SEO Executive

About the Role:

We are looking for a results-driven and analytical SEO Executive to join our digital marketing team. You will be responsible for developing and implementing effective SEO strategies to increase the company’s online visibility, organic traffic, and keyword rankings across all major search engines.

Key Responsibilities:

• Perform on-page and off-page SEO activities to drive qualified traffic to the website.
• Conduct keyword research, competitor analysis, and content gap analysis.
• Optimize website content, metadata, internal linking, and other ranking factors.
• Track and report keyword rankings, site health, backlinks, and technical issues using SEO tools.
• Manage and grow high-quality backlink profiles through outreach, guest posting, and directory submissions.
• Collaborate with content writers to produce SEO-friendly blog posts, web pages, and product descriptions.
• Monitor and implement Google algorithm updates, SEO trends, and best practices.
• Use tools like Google Search Console, Analytics, SEMrush, Ahrefs, and Screaming Frog for audits and insights.
• Recommend and implement technical SEO improvements (page speed, mobile-friendliness, schema markup, etc.).
• Stay up to date with industry developments and competitor strategies.

Required Skills & Qualifications:

• Any Bachelor’s degree
• 1–3 years of proven experience in SEO.
• Solid understanding of search engine algorithms, ranking factors, and content marketing.
• Hands-on experience with SEO tools like Google Search Console, Schema, Google Analytics, SEMrush, Ahrefs, Moz, or similar.
• Knowledge of HTML, CSS basics, and website structure.
• Strong analytical skills and attention to detail.
• Excellent communication, research, and problem-solving skills.