Public Relations Manager

Designation: Public Relations Manager

Responsibilities:

• Develop and implement strategic and tactical PR programs to enhance client brand visibility and reputation.
• Manage end-to-end client servicing, ensuring strong relationships and consistent communication with key stakeholders.
• Drive impactful media coverage through press releases, feature stories, interviews, and other editorial formats.
• Create high-quality content including press releases, media kits, articles, presentations, and other communication materials aligned with brand messaging.
• Translate brand vision into compelling media narratives to support overall PR strategy.
• Utilize PR tools and platforms for effective media outreach, press release dissemination, and tracking share of voice.
• Build and maintain strong relationships with media professionals, journalists, influencers, and industry stakeholders.
• Execute influencer marketing initiatives to extend brand reach across digital and traditional platforms.
• Consistently secure Tier 1 media coverage across sectors by leveraging deep media insights and relationships.

Skills Required:

• Proven experience and strong media network, especially with key feature and business journalists.
• Excellent written and verbal communication skills.
• Strong planning, campaign development, and client presentation abilities.
• Strategic thinker with a creative and innovative mindset.
• Highly organized, with the ability to manage multiple projects and priorities efficiently.
• Minimum 4 years of relevant experience in a PR agency, preferably managing multiple industry verticals.