Media Buying/Performance Marketing Associate (Meta Ads)

high-performance Meta Ads expert

doer

• Plan, execute, and scale Meta (Facebook + Instagram) ad campaigns with a laser focus on ROI.
• Identify hidden audience interests and psychological triggers using advanced research and testing frameworks.
• Own the full funnel — from ad creative briefing to landing page flow — optimizing for conversions and AOV.
• Constantly iterate and A/B test creatives, hooks, audiences, and placements to outperform benchmarks.
• Monitor daily performance metrics and ensure campaigns are profitable at all times.
• Collaborate with the content, creative, and product teams to fuel high-performing campaigns.
• Build a media buying strategy that aligns with our aggressive revenue goals.

• 2–4 years of

  hands-on experience running Meta Ads

  , with verifiable results.
• Proven track record of handling

  ₹5L+/month sales just from Meta

  .
• Obsessed with ROI — you don’t settle below

  4X ROAS

  .
• Strong understanding of

  ecommerce, D2C funnels, psychology, and performance analytics

  .
• Deep knowledge of Meta’s backend, pixel integration, retargeting strategies, and iOS14+ attribution workarounds.
• You’re analytical but also creative — know what clicks and converts.
• Self-starter attitude. You don’t need hand-holding. You come with ideas, hypotheses, and hunger.

• Have worked in health, beauty, or wellness brands.
• Can write ad copy, test different CTA variants, and understand brand tonality.
• Have experience in quick commerce or rapid scaling of SKUs.

• Are tired of “playing it safe” and want to

  run experiments at scale.

• Want to be a part of a

  fast-moving, revenue-first D2C brand.

• Are confident that you can

  turn ₹1 into ₹4+ consistently.