Digital Marketing Executive

We are seeking a highly motivated Digital Marketing Specialist to join our growing team. This dynamic role blends paid media strategy, SEO with a focus on backlink building, and social media marketing with a core objective of generating and converting high-quality leads.

The ideal candidate is a strategic, hands-on digital marketer with proven expertise in managing and optimizing Google Ads and Meta Ads (Facebook & Instagram). You should have a strong command of SEO best practices and the ability to drive measurable growth through smart, data-driven campaigns. Beyond lead generation, you’ll play a key role in nurturing and converting leads into customers, making your work central to our overall business success.

Key Responsibilities:

• Plan, launch, and optimize

  Google Ads

  and

  Meta Ads

  campaigns focused on lead generation and ROI.
• Conduct

  keyword research

  , audience targeting, A/B testing, and detailed ad performance analysis.
• Implement a strong

  SEO strategy

  with an emphasis on

  backlink acquisition

  and on-page optimization using tools like Ahrefs, SEMrush, and Google Search Console.
• Design and execute

  social media marketing strategies

  across Facebook, Instagram, and LinkedIn in collaboration with the content team.
• Analyze social engagement and campaign metrics to ensure brand consistency and audience growth.
• Manage

  lead qualification, nurturing, and direct conversion

  through timely follow-ups

Job Location: Noida Sec - 62

Salary upto - 25k