and development of fresh, impactful content formats that balance efficiency with immersive consumer experiences. Carefully review all content for grammatical errors, spelling mistakes, and inconsistencies, ensuring accuracy and professionalism. Ensure consistency of messaging, voice, visual design and tone across all brand communications. Explore unique brand partnerships, visual references, formats, and innovations the brand can tap Provide suggestions on how to extend the campaign narrative through innovations and partnerships, ideating ways to be more engaging and have a stronger brand recall Scouting new format innovations, relevant references, art styles and copy references along with ensuring the resulting creative outcome is in line with the brief/expectation. Uphold the craft, creativity and brand identity for the one-off projects and on-boarded/always-on brands. Requirements 4+ years of experience in a senior content or creative leadership role (preferably agency or digital brand side). Strong background in SEO content strategy, digital copywriting, and social-first storytelling. Demonstrated success in managing content across web, social media, display, native, and emerging platforms. Experience building and leading cross-functional creative teams. Solid understanding of analytics, content performance metrics, and digital KPIs. Proficiency with tools such as Adobe Creative Suite, Google Analytics/Search Console, SEMrush, or similar. Excellent communication, presentation, and collaboration skills.
Posted 5 days ago
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