Digital Marketing Specialist

Company:PS GROUP – Bangalore, India About Us:PS GROUP is a fast-growing multi-vertical company operating in service driven industry, solar energy, pest control, and Tech innovation. We’re building impact-driven brands with a focus on rapid growth, digital presence, and meaningful customer engagement. Job Summary:We are seeking a highly creative and performance-oriented Digital Marketing Specialist to lead our online marketing efforts across multiple domains. The ideal candidate should have strong experience in digital campaign execution, social media strategy, website handling (WordPress/Wix/Shopify), and performance marketing. KeyResponsibilities: ·        Plan and execute digital marketing campaigns (Google Ads, Meta, LinkedIn, etc.) ·        Create and manage content calendars, reels, and posts for social media platforms ·        Oversee and update company websites (WordPress, Wix, Shopify, or custom CMS) ·        Work with designers and developers for UI/UX enhancements and landing page optimization ·        Improve organic visibility through SEO best practices and keyword strategy ·        Build and monitor lead generation funnels and email marketing campaigns ·        Track and analyze performance metrics to optimize digital ROI ·        Coordinate with cross-functional teams on marketing strategies and campaigns Requirements: ·        1–3 years of relevant digital marketing experience ·        Hands-on experience with platforms like Google Ads, Facebook Business Manager, Google Analytics, HubSpot, Mailchimp, etc. ·        Website handling and editing experience (basic HTML/CSS knowledge is a plus) ·        Strong content creation and copywriting skills ·        Ability to manage multiple brands across various verticals ·        Highly creative, detail-oriented, and data-driven mindset ·        Based in Bangalore or available for remote/hybrid working. Job Type:Full-Time Location:Bangalore Head Quarters Salary:₹22,000 – ₹25,000/month (depending on experience and skill set) Howto Apply: Interested candidates can apply directly through Indeed OR email their resume and portfolio to hr@psgindia.co.in WhyJoin Us? ·        Work across exciting and high-growth industries ·        Opportunity to lead brand-building campaigns from scratch ·        Flexible work culture ·        Fast-paced, impact-driven, and growth-oriented environment