Retail Sales Manager

This is a full-time on-site role for a Retail Business Manager located in Ahmedabad. The Retail Business Manager will be responsible for retail sales, business planning, customer service, and sales activities on a day-to-day basis.

Job Title:

Location:

Department:

Reports To:

CTC - 8 Lac + ( Up to Rs 50000 monthly incentive + 2 Lacs Annually - Linked to targets)

Job Summary:

We are looking for a dynamic and results-driven Sales Manager – Retail to lead and manage retail store operations, drive sales performance, and deliver an exceptional customer experience. The ideal candidate will oversee a cluster of stores, manage store teams, and ensure the achievement of sales targets and operational excellence.

Key Responsibilities:

Sales & Revenue:

Achieve and exceed sales targets across assigned retail outlets.

Analyze sales trends and take proactive steps to improve performance.

Identify upselling and cross-selling opportunities.

Team Leadership:

Manage and motivate store staff to deliver high performance.

Conduct regular training and coaching sessions for sales executives.

Set individual sales targets and monitor performance.

Store Operations:

Ensure smooth day-to-day store operations.

Maintain store hygiene, visual merchandising standards, and inventory control. Coordinate with the HO for stock replenishment, pricing, and offers.

Customer Experience:

Ensure a consistent, high-quality customer experience across stores.

Handle customer escalations and resolve issues professionally.

Drive initiatives to increase footfall and customer loyalty.\

Reporting & Analysis:

Prepare and submit regular sales reports and MIS data.

Analyze store performance and suggest actionable improvements.

Track and manage KPIs such as conversion rate, ATV, and UPT.

Key Requirements:

Experience: 3–6 years in retail sales, with at least 1–2 years in a managerial role

Education: Graduate in Business, Marketing, or related field (MBA preferred)

Skills: Strong leadership, sales acumen, communication, and analytical skills

Industry: Retail (fashion, eyewear, cosmetics, or similar) preferred

Tools: Familiarity with POS systems and MS Excel

Personal Attributes:

Energetic, target-oriented, and customer-focused

Ability to lead and inspire teams

Strong problem-solving and decision-making skills

Flexible to travel across store locations