PPC Specialist

G2C Partners

0 years

0 Lacs

Madhya Pradesh India

Posted:1 week ago| Platform:

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Skills Required

ads research strategies analyze data test design content analytics reporting score communication copywriting certification

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Plan, execute, and optimize PPC campaigns across multiple platforms (Google Ads, Bing Ads, Meta Ads, etc.)
Conduct keyword research and selection for PPC campaigns
Write compelling ad copy and creative strategies for performance improvement
Analyze performance data and optimize campaigns based on insights
Manage budgets effectively and ensure ROI targets are met
Monitor competitor activity and market trends
A/B test ads, landing pages, and bidding strategies
Collaborate with design, content, and web teams for effective ad creatives and landing pages
Prepare weekly/monthly performance reports

Requirements:

Proven experience as a PPC Specialist or similar role
Hands-on experience with Google Ads, Bing Ads, and paid social platforms
Strong analytical skills and proficiency in Google Analytics, Tag Manager, and reporting tools
Deep understanding of CPC, CPA, ROAS, Quality Score, and other PPC metrics
Knowledge of keyword research tools (SEMrush, Ahrefs, Ubersuggest, etc.)
Excellent communication and copywriting skills
Google Ads certification is a plus.

Interested candidate can share their resume at hr@g2cpartners.com

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