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Performance Marketing Executive

1 - 3 years

1 - 3 Lacs

Posted:20 hours ago| Platform: GlassDoor logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Key Responsibilities:

  • Plan, execute, and manage paid digital marketing campaigns across platforms like Google Ads, Meta Ads, LinkedIn, YouTube, etc.
  • Optimize campaigns for key metrics including CPC, CTR, CPA, ROAS, and conversions.
  • Conduct keyword research, ad copy creation, A/B testing, and audience segmentation.
  • Monitor and analyze campaign performance on a daily/weekly basis using tools like Google Analytics, Meta Business Suite, and other dashboards.
  • Prepare detailed performance reports and suggest actionable improvements.
  • Collaborate with the creative team to design compelling ad creatives and landing pages.
  • Stay updated on the latest trends in digital marketing, ad platforms, and algorithms.
  • Assist in budget planning and ensure efficient spending to achieve desired results.

Requirements:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 1–3 years of experience in performance marketing or digital advertising.
  • Proficiency in Google Ads, Facebook Ads Manager, Google Analytics, and Tag Manager.
  • Strong analytical skills and experience in data-driven decision-making.
  • Basic knowledge of SEO, landing page optimization, and email marketing is a plus.
  • Certification in Google Ads or Meta Blueprint (preferred).
  • Excellent communication and teamwork skills.

What We Offer:

  • Competitive salary and incentives.
  • Opportunity to work with a dynamic and growing marketing team.
  • Exposure to diverse industries and challenging projects.
  • Learning and development opportunities.

Job Type: Full-time

Pay: ₹10,000.00 - ₹25,000.00 per month

Language:

  • English (Preferred)

Work Location: Remote

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