Search Engine Optimization Executive

Job Description

Company Description Herbalmax, based in Gurugram, India, is known for its premium quality health products, including weight loss products, natural hair-regain capsules/oil, and dietary supplements for stamina and muscle strength. The company focuses on providing pure, natural, and health-friendly products for the convenience of the modern urban lifestyle. Herbalmax prides itself on outstanding product quality and excellent customer service to ensure customer satisfaction and loyalty. Key Responsibilities: Manage and optimize product listings on Amazon, ensuring they are fully optimized for search visibility and conversions. Conducted keyword research and implemented SEO best practices to improve organic rankings. Monitor and analyze sales performance, traffic data, and conversion rates using Amazon Seller Central and third-party tools. Develop and manage Amazon advertising campaigns (PPC, Sponsored Products, Sponsored Brands) to drive traffic and sales. Could you collaborate with inventory management to ensure stock levels meet demand and optimize fulfilment processes? Analyze competitor listings and market trends to identify opportunities for improvement and expansion. Respond to customer inquiries and manage product reviews to maintain a positive brand reputation. Stay informed about Amazon’s policies and algorithm changes to ensure compliance and adapt strategies accordingly. Prepare regular reports on sales performance, advertising effectiveness, and overall marketplace health. Qualifications: Bachelor’s degree in Marketing, Business, or a related field. 2+ years of experience in e-commerce, with a focus on Amazon marketplace management. Proficient in Amazon Seller Central and other relevant tools (e.g., Helium 10). Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication and organizational skills. Knowledge of Amazon’s algorithms, SEO, and best practices for product listing optimization. Experience should be in the healthcare Category Show more Show less