194 Paid Media Jobs - Page 3

Who Were Looking For Were seeking an experienced and results-driven Head of Performance Marketing to lead our top-of-the-funnel initiatives aimed at driving lead generation and digital brand awareness. This role will oversee all performance marketing campaigns, ensuring they deliver high ROI and align with business objectives. The ideal candidate should be: Highly skilled in leading teams that manage and optimize campaigns across Google Ads, Meta platforms (Facebook and Instagram), and online affiliates. 8+years of experience in performance marketing and digital brand awareness across top tier consumer startups. Proficient in scaling B2C marketing initiatives, with a proven track record of achieving results. A strategic thinker with strong analytical capabilities and a hands-on approach. A natural leader with the ability to build, inspire, and manage high-performing teams. Tier 1 MBA or graduation school / preferred. What Youll Do In true startup fashion, youll wear multiple hats and take ownership of key initiatives. Your responsibilities include: Strategic Leadership: Take responsibility for achieving city-level digital lead generation targets in line with the annual operating plan (AOP). Strategize and execute performance marketing campaigns to optimize ROI, reduce CPA, and maximize conversions. Establish and monitor KPIs and dashboards for tracking performance across all channels. Work closely with the wider marketing team to optimize audience and communication strategies Collaborate with the content and design teams to create compelling ad creatives and landing page Monitor competitor activity and keep an eye out for trends Campaign Management: Oversee and optimize PPC campaigns across platforms including Google (Search, Display, Shopping, YouTube, Performance Max) and Meta (Facebook and Instagram). Lead keyword research, ad copy creation, A/B testing, and campaign optimization. Drive funnel optimization from impressions to conversions, leveraging data-driven insights. Implement and manage conversion tracking, pixel setup, and event tracking. Team Leadership: Build and lead a high-performing performance marketing team. Collaborate across teams (content, design, pre-sales, field sales) to optimize messaging, landing pages, and campaign outcomes. Mentor and guide team members to achieve peak performance. Budget & Analytics: Manage marketing budgets with precision, ensuring efficient allocation of resources to meet business goals. Conduct data analysis to identify trends, measure campaign effectiveness, and derive actionable insights. Develop mechanisms for collecting and analyzing data across teams, ensuring a seamless feedback loop for continuous improvement. Optimization & Innovation: Leverage A/B testing, CRO techniques, and advanced bidding strategies to enhance campaign effectiveness. Identify new digital marketing tools and technologies to stay ahead of trends. Continuously monitor competitor activities and emerging trends in performance marketing. What You'll Bring 5+ years of experience in performance marketing, including at least 4 years of leading high-performing digital marketing teams in the B2C space. Deep expertise in digital advertising platforms such as Google Ads, Meta platforms, and affiliates. Strong analytical skills to interpret data and translate it into actionable strategies. Proven ability to optimize campaigns for ROI and scale lead generation efforts. Hands-on experience in: Conversion tracking, pixel setup, and event tracking. Managing and optimizing paid campaigns (Google Ads, Facebook, YouTube, etc.). A/B testing and CRO techniques. Exceptional verbal and written communication skills. Entrepreneurial mindset with a strong bias for execution and results.

Develop & execute paid media strategies (SEM, social media, display). Manage budgets, optimize bids Monitor and optimize campaign performance Experience in paid media management, paid campaigns. Proficient in Google Ads, LinkedIn Ads, META Ads.

Job Description: We are seeking a creative and results-driven Digital Marketing Specialist to join our growing team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our brand and services. You will play a major role in enhancing brand awareness within the digital space and driving website traffic and lead generation. Key Responsibilities: Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising Manage and optimize website content, landing pages, and paid search campaigns Measure and report performance of digital marketing efforts using tools like Google Analytics Identify trends and insights to optimize spend and performance Collaborate with content, design, and product teams to support marketing goals Requirements: Bachelor's degree in Marketing, Communications, or related field Proven experience in digital marketing or related role Strong understanding of current online marketing concepts and best practices To apply, Call Miss. Anjali- 8448812853

Manage Facebook Ads for high ROI, optimize campaigns, analyze performance data, reduce CAC, increase conversions, coordinate with design teams, and track results using tools like Appsflyer or Moengage. Required Candidate profile Graduate with 4–5 years’ experience in Facebook Ads, PPC, or performance marketing. Strong in analytics, tools, and good English communication skills required.

Role & responsibilities Preferred candidate profile Digital Campaign Management: Plan, execute, and optimize multi-channel digital marketing campaigns, including social media, email, SEO/SEM, PPC, display advertising, and content marketing. Content Creation & Strategy: Develop high-quality, engaging content for digital channels (blogs, social media, website, email newsletters). Work closely with the creative team to ensure consistency of brand messaging. Social Media Management: Manage and grow the companys presence on key social media platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.), including posting, scheduling, and interacting with followers. SEO & SEM Optimization: Conduct keyword research, implement on-page and off-page SEO strategies, and analyze search engine rankings. Assist with managing paid search campaigns (Google Ads, Bing Ads) to drive traffic and conversions. Email Marketing: Plan and execute email marketing campaigns (newsletters, promotional offers, etc.), segment audiences, monitor open/click-through rates, and ensure high deliverability rates. Analytics & Reporting: Monitor and analyze the performance of digital campaigns using tools like Google Analytics, social media insights, and other relevant platforms. Provide regular reports on ROI, traffic, lead generation, and engagement. Customer Engagement & Lead Nurturing: Engage with customers through online channels and monitor feedback. Develop strategies to nurture leads and convert them into sales or long-term customers. Market Research & Trend Analysis: Stay up-to-date with industry trends, competitor activities, and new digital marketing tools to ensure strategies are innovative and competitive. Collaboration with Internal Teams: Work closely with sales, design, and product teams to align marketing efforts with business goals, product launches, and promotions. Key Skills & Qualifications: Education: Bachelor’s degree in Marketing, Business Administration, Communications, or related field. Experience: 1-3 years of experience in digital marketing, social media management, SEO, SEM, or similar roles. Experience with campaign management, content creation, and performance analysis is a plus. Technical Skills: Proficiency in Google Analytics, Google Ads, SEO tools (e.g., SEMrush, Ahrefs), social media management tools (e.g., Hootsuite, Buffer), and email marketing platforms (e.g., Mailchimp, HubSpot). Creative Skills: Strong writing, communication, and content creation skills. Ability to create compelling digital content and design basic visuals using tools like Canva or Adobe Creative Suite. Analytical Thinking: Ability to analyze data, track performance, and generate insights to optimize campaigns for better results. Attention to Detail: Strong attention to detail and a commitment to delivering high-quality work within deadlines. Perks and benefits

Skill required: Marketing Operations - Account Management Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designUnderstanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelinesEnsuring Standards and Data Privacy Compliance for every CampaignMaintain high quality standards for the campaign delivery and ensure timelines are met with Quality Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & deliveryAbility to prioritize tasks and complete assignmentsBachelors degree, willing to work across different shiftIn this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client. What are we looking for Excellent Communication SkillsManaging and triaging tickets to relevant teams as per agreed timelinesExperience with digital marketing background, project management skills and exposure in managing international clients preferredShould have experience on working on Work orchestration platforms like JIRA, Workfront, D365 etcUnderstands the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform , eCommerce, SEO, mobile marketingExperience on campaign and content management platforms will be added advantageAny certification in Project Management skills will also be an added advantageHighly organized, detail oriented, and results focused. Should be proactiveMust have an ability to effectively handle tight deadlines and multiple projectsManaging client expectations with regards to quality and timelinesWorking with different teams to get the project completed by meeting the required quality standardsExperience in handling Microsoft Office production (Excel, PowerPoint, Word, Project)Quick learner and ability to highlight risks and issuesAbility to honor commitments and deadlines on assigned tasks Roles and Responsibilities: Will be responsible for demand management and scope managementCompliance and regulatory requirements adherenceCo-ordinate with various stakeholders for multiple projects simultaneouslyTimely & appropriate communication to all stakeholders. Provide support to the onshore teamConstantly update campaign status to stakeholders and red flag if there are any issuesProactively create mitigation and action plans to resolve risks, issues and align them with stakeholders. Create, maintain and communicate project plans, revise them as appropriate to meet changing needs and requirements of the Marketing teamManage status meetings, updates. Share Minutes of Meeting promptlyLead Business discussions and manage client expectations on the project and is able to negotiate/align on plansFollow ups with Marketing Manager for the required feedback/approvalsSuggest improvement ideas to current processes based on developed expertiseParticipate in team initiatives and actively contribute to team success Qualification Any Graduation

Company - Coolboots Media Job Title: Digital Marketing Associate Location: Sector 54 Gurgaon (On-site) Experience Required: 1-3 Years About the Role: We are looking for a dynamic and results-driven Digital Marketing Associate for our product Outspark (By Times Of India) to join our marketing team The ideal candidate will have hands-on experience in running Google Ads, Meta (Facebook/Instagram) Ads , and performing in-depth keyword research to drive campaign success. Key Responsibilities: Plan, execute, and optimize paid campaigns across Google (Search, Display, YouTube) and Meta (Facebook, Instagram) platforms. Conduct keyword research to support SEO and PPC strategies. Monitor campaign performance metrics and provide actionable insights. A/B test ad creatives, targeting strategies, and landing pages to maximize ROI. Coordinate with content and design teams to ensure effective campaign creatives. Stay updated with platform changes, algorithm updates, and industry trends. Generate weekly and monthly performance reports using tools like Google Analytics, Meta Ads Manager, etc. Requirements: 1-3 years of proven experience in running Google Ads and Meta Ads campaigns. Proficiency in keyword research tools (Google Keyword Planner, SEMrush, Ahrefs, etc.). Solid understanding of performance marketing metrics (CTR, CPC, CPA, ROAS). Experience with Google Analytics, Meta Business Suite, and campaign tracking tools. Strong analytical skills and attention to detail. Good communication skills and a collaborative mindset.

Responsibilities * must have 3 years experience in digital marketing agency * Manage digital marketing campaigns across platforms * Collaborate with cross-functional teams on strategy & execution * Monitor ROI, optimize performance & report results

Role & responsibilities: Plan, execute, and optimize performance marketing campaigns across platforms such as Google Ads, Meta, DV360, and other relevant tools. Monitor and analyze campaign performance to ensure ROI and KPIs are consistently met or exceeded. Collaborate with internal teams to align campaign strategies with overall business objectives. Utilize analytics platforms (e.g., Google Analytics) to derive actionable insights from campaign data. Develop reports and dashboards to communicate performance metrics to stakeholders. Stay current with industry trends, platform updates, and emerging best practices in performance marketing Preferred candidate profile : About the Role: We are seeking a highly skilled and results-driven Performance Digital Marketer to join our team. In this role, you will be instrumental in executing and optimizing our digital marketing strategies across multiple platforms. You will manage performance-driven campaigns, analyze key metrics, and contribute to overall digital growth initiatives. This position is ideal for someone with a deep understanding of digital performance marketing, data analysis, and a passion for driving measurable results. 4+ years of experience in performance marketing or a related digital marketing role. Strong understanding of performance marketing principles, media buying, and digital optimisation strategies. Proven experience managing paid digital campaigns across Google Ads, Meta Business Suite, and DV360. Hands-on experience with analytics and tracking tools such as Google Analytics, Google Tag Manager, and similar platforms. Desired Skills: Excellent analytical and data interpretation skills. Strong verbal and written communication abilities. Creative problem-solving mindset and ability to think strategically. Collaborative team player with a proactive attitude.

Execute SEO/SEM strategies to boost rankings, traffic & ad ROI. Manage Google/YouTube Ads, conduct keyword & competitor research, run audits, and use analytics tools. Collaborate on content, monitor trends, and optimize campaigns for max performance. Required Candidate profile 3+ yrs in SEO & SEM Google algorithms, on/off-page SEO, link-building, paid media. Skilled with Google Ads, Analytics, GSC, Ahrefs, SEMrush. Strong in CRO, CTR, landing pages, funnels.

Role & responsibilities Develop, manage, and optimize paid media campaigns across Google Ads, Meta (Facebook & Instagram) Ads, LinkedIn Ads, and other relevant platforms. Monitor and analyze campaign performance, ensuring key performance indicators (KPIs) such as CTR, ROAS, CPL, and CPA are met. Conduct A/B testing on ad creatives, landing pages, and audience targeting to improve campaign efficiency. Optimize ad spending and budgets to ensure maximum return on investment. Collaborate with content and design teams to create high-converting ad creatives and landing pages. Stay updated with the latest industry trends, tools, and best practices to enhance campaign performance. Provide detailed campaign performance reports and insights to clients and internal teams. Manage multiple client accounts, ensuring their marketing goals are achieved effectively. Preferred candidate profile 6 Month -2 years of experience in Performance Marketing Proficiency in Meta Ads and Google Ads

Job Title: Senior PPC Manager Experience Required: 6+ Years Location: Hitech City, Hyderabad Work Mode: Work from Office Working Hours: 9:30 AM to 6:30 PM IST Working Days: Monday to Friday Job Summary: We are looking for an experienced and results-driven PPC Manager to lead and manage paid advertising campaigns across Google, Meta (Facebook/Instagram), and other digital platforms. The ideal candidate will have a strong background in performance marketing , a data-driven mindset, and the ability to execute high-impact ad strategies that generate measurable ROI. Key Responsibilities: Plan, execute, and optimize PPC campaigns across platforms like Google Ads, Meta Ads, LinkedIn, and other ad networks. Conduct keyword research , audience segmentation , and competitor analysis to improve campaign effectiveness. Manage daily ad budgets, monitor KPIs, and provide insights for ongoing optimization. Create and test compelling ad copy, creatives, and landing pages for performance. Collaborate with internal teams (design, content, SEO) to align campaign goals. Track and report campaign performance using tools like Google Analytics, GA4, Google Tag Manager, and Data Studio . Stay up to date with digital advertising trends, tools, and algorithm changes. Required Skills: Minimum 6 years of hands-on experience managing PPC campaigns across Google and Meta platforms. Proven expertise in Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook/Instagram) . Strong understanding of Google Analytics , GA4 , Search Console , Tag Manager , and conversion tracking . Excellent analytical skills and ability to translate data into actionable insights. Strong communication and reporting skills. Preferred Qualifications: Google Ads and Meta Certifications are a plus. Experience with CRM and automation tools (e.g., HubSpot, Zoho). Basic knowledge of SEO and how paid and organic strategies complement each other.

As a Talent Marketing Manager, India on Ciscos Talent Marketing team, you are responsible for developing marketing strategies and implementation plans that effectively highlight our Tech Talent Brand externally with candidates and internally with Cisconians specifically in the India market. This includes leading marketing content generation and implementation via critical marketing channels. The Marketing Manager works in close partnership across multiple internal stakeholders and is responsible for enabling recruiters, business leaders, and employees to amplify Talent Marketing efforts in India across paid media, social media, external and internal events, blogs, and more. Responsibilities include: Creative Strategy, Content Creation and Marketing Campaigns Collaborates with the Talent Marketing team on creative content development to ensure all INDIA Talent Marketing campaigns and deliverables are aligned with our overall brand strategy. This includes developing compelling creative briefs, building or editing social media templates, video creation and developing internal communications tactics, etc Identifies and curates employee stories in India that contribute to bringing to life our Tech Talent Brand. This includes developing the campaign strategy and implementing stories internally and externally in close partnership with members of the Talent Marketing team via the careers site, social media, recruiter training, external job platforms, internal presentations and events, LinkedIn articles, etc. Leads and manages an India Talent Marketing video content strategy and production that showcases the Cisconian experience. This requires agency management and strong internal partnership with Marketing. Develops and deploys India targeted paid media campaigns (optimized for all of our digital touchpoints) to create awareness and build positive perception of Cisco as an employer with our critical external audiences. Supports the web development team with ongoing insights and learnings to uplevel and optimize Ciscos career site content focused on India, including the development of new content, regular content updates, design recommendations, and where and how we display employee stories. Strategic Internal Branding, Activation and Employee Enablement Working across Ciscos 3P stakeholders in india to activate Ciscos talent brand, which includes creating toolkits of marketing assets and templates designed to enable internal stakeholders (across all client segments) to attract and retain talent segmented across critical talent groups. Builds Hiring Manager, Recruiter and employee onboarding and training programs that showcase the Tech Talent Brand with the goal of adoption and amplification including developing new, comprehensive Talent Marketing training for recruiters. Identifies opportunities and develops effective communications that activates Talent Brand across internal channels with specific employee audiences at scale Minimum Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. At least 8 -10+ years of experience in talent brand marketing or a related field. Proven track record in developing and executing successful marketing strategies. Expertise in content marketing, social media, paid media, and web development. Preferred Qualifications: Analytical skills to interpret marketing data and metrics. Strong organizational and project management skills. High tech industry experience Solid talent branding experience Aptitude in Adobe, Figma or other graphic design platforms

Position : Digital Performance Executive Department : Marketing & Communications Location : Vidyashilp University, Bengaluru Experience : 13 years (post undergraduate degree) Employment Type : Full-time About Vidyashilp University Vidyashilp University is a forward-thinking institution rooted in academic excellence and innovative practices. We are committed to nurturing talent, shaping ideas, and driving purposeful change across disciplines. Our marketing and outreach efforts aim to connect meaningfully with students, educators, and communities. Role Overview We are seeking a dynamic Digital Performance Executive who doesn’t just chase metrics but strives to find data-driven moments that connect meaningfully with audiences. You will be part of a creative team that runs high-impact campaigns to elevate the brand presence of Vidyashilp University. Key Responsibilities Monitor and analyze performance across digital platforms (Google, Meta, etc.) Create and manage dashboards for campaign insights and reporting Work with the creative and content teams to align performance data with campaign design Support digital campaign planning, execution, and A/B testing Optimize ad spends and audience targeting for better ROI Track KPIs such as CTR, conversion rate, engagement metrics, and more Present insights and recommendations to internal stakeholders What We’re Looking For Bachelor’s degree in Marketing, Business, Data Analytics, or related field 1–3 years of experience in digital performance or analytics roles Strong analytical mindset and proficiency with Excel/Google Sheets Familiarity with tools like Google Analytics, Meta Ads Manager, Google Ads, and Data Studio Ability to translate data into clear, visual narratives and strategic decisions Interest in creative campaign design and cross-functional collaboration Strong communication and problem-solving skills Why Join Us At Vidyashilp University, you’ll be part of a collaborative environment that values both data and creativity. You'll have opportunities to grow, experiment, and contribute to campaigns that matter.

A candidate should know how to run and manage social ads. A candidate should know how to run and manage Google Ads.

Managing online travel advertising campaigns, typically focused on US travel process. Understanding the travel industry, including airlines Night Shift 5.5 days working Noida Immediate joiners Call Or whatsapp your cv Ramya - +918864946771 Required Candidate profile Travel Background only No Freshers Immediate joiners

Candidate Expectations 3--12 years of work experience Flexible to work in shift as per client requirement Certification(s) Preferred: Adobe Experience Platform Adobe Real-Time Customer Data Platform Adobe Customer Journey Analytics Job Responsibilities Utilizing previous experience in CDPs (Customer data platforms) such as Adobe Experience Platform (RTCDP) or similar products; Having an enhanced understanding of customer profile segmentation and experience in 360 degree view of customers in CDP for further analytical processing and decision making; Showcasing proven track record of managing successful CDP implementation/management and delivering capabilities that drive business growth; Demonstrating work experience in data architecture and data modeling; preferably with experience working in CDP CRM paid media social and offline data; Ensuring an enhanced understanding of data-driven marketing analytics and relevance / usage of real-time event data and associated attributes; Setting strategic direction and driving execution through collaboration with a cross-functional team; Demonstrating familiarity with CRM and Marketing Automation platforms (i.e. Salesforce Sales Cloud Salesforce Marketing Cloud etc.); Having extensive hands on expertise in implementing/administering Adobe Experience Cloud Products and marketing automation platforms and technologies; Ensuring an enhanced understanding of identity resolution components and the enabling technology i.e. profile merge rules identity graph identity service provider etc.; Working with audience-based digital marketing strategy either at an agency or brand; Driving project management through a full lifecycle including the ability to prioritize sequence execute and deliver projects on time and on budget; Translating business requirements and objectives into segmentation strategies and audience building logic; Owning Adobe AEP and driving proactive platform ownership that is directly aligned to the day-to-day delivery of marketing tactics and closely connected to the other digital marketing teams to develop capabilities and manage technology roadmap; Having oversight of the CDP technology solution (e.g. oversee steady state support teams interact with business owner plan for break / fix and other enhancements / maintenance); Driving how customer and prospect information is unified across sales marketing and service channels; Collaborating with Insights team to refine and optimize measurement process; Implementing and refining Adobe Products and marketing automation system; Collaborating with Marketing leadership to evolve the use of data within the marketing function allowing us to stay ahead responding to clients in real-time and limiting redundancy. Contact Person : - Subhikshaa Contact Number : - 9840114687

Digital Marketing Job in Reputed company in Hyderabad Male and Female can apply Age 18y to 36 years Qualification : Any Degree pass Salary : 24k to 60k + other Benefits Immediately joining Direct joining Apply here

Job Title : Media Buyer / Performance Marketing Location : Remote/ Onsite Working Days : Monday to Friday Shift Timings : 12 PM to 9 PM IST Job Description: We are seeking a highly skilled Media Buyer / Performance Marketing Specialist with a strong background in the e-commerce industry, preferably with experience working on Shopify. The ideal candidate should have 5+ years of experience in managing and optimizing advertising campaigns across multiple platforms, particularly for cosmetics, beauty, personal care, or related product categories. Responsibilities: Plan, create, and manage high-performing advertising campaigns on Google Ads, Meta Ads, TikTok Ads, and other relevant platforms. Develop and implement data-driven strategies to optimize ad performance and achieve target KPIs. Conduct in-depth audience research and market analysis to refine targeting and maximize ROI. Monitor, analyze, and report on campaign performance, providing insights and actionable recommendations for continuous improvement. Collaborate closely with the marketing and e-commerce teams to align advertising efforts with overall business objectives. Stay up-to-date with industry trends, platform updates, and emerging advertising opportunities. Requirements: At least 5+ years of experience in media buying or performance marketing, specifically within the e-commerce industry (Shopify & Amazon experience preferred). Understanding of Google analytics 4, google merchant center, google tag manager and relevant tools. Proven experience in running successful ad campaigns for cosmetics, beauty, personal care, or similar product categories. Strong expertise in Google Ads, Meta Ads, TikTok Ads, and other digital advertising platforms. Experience with Google Analytics and data-driven decision-making to optimize campaigns. Strong analytical and problem-solving skills, with the ability to interpret data and adjust strategies accordingly. Excellent communication and collaboration skills. Experience with other digital marketing channels is a plus.

ExclusiveLane (recently featured on Shark Tank India, Season 4) is the Worlds Crafts and Design Store an online home and craft brand that began its journey in 2012 with a vision to promote crafts and design products globally. Position: Digital Marketing Specialist Location: Gurugram, Udyog Vihar, Phase-5, Near Sikanderpur Metro Station Experience: 1-3 Years (Freshers can also apply) Qualification : 1. Graduate in any stream. 2. Engineering in qualification will be an added advantage. 3. The prior internship experience will be an added advantage. Skills: 1. Strong communication skills both written & oral. 2. Should be a self-learner & a quick grasper. 3. Should be analytical and creative. Role : To independently lead & manage the paid online marketing channels like Facebook, Google, WhatsApp, & email for the brand ExclusiveLane. Job responsibilities: Oversee the management of agency operations for paid advertising campaigns on Google and Facebook Ads. Develop and execute strategic plans to achieve consistent month-over-month growth in online sales via marketing channels. Coordinate the launch of new collections using both paid and organic marketing strategies. Create, plan, and manage social media content (including visuals and creatives) across platforms such as Facebook, Instagram, Twitter, and Pinterest. Prepare and analyze weekly and monthly marketing reports highlighting key performance metrics. Manage and optimize the company's Shopify website to ensure optimal performance and user experience. Joining: Immediate. Company Profile: ExclusiveLane is the world's crafts and design store. We started out in 2012 with a vision to promote crafts & design products globally & help small artisans & designers based in different parts of the World earn a living out of it. Our design & manufacturing team works with 200 plus creative artisans & designers across India & help them in developing the end product, right from the ideation phase. Each product is uniquely handcrafted & hand painted with miniature details by skilled craftsmen. Our purpose is to curate beautiful crafts and design products from every corner of the world so that our customers just go WOW about it. Dont forget to visit ExclusiveLane.com

Company Name - Forecast Advertising Job Scope & Responsibilities Position Title: Performance Marketing Lead Department: Media & Digital Strategy Reporting To: Agency Promoters Location: Chembur, Mumbai (On-site) Compensation: 6LPA - 12LPA(Fixed) + 2 - 3 LPA (Performance-based Incentive) About the Role Were looking for an enterprising and hands-on Performance Marketing Lead to build and steer our performance marketing practice from the ground up. You will be responsible for driving campaign performance across Meta, Google, LinkedIn, Programmatic, Influencer , and other paid media platforms. From audience strategy and budgeting to real-time optimizations and client presentations, this is an end-to-end individual contributor role with direct exposure to new business development, cross-functional collaboration, and client success. Were at the start of our performance marketing journey, and this role comes with the rare opportunity to build a vertical from scratch working closely with creative, servicing, strategy, and growth teams. If youre someone who loves owning outcomes, thrives in ambiguity, and enjoys translating data into decisions, wed love to talk. Key Responsibilities Campaign Planning & Execution : Own media planning, targeting, budget allocation, and day-to-day campaign optimization across all major paid media platforms. Performance Analysis & Attribution : Monitor and analyze campaign KPIs, attribution models, and funnel insights to drive actionable improvements. Cross-functional Collaboration : Work closely with creative, servicing, digital, strategy, and growth teams to align campaign objectives and creative outputs. Pitch & Proposal Ownership : Contribute significantly to new business pitchesbuilding performance marketing strategy decks, articulating ROI stories, and presenting to clients. Reporting & Dashboards : Create clear, insightful reports and dashboards using tools like GA4, Supermetrics, and Looker Studio. Platform Expertise : Stay updated with latest best practices across Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and programmatic buying tools. Innovation & AI Tools : Actively explore and implement AI-powered solutions to improve targeting, creative testing, and reporting efficiency. Client Interface : Attend client review meetings, strategy discussions, and performance deep-dives—explaining both technical and creative decisions with clarity. Ideal Candidate Attributes You’re someone who brings data-driven thinking, marketing instinct, and entrepreneurial energy to the table. You care about results, but also about systems—and you enjoy being both the architect and the executor. You should bring: 6+ years of experience in performance marketing roles, preferably at digital or media agencies. Proven ability to independently manage campaigns across Meta, Google, LinkedIn, Programmatic, and Influencer ecosystems. Strong presentation skills with the ability to articulate performance strategy in client pitches and review meetings. Deep familiarity with BFSI or B2B sectors and the nuances of performance media in regulated categories. Certifications in Meta Blueprint, Google Ads, HubSpot , or equivalent credentials. Hands-on expertise with GA4, Meta Ads Manager, Google Ads, Supermetrics, Looker Studio , and other analytics/reporting platforms. A proactive, collaborative, and low-ego working style —with the ability to lead initiatives independently and cross-functionally. Interested Candidates can forward their resume at hr@forecastadvtg.com Regards, Team HR.

Target Industry: D2C brand/Marketing Agency 3-5 yrs experience in developing and executing performance marketing campaigns across paid search, social media, and other digital channels. Working Days: 6 days

The purpose of this role is to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets. Job Description: Key responsibilities: Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas Interprets performance reports to provide actionable insights and analysis to meet campaign objectives Coaches and develops junior staff, supervising their projects and day to day activities Builds strong relationships across client services team and with client - Location: India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park Brand: Sokrati Time Type: Full time Contract Type: Permanent

Event Strategists are the experiential arm of the Business Unit they support, helping drive the portfolio's business and revenue objectives by creating innovative IBM event experiences or as part of an end-to-end campaign strategy. As part of the Squad, they advise on the appropriate role of event marketing and the event marketing portfolio for the campaign. They're also responsible for demonstrating the value of events and experience in the client journey through meticulous data capture and measurement. Event and experience marketing is a discipline built around teamwork. They collaborate across the organization with squad members, field marketers, demand generation teams, sellers, external agencies to execute seamless events. They also manage and develop corporate guidance around event marketing tools, process, metrics, reporting, optimization, experiences, community, education, best practices, agency relations and engaging all Event Specialists globally. Responsibilities include: 1. Develop an event strategy as part of a multi-touch, surrounded with associated digital activities (webcast/Webinars) and social to drive increased and deeper client engagement. 2. Develop and execute events to target IBM’s priority clients by creating compelling content, experience, and formats. Client Experience Journey must include pre, during, post event touches that can progress the client's buying cycle with IBM. 3. Manage sponsorship, show-floor expo, the agency relationship(s) and ensuring implementation and execution of end-to-end event strategy and plan with highest of standards and as per event brand experience guidelines. 4. Collaborate and advice Experience Engine team, communications team on building Paid media and communication plans, ensure event specific response lead management plan is implemented. 5. Manage event budget, continuously monitor event performance thereby optimizing activities, ensuring event conversions & marketing created revenue commitments are met post event. 6. Collaborate with Brand, Content, Field Marketing and sales teams for event messaging, content, curriculum, sessions, speakers manage the process. 7. Engage Sellers & Digital reps and drive to registration plans and efforts. 8. Own, manage and develop guidance, education and communication around event marketing tools, process, CTEBA, metrics, experiences, agency relations, best practices, and response lead management in collaboration with various stakeholders. 9.Consult on one or more of the critical success areas of IBM Event Marketing like digital media, social media engagement, event content and messaging, experiential activations assets, to name a few. 10.Manage Purchase order and payment process through IBM approved tools for all events. Ensure 100% compliance for all process. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise 5+ years of experience planning and executing a wide range of b2b events Strong project management experience and adherence to deadlines Avid learner who consistently expands knowledge to gain new skills and expertise Proactive listener that can use expertise to predict needs and prevent issues Responsible team player demonstrating ownership and accountability Strong written and verbal communication skills in English Experience with event technology systems such as registration sites, event management platforms and mobile apps. Preferred technical and professional experience Bachelor’s degree (or equivalent) in marketing/ event management or related discipline

Position Overview We are looking for you - dynamic, best-in-class talent - to join the Mediabrands as a Specialist. This role is responsible for and performing many critical functions within the Biddable team for their international clients. These tasks include, but are not limited to, keyword/copy creation, audience sizing, reporting, billing, trafficking and Q/A, as well as developing, optimizing, and maintaining search and social campaigns. This opportunity will provide a platform to partner with the worlds leading consumer brands in the international space. Responsibilities Client communication to understand their requirement and discuss campaign strategies In-depth understanding of conversion attribution modeling and different level of marketing funnels Data segmentation and analysis to take some meaningful strategic approaches into the campaigns and sharing insights with the clients Experience working in primary Biddable platforms (Google Ads, Bing, Facebook, Snapchat, Pinterest, LinkedIn, Amazon) and able to perform daily management tasks and optimization. Competitor & Market Analysis Be up to date with biddable industry trends and developments. Monitor web analytics dashboards, reports and key reporting tools (data studio, Adverity, Nuggit, PowerBi) Understanding of at least one bidding platform such as Marin, Kenshoo or DoubleClick Troubleshooting and quality management of task allocated Adhere to all the process and SLA and ensure its implementation. Creating weekly and post-campaign reports with data insights and next steps Required Skills and Experience Strong work ethic - ability to work on multiple projects at once, sometimes under pressure and tight deadlines Basic understanding of trafficking and ad server Excellent writing, math, multi-tasking, organization, and communication skills Desire to learn knowledge of search, social media, marketing principles, interactive media, and direct response strategies & tactics Excellent team management skills Preferably a Google ad and Facebook Blueprint Certified Professional Well-versed with excel, power-point Knowledge of HTML, flash and JavaScript would be an asset (only for experienced candidate) Comfortable working late shift (09:00 PM to 06:00 AM IST)