Performance Marketer

Job Description

Animaker is a fast-growing SaaS company revolutionizing the world of visual storytelling. Our suite of DIY video and animation tools empowers marketers, educators, and L&D teams to create compelling visual content with ease. We’re looking for a Performance Marketer with strong hands-on experience running ads across Google, Facebook, Instagram, and LinkedIn.. Should have experience managing substantial budgets (100K+) and driving growth for SaaS products. Experience with ABM tools will be an additional plus. Roles & Responsibilities: Plan, execute, and optimize paid search & Display campaigns across all major ad platforms like Google, Facebook, Instagram, Linkedin Strategically design and manage retargeting/remarketing campaigns to improve conversion rates and customer retention. Analyze and report on campaign performance metrics, using data to iterate and scale successful strategies Maintain and optimize budget allocations, ensuring high ROI across campaigns. Create and test ad copy, visuals, and landing pages to maximize conversion rates Experiment with new channels and tactics to find growth opportunities Analyze and report on campaign performance metrics, using data to iterate and scale successful strategies Create and test ad copy, visuals, and landing pages to maximize conversion rates Requirements: 3+ years of hands-on experience with paid marketing campaigns in B2B SaaS marketing Experience with Google Ads, Meta Ads, and other paid platforms Proven experience in managing high-budget paid ad campaigns with measurable ROI. Ability to analyze data and make decisions independently Experience working with cross-functional teams (content, design, sales, product) to drive campaign success. Excellent communication skills and a data-driven approach to decision-making. Show more Show less