Content Writer

1 years

1 - 3 Lacs

Posted:7 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description: Content Writer

We are seeking a skilled and creative Content Writer to join our dynamic team. As a Content Writer, you will play a crucial role in developing engaging, informative, and high-quality content across various digital platforms. Your ability to produce compelling written materials will contribute to our brand's success and help us engage and connect with our target audience effectively.

Responsibilities:

● Content Strategy: Collaborate with the marketing team & stakeholders to develop content strategies that align with the brand's goals, target audience, and SEO best practices.

● Content Creation: Create original, well-researched, and engaging written content for various platforms such as websites, blogs, social media, email campaigns, marketing materials, and more.

● Writing and Editing: Produce clear, concise, and grammatically correct content, adhering to the brand's tone and style guidelines. Edit and proofread content to ensure accuracy and quality.

● Research: Conduct thorough research on industry-related topics, trends, and competitors to ensure content is up-to-date, accurate, and valuable to the target audience.

● Social media post copywriting:

● Ad copywriting:

● SEO Optimization: Optimize content for search engines by incorporating relevant keywords and implementing SEO best practices to drive organic traffic and improve search rankings.

● Content Promotion: Work closely with the marketing team to promote content through various channels, including social media, email newsletters, guest blogging, and other distribution channels.

● Content Management: Maintain an organized system for content management, including content calendars, tracking documents, and file management to ensure efficient workflow and content scheduling.

● Collaboration: Collaborate with cross-functional teams such as designers, marketers, and subject matter experts to gather information and develop content that aligns with their objectives and requirements.

● Content Performance Analysis: Track and analyze the performance of content using analytics tools to gain insights and make data-driven decisions for future content strategies and improvements.

Qualifications:

● Proven Experience: Minimum 1 year of experience as a Content Writer or similar role, preferably in a digital marketing or agency environment.

● Exceptional Writing Skills: Demonstrated ability to write clear, concise, and engaging content with impeccable grammar, spelling, and punctuation.

● Research Skills: Strong research abilities to gather and analyze information from reliable sources, ensuring accuracy and credibility.

● SEO Knowledge: Familiarity with SEO principles and best practices to optimize content for search engines and improve organic visibility.

● Adaptability: Ability to adapt writing style and tone to match different target audiences, industries, and platforms.

● Time Management: Excellent organizational and time management skills to handle multiple projects simultaneously and meet deadlines.

● Team Player: Strong collaboration skills and the ability to work effectively with cross-functional teams.

● Creativity: A creative mindset with the ability to generate innovative ideas and bring fresh perspectives to content creation.Must know to use Chat Gpt and other AI tools

● Attention to Detail: Meticulous attention to detail to ensure error-free and high-quality content deliverables

● Continuous Learning: Enthusiasm for staying updated with industry trends, content marketing strategies, and new writing techniques.

Job Type: WFO

Location: Kolkata(Bangur Avenue)

Salary: Not constraint for the right Candidate.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

  • Provident Fund

Experience:

  • Content writing: 1 year (Required)
  • Copywriting: 1 year (Preferred)

Language:

  • English (Preferred)

Work Location: In person

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