We are seeking a dedicated and experienced CRM Manager to oversee the administration, adoption, and ongoing improvement of Salesforce CRM across RINAC India Limited.
Job Summary:
We are seeking a dedicated and experienced CRM Manager to oversee the administration, adoption, and ongoing improvement of Salesforce CRM across RINAC India Limited. The ideal candidate will be responsible for providing prompt user support, maintaining CRM hygiene, conducting training, generating analytical reports, and ensuring the CRM system aligns with business objectives. The role demands strong communication, technical acumen, and process orientation to support and scale CRM usage efficiently.
Key Responsibilities:
1. Basic Troubleshooting Support
- Provide first-line technical support for Salesforce users within the organization.
- Resolve user issues within 24 hours; for major issues, escalate to the Salesforce implementation partner and ensure resolution within 48 hours.
- Minimize CRM downtime and maintain business continuity by proactively monitoring system performance.
- Maintain clear communication with users regarding resolution timelines and outcomes.
2. CRM Data Hygiene Optimization
- Ensure CRM data integrity by managing duplicate records and maintaining a clean and accurate database.
- Optimize storage by regularly auditing and deleting obsolete or redundant files, attachments, and records.
- Implement data quality standards and perform monthly and quarterly hygiene checks.
3. Training User Enablement
- Conduct virtual and in-person training sessions for Salesforce users across departments.
- Onboard and train new employees on Salesforce functionality, best practices, and role-specific use cases.
- Develop user manuals, help guides, and knowledge base documentation to promote self-service learning.
4. Reporting, Analytics CRM Adoption Audit
- Generate and circulate customized reports and dashboards for sales teams, leadership, and other stakeholders.
- Track CRM adoption across teams and conduct monthly and quarterly audits.
- Analyze CRM usage trends, identify gaps in adoption, and present actionable insights to improve engagement and ROI.
5. Salesforce Development Customization
- Collaborate with cross-functional teams to gather requirements and create customized dashboards and workflows as per business needs.
- Work closely with Salesforce consultants and developers to implement enhancements as defined in RFPs or internal roadmaps.
- Maintain a consistent process for capturing user feedback and continuously improving the CRM interface and experience.
Key Skills Qualifications:
- Bachelor s degree in Computer Science, Business Administration, or related field.
- Minimum 3 5 years of experience in Salesforce administration or CRM management.
- Salesforce Administrator certification preferred.
- Proficiency in data analysis and CRM reporting tools.
- Strong communication, problem-solving, and project management skills.
- Ability to work cross-functionally with sales, marketing, IT, and senior leadership.
Experience working in a manufacturing or B2B sales environment. Familiarity with RFP-driven system enhancements and vendor coordination. Why Join RINAC India Limited
As a leader in innovative cold chain and turnkey solutions, RINAC offers you the opportunity to work on impactful digital transformation initiatives while supporting a nationwide sales team. If you are passionate about leveraging technology to drive business excellence, we welcome you to be part of our team.
