Digital Marketing Executive

About TAG Equations govern the world, and at The Algebra Group, we master them. We are a team of experienced and committed professionals dedicated to empowering enterprises of all sizes and supporting their growth by providing them with strategic insights at every stage of business progression. We are a one stop solution for all their financial needs, including streamlined bookkeeping, insightful financial modelling, and powerful investor presentations. From providing comprehensive financial solutions to managed support services across the globe, we are the Partner to Success. Why TAG? ● Fastest growing start-up in the services and consulting industry ● Accelerated learning curve with founder-led expert mentorship ● Young, collaborative, and high-energy work culture ● Focused on on-the-job learning and development ● Gain experience with comprehensive digital marketing practices and content optimization strategies ● Collaborate with industry professionals to develop engaging and informative content Roles and Responsibilities The Marketing Executive would be a key player in TAG’s growth story, leading the vision from the front with the following roles: ● Collaborate with the team to create content strategies, maintain consistent messaging, and help shape TAG’s online presence and brand identity ● Track and analyse the performance of digital marketing efforts, including SEO results, social media engagement, and content reach ● Help create impactful marketing materials like case studies and infographics to drive business development and client engagement ● Plan and execute social media campaigns on LinkedIn, Instagram, Twitter, and others, creating engaging content like posts, stories, and reels for our target audience ● Support in optimizing website content, blogs, and landing pages to improve search rankings, enhance user engagement, and increase high-quality organic traffic ● Engage with followers on social media, responding to comments, messages, and fostering a community around TAG’s brand ● Stay up-to-date with the latest trends on social media platforms and help apply those insights to improve TAG’s content and engagement strategies Requirements The ideal candidate should have: ● 1 – 2 years of experience in digital marketing, content creation, social media management, SEO, or related fields ● Ensure brand consistency across all content while keeping it accurate, relevant, and engaging ● Assist with keyword research and optimize content for SEO to enhance visibility and drive traffic ● Candidates with a professional certification in Digital Marketing would be given preference ● Extra miler with great analytical and creative skills ● Bachelor's or equivalent in any discipline Show more Show less