Content Writer

Company profile:

Career Launcher is an EdTech company that is a part of the BSE/NSE listed parent, CL Educate.

Career Launcher is a leader in test-prep for aptitude exams(MBA, Law, IPM), jobs (UPSC, Bank),

International Education Test Prep (SAT, GRE, GMAT and IELTS ) and Study Abroad (with an extensive

partner university network in the US, UK and Canada) for over 30 years and has kept the technology-

enabled leadership consistently.

Over a million students engage with the platform annually through a blended approach where the

online program is strongly supported by over 200 locations across India and West Asia.

Key Responsibilities:

 Write and edit engaging, Non-AI content for blogs, landing pages, emailers, and

social media platforms.

 Create informative content across for an MBA vertical

 Collaborate with different teams to curate the content

 Optimize content using SEO best practices.

 Conduct basic research on exam trends, student queries, and competitor content.

 Repurpose existing content for various formats (Instagram captions, newsletters, ad

copies, etc.)

 Maintain consistency in brand tone, language, and messaging.

 And other adhoc requirement related to content and a support to the team

Must-Haves:

 1+ years of experience in content writing or marketing communication.

 Bachelor's degree in English (Hons), B.Com (Hons), or related field.

 Excellent grammar, vocabulary, and written communication skills.

 Strong sense of audience understanding and storytelling.

 Ability to manage multiple deadlines in a fast-paced environment.

Good to Have:

 Prior experience in EdTech or the test-prep industry.

 Familiarity with tools like Word Press, Google Docs, Grammar, or SEO plugins

(Yoast/Surfer).

 Exposure to content strategy and planning

Please share your CV at nikita.sharma@careerlauncher.com