136 Sfmc Jobs - Page 2

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Roles and Responsibilities : Develop and execute go-to-market strategies for new product launches, leveraging Salesforce Marketing Cloud (SFMC) and Pardot. Collaborate with cross-functional teams to design and implement marketing automation workflows, campaigns, and lead nurturing programs. Analyze customer behavior data using SFDC's CRM platform to inform marketing strategy development. Manage multiple projects simultaneously, prioritizing tasks effectively under tight deadlines. Job Requirements : 8-13 years of experience in IT services & consulting industry with expertise in business analysis, functional consulting, transformation initiatives. Strong understanding of Salesforce Marketing Cloud (SFMC), Pardot, Campaign Management, RFP/RFPS processes. Proven track record of developing successful go-to-market strategies that drive revenue growth.

Roles and Responsibilities : Develop and execute comprehensive marketing strategies to drive business growth, customer engagement, and loyalty across various industries. Collaborate with cross-functional teams to design and implement effective campaign management plans using Salesforce Marketing Cloud (SFMC) or similar tools. Analyze market trends, competitor activity, and customer behavior to inform data-driven decision making in marketing strategy development. Provide consulting services to clients on transformational projects related to digital transformation, loyalty programs, and marketing automation. Job Requirements : 12-20 years of experience in IT Services & Consulting industry with expertise in campaign management, consulting, functional analysis, marketing automation, marketing strategy development. Strong understanding of Pardot or SFMC platforms for managing complex marketing campaigns. Proven track record of developing successful business analyses that drive strategic decisions.

Job Title - GN - SONG - MT - Marketing Transformation - LS - Manager Management Level :07 - Manager Location::Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad Must have skills:Marketing Transformation, Lifesciences Job Summary The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & ResponsibilitiesStrong project management skills to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. An analytical & data driven mindset to drive result-oriented decisions Consulting & Advisory service Market Research Analysis and assessment of the pharmaceutical market across disease areas and opportunity identification for new launches, indication expansions, identify emerging trends, competitive landscapes, and new opportunities within the life sciences sector. Competitor benchmarking, patient journey mapping, segmentation & targeting Digital Marketing Develop E2E strategy & campaigns:Liaise with key client stakeholders in the marketing teams to design strategies for omni-channel marketing campaigns. Lead development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Provide expertise on Content design and campaign execution:Able to provide a perspective on identification and selection of the right digital channels and content types based on campaign objectives. Able to understand client requirements based on their briefs & ideate to appropriate creative designs. Support end to end campaign execution and suggest ways for optimization. Marketing Technology Lead platform assessment and solution design :Understand the marketing value chain across process, technology & people. Conduct a thorough assessment, propose a solution along with an operating model & define KPIs for different marketing technologies Adobe / SF / Veeva. Have an understanding of the regulatory, compliance and governance landscape in the industry and build frameworks for scale up. MarTech Consulting Projects:Lead projects focusing on optimizing the MarTech stack and develop use cases to improve utilization of existing MarTech stack. Research, evaluate and recommend new martech systems and suppliers. Keep a holistic understanding of existing and upcoming martech platforms and how they connect into the broader marketing technology landscape. Tools & Platforms:Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Value realization :Crafting a value tree and developing business cases for implementation and scale up Gen AI Be aware of the latest AI developments in the Life Science industry and be able to co-create customized solutions for the client to meet their objectives. Have experience in CDP tools and platforms. Design and implement GenAI use cases Sales & Business Development Generating new business engagements:Drive new business opportunities by identifying and pursuing new leads, defining GTM strategy, facilitate client discussions and presentations to drive new business and client relationships. Own and drive RFP/RFI response coming in from Life Science customers Practice Development Take on leadership role:Support overall growth of practice across all the pillars Marketing as well as sales, & service through a combination of business development, talent management, oversight of delivery work, and thought leadership. Collaborate with Salesforce, Veeva, Adobe, IQVIA etc. business groups, to enable business capabilities with agility, velocity, and quality while optimizing costs. Establish a strong network with key stakeholders in the Accenture ecosystem, across geographies to socialize and amplify the GN Song capabilities, operating model and ways of working to generate demand and meet the KPIs Lead and motivate teams with diverse skills and backgrounds. Manage and mentor talented teams of consultants and technologists supporting, providing input and guidance into the talent strategy and actively participate in engagement, capability development activities. Professional & Technical Skills: In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in working with Agencies or working in a Marketing agency for Life Sciences Clients Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers Additional InformationAn opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | AccentureQualification Experience:8+ years Educational Qualification:MBA from a tier 1 institute with preferably bachelors degree in marketing, Journalism, Communications, or a related field

Skill required: Marketing Operations - Creative Design Designation: Content Development Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Broad areas of work include:Auditing campaigns and online content for the websiteCompleting audits as per clients requirements and agreed timelinesSupport process transformation activities based on analysis of QA resultsEnsure quality and timely completion of auditsEnsure clear feedback on errors Flag risks to quality to the leads and reporting of audit resultsTeam management in absence of the leadRole requires Digital Marketing Ads & Promotion creation/design1 -2 yr/s experience in content management process and campaign managementExperience in working with globally distributed teams2-4 years of experience in a quality process as an auditor preferably in the content management spaceCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for Experience in content/campaign management systems like SDL Tridion, AEM,ACM,SFMC etcKnowledge/basic experience in HTML coding and CSSStrong Interpersonal and communication skills including ability to interact with senior members in the project board.Ability to work independently with minimal supervision as a self-starter and chase down people/teams to achieve closure when required.Ability to take end-to-end ownership of audits by collaborating across teams and individuals.An organized and planned approach to work with the ability to move things swiftly despite several dependencies. Appreciation of the need for documentation. Roles and Responsibilities: Primary activities includeAudit requests for all types of work using standard checklistsTracking audit resultsManaging analysis of issues by conducting RCA, pareto analysis etcCompleting audits based on targets and timelinesAdhere to the audit framework when conducting auditsIdentify common defects and devise measures and actions for improvementReporting audit results, feedback and progress on improvements at frequency defined by managementCoach individuals to improve their output qualityMaintain checklists versions and communicate updates to the teamOther management activitiesIdentify operational risks and issues related to current process and indicate to operationsBe flexible to work in shift hours ensuring complete overlap with markets and stakeholdersHelp in overall teams workload by managing own deliverables and help team when required Qualification Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelinesEnsuring Standards and Data Privacy Compliance for every CampaignMaintain high quality standards for the campaign delivery and ensure timelines are met with Quality Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Develop and execute CRM campaigns leveraging Braze platform tools, in partnership with the Development team, CRM team and 3rd party email agency . Required Candidate profile Experience in a CRM platform such Salesforce Marketing Cloud. Braze experience is strongly preferred. Experience working with a Consumer Products, Retail or DTC Ecommerce company

Hi, Were hiring SFMC Campaign Lead/Manager for Perficient Hyderabad/Chennai/Bangalore location, please find the below JD: About the Role: We are seeking an experienced and dynamic Salesforce Marketing Cloud Campaign Manager / Lead to drive and oversee the strategic planning, execution, and optimization of marketing campaigns using Salesforce Marketing Cloud. This role demands a strong technical foundation in SFMC, including Ampscript and Automation Studio, combined with leadership and client management skills to deliver impactful campaigns that align with business objectives. Key Responsibilities: Campaign Management: Design, execute, and manage multi-channel marketing campaigns within Salesforce Marketing Cloud, ensuring timely delivery and alignment with client/business goals. Technical Expertise: Develop, optimize, and troubleshoot complex email templates, journey builder setups, and automation workflows using Ampscript, SQL, Automation Studio, Journey Builder, and Contact Builder. Team Leadership: Lead and mentor a team of SFMC specialists and campaign coordinators, fostering collaboration, continuous learning, and productivity. Client Communication & Handling: Serve as the primary point of contact for clients/stakeholders, managing expectations, presenting campaign performance insights, and gathering requirements to translate into actionable marketing strategies. Project & Deliverable Management: Oversee campaign calendars, ensure quality assurance, adherence to deadlines, and deliverables across multiple projects simultaneously. Performance Analysis: Monitor campaign performance metrics, analyze data to derive insights, and recommend optimizations to improve engagement, conversion rates, and ROI. Compliance & Best Practices: Ensure campaigns comply with GDPR, CAN-SPAM, and other relevant data privacy regulations. Advocate for and implement best practices in email marketing and automation. Cross-Functional Collaboration: Work closely with sales, product, analytics, and creative teams to align campaign strategies with broader marketing and business initiatives. Continuous Improvement: Stay up to date with SFMC platform updates, new features, and marketing trends to recommend innovative solutions and improvements. Required Skills & Qualifications: Salesforce Marketing Cloud Expertise: Proficient with core SFMC modules — Email Studio, Automation Studio, Journey Builder, Contact Builder, and Audience Builder. Ampscript & SQL: Strong hands-on experience in Ampscript scripting and SQL queries for dynamic content creation, segmentation, and data manipulation. Automation & Workflow Management: Skilled in building and managing complex automation workflows, scheduled sends, triggered campaigns, and event-driven marketing. Data Management: Experience handling large marketing databases, data extensions, segmentation strategies, and integrating SFMC with external systems. Leadership & Communication: Proven experience leading a team, with excellent communication and interpersonal skills to handle clients and internal stakeholders effectively. Analytical Mindset: Ability to interpret campaign data, generate reports, and provide actionable recommendations. Project Management: Strong organizational skills to manage multiple projects, deadlines, and priorities simultaneously. Email Marketing Best Practices: Deep understanding of email marketing principles, deliverability, A/B testing, and personalization strategies. Compliance Knowledge: Familiarity with data privacy laws (GDPR, CAN-SPAM) and industry standards for email marketing. Preferred Qualifications: Salesforce Marketing Cloud Certification (e.g., Marketing Cloud Email Specialist, Marketing Cloud Consultant). Experience with Salesforce CRM or Marketing Cloud Connect. Knowledge of scripting languages beyond Ampscript (e.g., JavaScript). Experience in Agile marketing environments. Prior client-facing consulting experience. Role Goals: Successfully lead the SFMC campaign strategy and execution to drive customer engagement and business growth. Build and nurture a high-performing SFMC team capable of delivering innovative and efficient marketing solutions. Act as a trusted advisor to clients and internal stakeholders on marketing automation best practices and platform capabilities. Continuously optimize campaign workflows and processes to enhance operational efficiency and campaign effectiveness. Ensure all campaigns are delivered on time, meet quality standards, and comply with regulatory requirements.

hackajob is collaborating with Comcast to connect them with exceptional tech professionals for this role.. Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.. Job Summary. We are seeking an experienced Senior Salesforce Marketing Cloud Developer to lead the development and optimization of our Salesforce Marketing Cloud and Sales/Media Cloud platforms. The ideal candidate will have a deep understanding of the Salesforce Ecosystem as well as Marketing Cloud’s suite of tools and a proven track record of implementing successful marketing campaigns. You will work closely with cross-functional teams to design, develop, and deploy solutions that enhance customer engagement and drive business growth.. Job Description. Platform Development: Design, develop, and implement solutions within Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio.. Technical Expertise: Utilize AMPscript, SSJS, SQL, and HTML/CSS to develop customized marketing assets and automate complex marketing processes.. Team Leadership: Lead and Mentor junior developers on Marketing Cloud and Media Cloud initiatives by collaborating with cross-functional teams to deliver projects on time. Data Management: Oversee data extensions, data relationships, and ensure data integrity within the platform.. Integration: Integrate Salesforce Marketing Cloud with other systems using REST and SOAP APIs.. Campaign Management: Develop and manage personalized, data-driven marketing campaigns that align with business objectives.. Best Practices: Stay updated on the latest Salesforce Marketing Cloud, Sales and Media Cloud features, and industry best practices to continuously improve platform performance.. Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality to help support you physically, financially and emotionally through the big milestones and in your everyday life.. Education. Bachelor's Degree. While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.. Relevant Work Experience. 7-10 Years. Show more Show less

Lead CRM campaigns using Braze, configure templates, build queries, manage data integrations, troubleshoot, and guide remote developers. 7-10 years of experience with CRM platforms, SQL, APIs, and data. Required Candidate profile CRM expert with 7-10 years in Braze, SQL, APIs, email troubleshooting, CDP, and people management.

Job Summary: This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. The key responsibilities will include the following Collaborate with clients to understand their business goals, target audience, and marketing objectives. Identify opportunities for leveraging marketing automation to improve efficiency and effectiveness. Provide expert advice on selecting the most suitable B2B marketing automation platform. Gather business requirements, design process & solution for implementation of marketing automation platforms in B2B environment leveraging tools such as Microsoft Dynamics 365 Marketing CRM, Marketo, Pardot Serve as CRM solution consultant and design lead nurturing workflows, email marketing campaigns, and automated customer engagement programs Work as a BA or Lead the implementation and configuration of B2B marketing automation platforms, such as MS Dynamics 365, Marketo, Pardot Create and execute targeted email campaigns, drip sequences and monitor campaign performance metrics, including open rates, click-through rates, conversion rates, and pipeline impact Develop documentation and training materials to support ongoing platform usage and skill development. Develop knowledge of prevailing trends, financials, and operating drivers across multiple industry segments. Aside from client delivery, the selected candidate will also drive business development efforts.

RRD is currently seeking a SFMC Developer for the CC Digital team to join in Chennai. Responsibilities: Utilize marketing automation tools to develop personalised email templates, campaigns, landing pages, and workflows. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Implement tracking parameters for campaign performance measurement and analysis . Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required Technical and Professional Expertise: Proficiency in utilizing AMPscript, HTML, CSS, and JavaScript for email and cloud page development. Emails - Develop responsive email templates with extensive knowledge of AMPscript and Guide Template Language Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) Master with SQL and robust understanding of Marketing Clouds contact data model Extensive experience utilizing Journey Builder with thorough understanding of Audience Builder configuration Proficiency in marketing automation platforms (Salesforce Marketing Cloud). Job terms: Flexibility to work remotely available Shift timings - 9.30pm to 5.30am Interested candidates with relevant experience please share your resume to maruthanayagam.sairam@rrd.com

Job Overview: We are looking for a skilled Salesforce Marketing Cloud (SFMC) Developer to join our team and support marketing automation initiatives for finance domain projects. The ideal candidate will have hands-on experience with SFMC development, including scripting, API integrations, and campaign execution across multiple channels like Email, SMS, and WhatsApp. Key Responsibilities: Develop and optimize marketing campaigns using SFMC modules like Automation Studio, Journey Builder, and Email Studio. Execute SMS and WhatsApp campaigns, ensuring accurate targeting and deliverability. Design and build Cloud Pages (Landing Pages, Microsites, Forms) with AMPscript and SSJS for dynamic personalization. Integrate SFMC with external systems using REST/SOAP APIs for data exchange and automation. Implement and maintain scripts using AMPscript and SSJS for advanced campaign logic and personalization. Collaborate with marketing, CRM, and analytics teams to deliver end-to-end campaign execution. Ensure best practices in coding, security, and data privacy, especially in finance sector contexts. Required Skills & Experience: 3+ years of experience in Salesforce Marketing Cloud development. Proficiency in AMPscript and SSJS scripting for personalization and dynamic content. Working knowledge of APIs (REST/SOAP) for integrations. Experience with Automation Studio, Journey Builder, and Campaign execution (Email/SMS/WhatsApp). Experience in developing Cloud Pages with interactive forms and personalized content. Exposure to campaign reporting and analytics within SFMC. Understanding of marketing processes and compliance needs in the finance industry is a plus. Preferred Qualifications: Salesforce Marketing Cloud Consultant Certification (preferred) Experience working on finance/banking projects. Familiarity with SQL for segmentation and data queries within SFMC. Soft Skills: Strong problem-solving skills and attention to detail. Good communication and collaboration skills to work with cross-functional teams. Ability to work independently in a fast-paced environment.

Who we are We are an organisation that exists to drive progress. That's the red thread” that connects everyone at The Economist Group (TEG). Our businesses share a devotion to innovation, independence and rigour in their fields of expertise. We empower people to understand and tackle the critical challenges and changes facing the world. Our analytical rigour, global expertise and evidence-based insights enable individuals and organisations to make sense of these shifts and chart a course through them. We deliver analysis and insights in many formats to subscribers and clients in 170 countries through our four businesses, The Economist, Economist Impact, Economist Intelligence and Economist Education, which uphold our global reputation for excellence and integrity. Job Summary: We seek a highly skilled and experienced B2B Technical Architect to join our dynamic team. In this pivotal role, you will design and architect end-to-end solutions that leverage the power of Salesforce Sales Cloud and Marketing Engagement Cloud to drive our B2B business success. You will collaborate closely with business stakeholders, analysts, and engineering teams to translate business requirements into robust, scalable, and innovative Salesforce solutions. A deep understanding of the Salesforce data model and expertise in Sales Cloud functionalities are essential. Your deep experience in B2B transformation work will be instrumental in shaping how we evolve our B2B processes moving forward. Your Responsibilities: Solution Design and Architecture: Design and architect comprehensive B2B solutions leveraging Salesforce Sales Cloud, Sales Engagement, Sales Enablement, Campaign Management, Lead Management, Contract Lifecycle Management, Sales Navigator and Marketing Engagement Cloud. Develop detailed solution architecture documents, including data models, process flows, and integration designs that are scalable, secure, and aligned with best practices. Salesforce Expertise: Serve as a subject matter expert on Salesforce Sales Cloud and Marketing Engagement Cloud, providing guidance and support to internal teams. Demonstrate a strong understanding of Salesforce data models, management, and sharing principles. Configure and customise Salesforce solutions to meet specific business requirements. Requirements Gathering and Analysis: Collaborate with Business Analysts to gather and analyse business requirements, translating them into technical specifications. Drive requirements gathering sessions, ensuring a clear understanding of business needs and objectives. Engineering Review and Presentation: Present solution designs to the Engineering Review Board, ensuring alignment with technical standards and business requirements. Address technical questions and concerns from stakeholders and engineering teams. Collaboration and Communication: Work closely with cross-functional teams to deliver successful solutions, including product management, engineering, and sales. Communicate effectively with stakeholders at all levels, providing regular updates and progress reports. Continuous Improvement: Stay up-to-date with the latest Salesforce features and technologies, identifying opportunities for innovation and improvement. Contribute to the development of best practices and standards for Salesforce development. Who you are : Experience: Proven experience as a Solution and Technical Architect, with a strong focus on Salesforce Sales Cloud and Marketing Engagement Cloud. Extensive experience in B2B environments. Strong understanding of Sales Cloud functionalities, including Sales Engagement, Sales Enablement, Campaign Management, and Lead Management. Experience with Salesforce data modelling and data management. Experience driving requirements gathering with business analysts. Technical Skills: In-depth knowledge of Salesforce Sales Cloud and Marketing Engagement Cloud. Deep understanding of Salesforce and Salesforce Marketing Cloud Engagement integration patterns. Familiarity with related technologies and platforms. Soft Skills: Excellent communication and presentation skills. Strong analytical and problem-solving skills. Ability to work effectively in a fast-paced, collaborative environment. Excellent stakeholder management. Certifications: Salesforce Certified Application & System Architect. Salesforce Certified Sales Cloud Consultant. Salesforce Certified Marketing Cloud Consultant. What we offer Benefits We offer excellent benefits including an incentive programme, generous annual and parental leave policies, volunteering days and well-being support throughout the year, as well as free access to all Economist content. Country specific benefits are also offered. Our Values Our values are a collective set of beliefs and behaviours that strengthen The Economist Group's purpose and demonstrate where we want to be as an organisation. They reflect on our mission to pursue progress for individuals, organisations and the world. Independence We are not bound to any party or interest and encourage exploration and free-thinking. We champion freedom, both within our organisation and around the world. Integrity We are bold in our efforts to uncover the truth and stand up for what we believe in. We inspire trust through our rigour, fact-checking and transparency. Excellence We aspire to the highest standards in all we do. We are ambitious and inquisitive in our pursuit of continuous progress and innovation. Inclusivity We value diversity in thought and background and encourage healthy debate with a breadth of perspectives. We treat our colleagues and customers fairly and respectfully. Openness We foster a collaborative and empathetic culture conducive to the interests, wit and initiative of our colleagues. New ideas are our lifeblood. The Economist Group values diversity. We are committed to equal opportunities and creating an inclusive environment for all our colleagues and potential colleagues regardless of ethnic origin, national origin, gender, gender identity, race, colour, religious beliefs, disability, sexual orientation, age, marital status or any other status.

Novo Nordisk Global Business Services ( GBS) India Department – Commercial GBS- Omnichannel Ops, MES Are you an expert in marketing automationDo you have experience in executing multichannel campaignsWe are looking for a Sr. Associate Marketing Automation Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career. The position As a Sr. Associate Marketing Automation Manager, you will be responsible for: Build and execute Omnichannel campaigns on SFMC to engage our customers effectively. Manage stakeholders and collaborate with cross-functional teams. Master the local data model to ensure accurate and targeted marketing efforts. Be the subject matter expert in Omnichannel execution, providing guidance on campaign optimization. Demonstrate independence and decision-making skills to drive successful marketing automation initiatives. Qualifications To be successful in this role, you should have the following qualifications: Bachelor’s Degree or Above preferably in Computer Engineering. Proven track record of executing end to end campaigns from creating segment, to building email and journeys on SFMC in a similar sized company for at least 3 years . Experience working with SMS and WhatsApp based campaigns would be a value add. Strong communication and collaboration skills, able to translate marketing requirements into functional campaigns. Experience as a Business Analyst is a plus. Proficient in data management, building data extensions and preparing data for importing/uploading. Familiarity with AMPscript and HTML. Self-motivated with strong attention to detail, focused on delivering the best possible experience for our customers. Ability to work in a fast-paced, results-oriented climate, collaborating across functional areas and multiple locations. Proven analytical and problem-solving skills. Shift timings are 12 PM to 8.30 PM. About the department The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

Novo Nordisk Global Business Services ( GBS) India Department – Commercial GBS- Omnichannel Ops, MES Are you an expert in Campaign project managementDo you have experience in executing end to end multichannel campaignsWe are looking for a Project Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career. The position The Campaign Project Manager is responsible for facilitating the end-to-end set-up, execution and analysis of multichannel campaigns in allocated markets together with relevant stakeholders. Main responsibility is to ensure best in class multichannel campaign execution and efficient operations for a great customer experience across activated touchpoints in the customer journey End-to-end coordination, expectation setting and account management of multichannel campaigns in selected markets, focusing on campaign goalsetting, segmentation and activation of the rights channels and content for a great customer experience. Central point of contact for the affiliate in the local set-up, execution and analysis of multichannel campaigns on SFMC inclusive strong stakeholder management across relevant functions/areas. Support affiliates in better practice sharing for continuous improvement of campaigns. Deliver on Multichannel Hub Execution Service KPI’s. Qualifications To be successful in this role, you should have the following qualifications: Master’s Degree or above preferably in Computer Engineering/IT. 5+ years of experience as Project Manager and/or Account Manager in similar size organization. Deep knowledge and previous experience with (digital) pharma marketing is a requirement. Knowledge of -and experience with email marketing and marketing automation is required. Knowledge of -and experience with SFMC (or other marketing automation tools) as well as features/functionalities available to build and execute campaigns is a plus. Previous experience managing campaigns leveraging other channels like WhatsApp and SMS from SFMC would be a value add, Ability to translate marketing/sales requirements into functional campaign possibilities based on platforms and tools available. Excellent project -and stakeholder management skills; managing large scale projects with multiple stakeholders involved. Outstanding presentation, communication and facilitation skills. Self-motivated, strong attention to detail, and focused on delivering the best possible experience for affiliates and local customers (Healthcare Professionals). Ability to work in a fast-paced, results-oriented climate; across functional areas and multiple locations. Proven analytical and problem-solving skills. Fluency in written and spoken English. We support a number of markets so ability to speak other languages is a plus. Shift timings are from 12 PM to 8.30 PM. About the department The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

Role & responsibilities Ensure timely delivery of projects with high quality. Analyze project requests and advise on marketing initiatives. Work with Project/Account Management teams to exceed quality benchmarks. Onboard new services and conduct training workshops. Manage end-to-end project management, liaising between PM/AM layer and execution team. Ensure seamless service delivery and meet key metrics consistently. Manage delivery of 1:1 and 1 to many Emails, Fragments, Modules, Responsive Templates Establish strong client relationships, manage change requests, and track team activities. Drive design, development, and deployment of standardized metrics and dashboards. Monitor project baseline and participate in Agile ceremonies. Identify productivity improvements and guide team in technical and domain aspects. Publish status reports and identify gaps with action plans. Proactively identify risks and issues and develop mitigation plans. Generate and execute onboarding, training, and skill-building plan for new team members. Assist in hiring and motivate and mentor team members. Handle appraisals and retention processes and define code review process. Preferred candidate profile 8+ years experience in CRM applications managing campaign workflows and development in email content builder. 4+ years mandatory experience in SFMC Good understanding of agile execution methodology Experience managing around 30+ resources. Hands-on experience using version control tools like SVN, GIT, or similar. Relevant Certification preferred. Excellent communication and presentation skills Ability to provide value-added solution services and implement processes for efficiency

Salesforce Marketing Cloud Developer Looking for a world of opportunities and a fulfilling career? We are a creative digital consultancy. We combine leading digital and creative capabilities with the deep industry knowledge and experience Deloitte is known for. That means, our clients can bring us their biggest challenges, knowing we have what it takes to bring a business vision to life. Work You’ll Do Practitioners will integrate and learn from talented colleagues who have focused around core domains that we may not have had visibility into. Our move towards integrated solutions demands that everyone adopt a growth mindset and invest in expanding their understanding of what we bring to the marketplace. Practitioners will be able to develop skills in a Portfolio that represents the unification of the some of the most diverse, globally recognized brands and businesses in the organization—an exciting opportunity for their career development. Has excellent communication and interpersonal skills The Team The Customer & Marketing Offering Portfolio integrates our most differentiated, globally recognized customer and marketing businesses. It focuses on owning the commercial agenda through growth strategy, enhanced user experiences, and engagement through the entire customer lifecycle. From our core strengths in creative design, to strategy, platforms and solutions, as well as our continued growth through acquisitions, we are specifically positioned to bring fully integrated solutions to our clients. We are all consumers and personal marketers. This reality is what makes the Customer & Marketing Offering Portfolio so exciting. What we deliver in the market each and every day directly impacts who we are as customers. We are able to deliver on outcomes for the very products and services that we have the privilege of engaging with ourselves. Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients’ brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients’ marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios. We serve our clients through the following types of work: Cross-channel customer engagement strategy, design and development (web, mobile, social, physical) eCommerce strategy, implementation and operations Marketing Content and digital asset management solutions Marketing Technology and Advertising Technology solutions Marketing analytics implementation and operations Advertising campaign ideation, development and execution Acquisition and engagement campaign ideation, development and execution Agile based, design-thinking, user-centric, empirical projects that accelerate results Work you’ll do Qualifications and Experience: Engage/ lead teams to execute projects and be the key interface to end users Analyse and identify gaps in functional/business requirements and should be able to effectively communicate this to both Business and Functional analysts Architecting requirements, analysis & providing marketing insight in other phases across existing and identified marketing programs ensuring delivery on planned value Playing a key liaison role during technology implementation, providing direction and requirements clarity and testing new and enhanced capabilities, prior to release into production Analyze, estimate and recommend solutions with in-depth understanding of customer landscapes Should be able to assess the impact on technical designs caused by changes in functional requirements Develop end-to-end marketing automation solution leveraging contact builder, email studio, automation studio, journey builder etc. Build/configure integration between Salesforce Marketing Cloud and CRM/other application using MC Connector/Middleware/SOAP/REST based solution Trains/mentors other practitioners on Salesforce Marketing Cloud and help build Deloitte marketing capabilities, thought leadership and assets Maintains alignment with Salesforce Marketing Cloud development best practices Required: Understand functional requirements and should be able to develop technical design using standard patterns and be able to communicate the same effectively to the team members. Minimum of 4-5 years of experience on Marketing Cloud/Eloqua or similar marketing platform Should have very good technical problem solving skills. Ability to analyse and identify gaps in functional/business requirement and should be able to effectively communicate with both Business and Functional analysts on the same. Ability to assess the impacts on technical design because of the changes in functional requirements. Ability to perform independent quality reviews on the project. Must have deep understanding of different kind of marketing programs in a multi- channel campaign and marketing world Preferred: Good knowledge on Front End skills such as HTML/CSS Good knowledge on SQL,SSJS, Ampscript, Execution of A/B Testing. Experience/ knowledge on tools such as Litmus/Email on Acid Experience on similar marketing platforms such as Pardot or Adobe Marketing Cloud would be plus

Role & responsibilities Strong working on Salesforce Marketing Cloud implementations and campaign operations Architect and implement end-to-end marketing automation strategies using SFMC modules: Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, and Web Studio. Set up user roles, business units, and platform settings in alignment with governance best practices. Manage Data Extensions, lists, audiences, and segmentation strategies based on business needs. Design and manage complex multi-step customer journeys, including real-time and batch-triggered campaigns. Develop custom solutions using AMPscript, Server-Side JavaScript (SSJS), SQL, and Cloud Pages. Integrate SFMC with external platforms and Salesforce Sales/Service Cloud via APIs and native connectors. Lead data design and audience segmentation strategies using Data Extensions, Lists, and Contact Models. Define and enforce best practices for email deliverability, privacy compliance (GDPR, CAN-SPAM), and data governance. Support campaign reporting and analytics using SFMC native tools or integrated platforms (e.g., Datorama, Tableau). Preferred candidate profile

Role & responsibilities Lead the design, development, and execution of integrated marketing automation campaigns across multiple channels. Manage complex Marketing Cloud projects, ensuring timely delivery and successful implementation. Develop and maintain sophisticated email marketing programs, including segmentation, personalization, A/B testing, and automation. Manage and optimize mobile marketing campaigns, including SMS, MMS, and push notifications. Integrate marketing automation with other Salesforce products, such as Sales Cloud and Service Cloud. Analyze campaign performance data to identify trends, measure ROI, and make data-driven recommendations for optimization. Collaborate with cross-functional teams, including marketing, sales, and product, to ensure alignment and achieve business objectives. Stay up to date on the latest Salesforce Marketing Cloud features and best practices. Lead and mentor junior team members on Salesforce Marketing Cloud best practices. Provide thought leadership and expertise on email marketing and digital marketing best practices. Preferred candidate profile Salesforce Marketing Cloud Platform Expertise Several end-end SFMC implementations Thorough knowledge of all core Marketing Cloud products (Email Studio, Journey Builder, Mobile Studio, Social Studio, Advertising Studio, Content Builder, Marketing Cloud Connect Interaction Studio, Data Studio). Advanced Features : Expertise in advanced features like predictive modeling, AI-powered personalization, and complex journey orchestration. Integration : Strong understanding of integrating using Marketing Cloud Connect with other Salesforce products (Sales Cloud, Service Cloud, Commerce Cloud) and external systems. Platform Administration : Ability to manage user permissions, data extensions, and other administrative tasks. Scripting & Coding : Proficiency in AMPscript, SSJS, SQL, HTML, CSS, and JavaScript for advanced customizations and integrations. API Integration : Experience with REST/SOAP APIs for connecting Marketing Cloud with other systems. Data Manipulation : Ability to extract, transform, and load (ETL) data from various sources.

Roles and Responsibilities : Develop and execute marketing strategies using Salesforce Marketing Cloud (SFMC) to drive customer engagement, loyalty, and conversion. Collaborate with cross-functional teams to design and implement campaigns across multiple channels, including email, mobile, social media, and web. Analyze campaign performance data to optimize future marketing efforts and improve ROI. Provide technical support for SFMC implementation projects from planning through execution. Job Requirements : 3-9 years of experience in strategy consulting or a related field with expertise in SFMC. Proven track record of developing successful marketing strategies that drive business results. Strong understanding of Hubspot, Pardot, Eloqua or similar tools; ability to learn new platforms quickly. Salesforce certification or equivalent experience working with CRM systems.

Role & responsibilities Agile Facilitation: Lead Scrum ceremonies (Daily Stand-ups, Sprint Planning, Sprint Reviews, and Retrospectives) and ensure Agile standard processes are followed. Team Enablement: Coach and guide Salesforce development teams on Agile principles, ensuring continuous improvement and high efficiency. Impediment Resolution: Identify and remove blockers that hinder the progress of the team, facilitating smooth delivery. Collaboration & Customer Management: Work closely with Product Owners, Business Analysts, Salesforce Architects, and Developers to align business goals and technical solutions. Sprint Planning & Delivery: Support backlog refinement, sprint planning, and ensure timely delivery of Salesforce user stories and enhancements. Metrics & Reporting: Track Agile metrics (velocity, burndown, cycle time) to assess team performance and drive improvements. Continuous Improvement: Promote a culture of feedback, learning, and innovation within the teams. Compliance & Standard Approaches: Ensure teams adhere to Salesforce development methodologies, governance, and CI/CD processes. Preferred candidate profile Master's or bachelor's degree level or above in IT / Project management or equivalent experience preferred. Should have 5+ years of experience as a Scrum Master in an Agile software development environment. Solid experience in Salesforce implementation projects (Sales Cloud, Service Cloud, CPQ, Marketing Cloud, etc.). Should have a deep understanding of Salesforce Development Projects In-depth knowledge of Agile methodologies, Scrum, and SAFe frameworks. Proficiency in Jira, Confluence, and Agile tracking tools for managing sprints and reporting. Good communication, facilitation, and servant-leadership skills to drive team success. Experience working with Salesforce development teams (Admins, Developers, Architects, and QA). Ability to coach Agile teams and influence leadership on Agile transformation. Preferred Certifications: Certified Scrum Master (CSM), SAFe Scrum Master (SSM), or PMI-ACP. Salesforce Certifications (Administrator, Advanced Administrator, or Developer) are a plus. Training/certification in ITIL, Agile, Project Management preferred Should be comfortable for UK working hours.

#LI_Onsite About the Role: We are seeking an experienced and dynamic Salesforce Marketing Cloud Campaign Manager / Lead to drive and oversee the strategic planning, execution, and optimization of marketing campaigns using Salesforce Marketing Cloud. This role demands a strong technical foundation in SFMC, including Ampscript and Automation Studio, combined with leadership and client management skills to deliver impactful campaigns that align with business objectives.

Overview The Martech Functional Lead will engage with the business, lead functional scope gathering/analysis for campaigns, transition scope to the development team and validate deliverables within Salesforce to confirm alignment with requirements. Responsibilities Gather requirements for full life cycle of 1P data collection, email/messaging, segmentation and social activation. Steer/Attend important functional meetings with Business and project teams. Analyze requirements and clarify any questions with the business Document requirements in a format understandable by the development team. Keep track of all the campaigns progress and follow up on open items with Agency/Business Discuss and understand SFMC input mechanisms with the business campaign marketing agency - SFTP/API Align file formats to be imported from a source system into campaign platforms. Ensure the dev team follows encryption mechanisms to securely load in the tech platform from an external agency. Define test scenarios and perform quality assurance Help document, and maintain processes, report on common sources of issues or questions, and make recommendations to the Project team. Communicate key insights and findings to the Project team. Qualifications Bachelors degree in IT, Computer Science or equivalent with 12+ years of IT experience, 5+ years as a business analyst. Thorough knowledge of the Business analysis process At least one+ year of experience with SFMC, and understanding of core email marketing and automation concepts. Well-versed with Agile methodologies and processes. Attention to detail and experience in gathering requirements. Ability and desire to work with a high degree of independence and ownership in a geographically distributed team consisting of other developers. Excellent written and verbal communication skills

Overview The main purpose of the role is to provide architectural design governance, and technical leadership, develop and deliver customized solutions within the Salesforce Marketing Cloud platform to support critical business functions, and meet project requirements. This will be an established working model with various IT stakeholders across different business sectors. Responsibilities Work with SFMC Business Analyst, Sector Product Owner, Sector IT, and Marketing teams to transform new requirements into best practice-led Salesforce Marketing Cloud technical design. Work directly with stakeholders to design/govern highly usable, scalable, extensible, and maintainable Salesforce solutions. Create detailed level project plans and status reports Deal with ambiguous problems, take responsibility for finding solutions and drive towards simple solutions to complex problems. Troubleshoot key implementation issues and demonstrate the ability to drive to a successful resolution. Use deep business knowledge of SFMC to help assist with estimation for major new initiatives. Provide oversight to the development team (up to 5 resources) and ensure sound technical delivery of the product Design and Implement complex solutions in Email Studio, Mobile Studio, Web Studio (cloud pages), Automation Studio, Journey Builder, etc Implement integrations with other systems using SSJS and APIs Contribute to SFMC CoE building activities by creating reference architectures, common patterns, data models, and re-usable assets that empower our stakeholders to maximize business value using the breadth of the Salesforce solutions available, also harvesting knowledge from existing implementations. Evangelize and educate internal stakeholders about SFMC technology Qualifications Bachelors degree in IT, Computer Science, or equivalent 9-14 plus years of IT experience with at least 5+ years of experience with SFMC developer toolkit, including Email Studio, Mobile Studio, Advertising Studio, Web Studio, Administration, etc Bachelors Degree in Information Technology, Computer Science, MIS, Business, or similar field. Experience developing customer-facing user interfaces with Lightning Components Active SFMC Developer Certification (SFMC Admin, Email Specialist, SFMC Developer, SFMC Consultant) Experience in API Integrations using SSJS Agile delivery experience. Self-motivated and creative